This Old Marketing
Summary: Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.
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- Artist: Joe Pulizzi & Robert Rose
- Copyright: Joe Pulizzi & Robert Rose
Podcasts:
PNR 196: Facebook, Google, Netflix & Disney Begin War over Content
PNR 195: Marketers, Not Publishers, Will Win with Long-Form Content
PNR 194: Brands & Billionaires Continue to Buy Up Media
PNR 193: Amazon, Facebook and Google All Launch New Content Plays
PNR 192: No, Not Everyone Should Do Content Marketing
PNR 191: The Solution to Facebook's Fake News Problem
PNR 190: Could Digital Advertising Be Ready to Pop?
PNR 189: Special Episode - How We Create Content
PNR 188: NYTimes Shows that Email Is the Next Best Thing
PNR 187: Is Google's Ad-Blocking Plan Good or Evil?
PNR 186: Mary Meeker Dedicates Entire Slide to Content Marketing
PNR 185: Facebook Is Worth $400 Billion and Just Getting Started
PNR 184: Don't Just Publish Content; Monetize the Audience
PNR 183: In 10 Years, Content Marketing Will Be Just Marketing
PNR 182: 2017 Is the Year Brands Buy Media Companies