This Old Marketing
Summary: Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.
- Visit Website
- RSS
- Artist: Joe Pulizzi & Robert Rose
- Copyright: Joe Pulizzi & Robert Rose
Podcasts:
PNR 16: Don't Publish On Rented Land | Facebook Follies | Patagonia Footprints
PNR 15: LinkedIn Opens Publishing for All | Learning from SI's Swimsuit Issue
PNR 14: The History of Content Marketing Shocked | Guardian's Unique Content Move
PNR 13: Is LEGO Smelling Oscar? | Defining Advertising | Facebook Click Fraud
PNR 12: The Future of Facebook | Chipotle Launches Series | Super Bowl Bust
PNR 11: The End of Guest Blogging | No Dates on Blog Posts | Minecraft Education
PNR 10: Confusion over Content Strategy | The Truth about Forbes | Nike Content
PNR 9: Will Native Become the Norm? | A Trillion Devices | GI Joe & Content Marketing
PNR 8: The End of Content Marketing | Kevin Spacey, Netflix and JELL-O
PNR 7: The End of Advertising | Content Marketing and Ron Burgundy
PNR 6: The Content Marketing Predictions Show
PNR 5: Brands Competing with Publishers | Content Advertising Agencies | Red Bull Media House
PNR 4: Marketing Jobs Slashed | Content Marketing and VCs | Google Ads Social Ads
PNR 3: Content Marketing Research | Time and Native Advertising | Coke Does It Again
PNR 2: Native Advertising Spending | Content Marketing as Journalism | WLS Radio
