Checkoff Chat

Training was held this past week in two locations for more beef producers to become "Speaking of Beef" ambassadors in their local communities. This week's Missouri Beef Industry Council report is with one new ambassador - Jason McCann of Lawrence County.

This week's Missouri Beef Industry Council report features beef producer and former MBIC chairman Andrew McCrea talking about a Lunch and Learn event held at the Missouri State Fair.

This week's Missouri Beef Industry Council report features Consumer Information Director Alane Lidolph about MBIC's involvement with Missouri's Family and Consumer Sciences Instructors.

In this week's Missouri Beef Industry Council report, Marketing Director Dawn Thurnau talks about beef activities at the Missouri State Fair in Sedalia this year.

In this week's Missouri Beef Industry Council report features comments from two state industry leaders about the beef checkoff that will be featured in upcoming national producer information materials.

In this week's Missouri Beef Industry Council report, a cattle producer from northwest Missouri answers some questions about his views on the beef checkoff as part of a series to be used on the national level.

Missouri beef producers are well represented at the committee meetings of the Cattlemen's Beef Board taking place in Denver, CO. MBIC Executive Director, John Kleiboeker, talks about the main topics being focused on in the meetings at the conference. One of the main issues is the start of a process to analyze the Checkoff for the formulation of recommendations to make improvements.

In this week's Missouri Beef Industry Council report, we talk with Marketing Director Dawn Thurnau about upcoming elections for representatives on the board and the July 28 deadline for registration to vote or to submit a candidate's name for consideration.

This week's Missouri Beef Industry Council report is with beef producers Chris Dierks and Paul Gibbs who are participating in the Speaking of Beef program. They talk about their experience so far, including the kinds of questions consumers ask them. Both are looking forward to seeing the program continue and expand.

This week's Missouri Beef Industry Council report is with Matt Kahrs of Hughesville, a student at the University of Missouri and this year's summer intern for the council.

This week's Missouri Beef Industry Council report features Alane Lidolph, director of consumer information, talking about a recent adventure for nutrition experts that was jointly sponsored by Missouri, Kansas and Nebraska beef producers.

In this week's Missouri Beef Industry Council report, we hear from participants at the first Missouri agriculture Lunch and Learn program, held May 29 at the Circle A Ranch in Randolph County, not far from Moberly.

In this week's Missouri Beef Industry Council report is with executive director John Kleiboeker who talks about the summer Lunch and Learn programs being held around the state to education the public about agriculture and the beef cattle industry in Missouri.

In this week's Missouri Beef Industry Council report, marketing director Dawn Thurnau talks about some of the state and national beef checkoff-funded promotions for the summer grilling season.

In this week's Missouri Beef Industry Council report we hear from beef producer Blue Geier and the Missouri Beef Queen about May Beef Month.