Checkoff Chat

This week's Checkoff Chat features Leon James, a producer from northeast Missouri who serves as vice chairman of the Missouri Beef Industry Council board of directors, giving an issues update for producers.

This week we are chatting about the beef checkoff with the Missouri Beef Industry Council's director of marketing Dawn Thurnau and the big winner at this year's Missouri Association of Meat Processors annual convention and product competition, Tyson Wibbenmeyer of Stonie's Sausage Shop in Perryville.

This week we are chatting about the beef check off with Missouri Beef Industry Council director of consumer information Alane Lidolph about some of the ways they are reaching health professionals with information about beef.

This week's Missouri Beef Industry Council report features Andy Cloud of Carthage, who represents the Missouri Association of Meat Processors on the board, talking about the importance of checkoff funded research on the safety of feeding the ethanol by-product distillers grains to beef cattle.

This week's Missouri Beef Industry Council report is with Jim Freeman, a producer from Salem who serves on the MBIC board, on the topic of distillers grains use by cattle producers in the state and Beef Checkoff research into the livestock feed that is a by-product of ethanol production.

This is the last of our reports from the Cattle Industry Convention. Chuck Zimmerman interviews MBIC board member, Andy Cloud, who serves as the representative of the Missouri Meat Processors Association. Andy also serves on the Beef Board Research and Safety Committee. He says that it's very important to continue efforts to make sure beef products are safe for consumers.

This week's Missouri Beef Industry Council report features marketing director Dawn Thurnau talking about the beef industry's involvement with the Missouri ProStart Cooking Competition in Springfield this week.

MBIC Executive Director, John Kleiboeker, discusses Checkoff related activities at the Cattle Industry Convention that Missouri cattlemen should be aware of. He points to the importance of continuing research, especially on beef safety. He also discusses prioritization in light of budget challenges.

In this week’s Missouri Beef Industry Council report, vice chairman Leon James of Hurdland talks about Issues Management for the beef industry at the recent Cattle Industry Convention.

Sally Angell, Centralia, new Missouri Beef Industry Council member is attending her first Cattle Industry Convention in Phoenix, AZ. Chuck Zimmerman caught up to her while she was attending the New Products Exchange presented by the Beef Innovations Group. Sally talks about her impressions so far and why development of new products is so important to improving beef demand.

In this week’s Missouri Beef Industry Council report, marketing director Dawn Thurnau talks about a partnership with a southwest Missouri lifestyle magazine to promote beef during their cooking schools.

In this week's Missouri Beef Industry Council, executive director John Kleiboeker talks about upcoming events for the new year and the Cattle Industry annual meeting later this month in Phoenix.

This week's Missouri Beef Industry Council report features an interview with Dr. Carol Lorenzen with the University of Missouri about her checkoff funded research on fat content and marbling scores.

In this week's Missouri Beef Industry Council report, chairman James Rickman of Stockton reviews the ups and downs of 2008.

In this week's Missouri Beef Industry Council report, Missouri Cattlemen’s Association president and former MBIC board member David “Blue” Geier talks about how these two organizations are working together for the future of the industry in the state.