Checkoff Chat

In this week's Missouri Beef Checkoff Chat, Alane Lidolf and Dawn Thurnau of the Missouri Beef Industry Council staff discuss ways beef checkoff dollars are being used this fall to reach consumers.

In this week's Checkoff Chat, we hear from James Rickman of Stockton, Missouri who was recently re-elected to another term as chairman of the Missouri Beef Industry Council.

This week's Missouri Beef Checkoff Chat features the newest member to the MBIC board of directors representing Region Two, John Ritter of Marthasville, which is just west of St. Louis.

In this week's Checkoff Chat, we hear from Dr. Carol Lorenzen about a presentation she did recently with the Missouri Beef Industry Council to the state's professional organization for food safety inspectors.

This week's Missouri Beef Checkoff Chat features Dr. Azlin Mustapha (moo-stah'-fa) with the University of Missouri talking about new research into faster, more efficient testing for pathogens such as E coli.

This week’s Checkoff Chat features Missouri Beef Industry Council Marketing Director Dawn Thurnau talking about the success of the Beef Training Camps for retailers, funding with beef checkoff dollars.

This week’s Missouri Beef Checkoff Chat is with Alane Lidolph, director of consumer information for the Missouri Beef Industry Council, who talks about some of the most successful consumer and nutrition professional outreach programs funded by beef checkoff dollars this past fiscal year and what to look forward in the new year.

This week’s Checkoff Chat features comments from Missouri Beef Industry Council Vice Chairman Leon James of Hurdland, who will be leaving the board due to term limits after serving the past six years.

In this week’s Checkoff Chat we hear from Missouri Beef Industry Council board member Chris Cloud of Carthage, a cattle producer and teacher, about the importance of using beef checkoff dollars in the classroom.

In this week's Missouri Beef Checkoff Chat, the executive director of the Missouri Beef Industry Council John Kleiboeker talks about the process for approving projects funded by beef checkoff dollars and some new research projects they will be doing in the coming year.

This week's Checkoff Chat features an interview with MBIC board member, Merrell Breyer. The interview was conducted during this week's MBIC board meeting as the board reviewed proposed research projects. Merrel talks about the types of projects presented, how they determine which ones to fund and what the research will mean to consumers.

In this week’s Checkoff Chat, we hear from Missouri Beef Industry Council director of consumer information Alane Lidolph, who is mother of a toddler and expecting her second baby, about the importance of beef in the diet of pregnant women.

This week's Missouri Beef Checkoff Chat features MBIC marketing director Dawn Thurnau talking about how checkoff dollars are being used to reach consumers at the Missouri State Fair this year.

This week's Missouri Beef Check off Chat features David Dick from Sedalia talking about how beef cattle producers are reaching out by using social media like Twitter and Facebook.

This week's Missouri Beef Check off Chat features Missouri Beef Industry council Marketing Director Dawn Thurnau talks about culinary educators learning more about beef.