Checkoff Chat

In this week's Missouri Beef Checkoff Chat, Director of Marketing Dawn Thurnau gives an update on the Missouri Farmers Feed Us campaign.

In this week's Missouri Beef Checkoff Chat, we hear from Erin Mohler about how the Mizzou Collegiate Cattlewomen helped people on campus learn more about beef.

In this week's Missouri Beef Checkoff Chat, we hear from Missouri Beef Industry Council executive director John Kleiboeker and Missouri cattle producer John Ridder about the 4th annual Lunch and Learn program which kicks off this month and the new promotion with the St. Louis Cardinals.

In this week's Missouri Beef Checkoff Chat we hear from Dawn Thurnau about how May is Beef Month in Missouri and promotions are happening on both the state and local levels.

This week's Missouri Beef Checkoff Chat is about beef, nutrition and women’s health – a good start for May Beef Month – with Heidi Wells, who handles nutrition information programs for both the Missouri and Kansas beef checkoffs.

This week's Missouri Beef Checkoff Chat features comments from a University of Missouri instructor and several students who recently received their MBA - Masters of Beef Advocacy.

This week’s Missouri Beef Checkoff Chat features Dawn Thurnau with the Missouri Beef Industry Council talking about how the popularity of running events, from marathons to local 5K fun runs, has offered a great opportunity to get out the Power of Protein message.

In this week's Missouri Beef Checkoff Chat, we hear from Daren Williams with the National Cattlemen's Beef Association and Boonville, MO cattle producer Paul Gibbs about the Masters of Beef Advocacy program.

This week's Missouri Beef Checkoff Chat, we hear from Jerry Vincent with the Missouri Restaurant Association about how much they appreciate the involvement and support of the beef industry through representation on their board and sponsoring the Pro Start cooking competition which helps train future restaurant industry chefs and management.

This week's Missouri Beef Checkoff Chat features the Missouri Association of Meat Processors "Best of Beef" award, Mike Sloan with Swiss Meat and Sausage in Hermann.

This week's Missouri Beef Checkoff Chat is with David Dick of Sedalia, who was elected as vice chairman of the Federation of State Beef Councils during the recent Cattle Industry Conference in San Antonio.

In this week's Missouri Beef Checkoff Chat, we talk with Missouri Beef Industry council executive director John Kleiboeker about what they can and cannot do with beef checkoff dollars when it comes to challenges facing the livestock industry from animal rights groups.

In this week's Missouri Checkoff Chat features several professors at the College of the Ozarks, also known as Hard Work U, which features a culinary arts program and an excellent agriculture program, as well as several working agricultural operations, including beef cattle and a meat processing facility.

In this week's Missouri Beef Checkoff Chat features an interview with Heidi Wells, the new Director of Nutrition for both Missouri and Kansas.

In this week's Misssouri Beef Checkoff Chat, Marketing Director Dawn Thurnau talks about the beef industry's involvement in the state's annual ProStart Cookoff.