Checkoff Chat

In this week's Missouri Beef Checkoff Chat, we hear from Sally Angel of Centralia who is the new treasurer of the state beef industry council and also serves Missouri cattle producers as a representative on the Federation of State Beef Councils.

This week's Missouri Beef Checkoff Chat features tips on celebrating the holidays with beef from MBIC director of consumer outreach Whitney Wallace.

In this week's Missouri Beef Checkoff Chat, John Kleiboeker talks about the Show Me Beef University for cattle producers, scheduled for January 11-13 at the University of Missouri.

The Missouri Cattlemen's Association annual convention and trade show is coming up next week in Columbia and John Kleiboeker tells us what the Missouri Beef Industry Council will be doing there in this week's Checkoff Chat.

In this week's Missouri Beef Checkoff Chat, Missouri Beef Industry Council Executive Director John Kleiboeker talks about their involvement in the annual Missouri Livestock Symposium.

In this week's Missouri Beef Checkoff Chat, Whitney Wallace with the Missouri Beef Industry Council talks about the importance of thanking farmers for food, fuel and fiber.

In this week's Missouri Beef Checkoff Chat, John Kleiboeker with the Missouri Beef Industry Council discusses two recent opportunities beef producers had to tell their story to college students.

In this week's Missouri Beef Checkoff Chat, Whitney Wallace talks about the success of the beef checkoff-funded Farmers Care About Feeding Missouri Campaign.

This week's Missouri Beef Checkoff Chat features several participants in a recent dietician media training day sponsored by the Missouri Beef Industry Council. Included are comments from MBIC Director of Nutrition Heidi Wells, Missouri cattleman Paul Gibbs, Daren Williams with the National Cattlemen's Beef Association, University of Missouri dietetics program instructor LeGreta Hudson, and MU Director of Sports Nutrition and senior dietetic student Jana Heitmeyer.

In this week's Missouri Beef Checkoff Chat we hear about a checkoff funded promotion in Springfield that is a series of cooking classes featuring beef sponsored by a local magazine. Missouri Beef Industry Council director of consumer information Whitney Wallace tells us about it, along with a testimonial from a couple who attended one of the recent classes.

This week's Missouri Beef Checkoff Chat features Jim Freeman, a producer from Salem, who is the new chairman of the council that administers the beef checkoff in Missouri.

This week's Missouri Beef Checkoff Chat features Dawn Thurnau with the Missouri Beef Industry Council talking about their new "Farmers Care About Feeding Missouri" campaign.

This week's Missouri Beef Checkoff Chat features Whitney Wallace with MBIC talking about their consumer outreach efforts via social media.

This week's Missouri Beef Checkoff Chat features director of marketing Dawn Thurnau talking about a new partnership with Mizzou football where consumers can register to win prizes and learn about Missouri agriculture.

This week's Missouri Beef Checkoff Chat features director of nutrition Heidi Wells discussing the involvement of the Missouri Beef Industry Council in a recent obesity conference.