The Lifestyle Edit Podcast

It's one thing to set goals in your business. It's another thing entirely to actually follow through. Listen in as I walk you through some mindset and perspective shifts that will not only support you in driving your business forward, but will also change the way you feel about working towards your goals. WORK WITH NAOMI Join the Grow With Intention Membership: http://bit.ly/3rtAuVs Apply for private 1:1 coaching: https://bit.ly/38wPEAq FREE RESOURCES Download our free blueprint on how to simply and effectively raise your rates and double your income: http://bit.ly/2Sr2bfe

Allie Casazza is the real deal. When I think of someone who epitomizes what it means to grow a business with spirit and strategy, it’s her. In this episode, she breaks down her unique approach to community building that quickly allowed her to scale to seven figures and all of the inner work and mindset shifts that have allowed it to happen. WORK WITH NAOMI Join the Grow With Intention Membership: http://bit.ly/3rtAuVs FREE RESOURCES Download our free blueprint on how to simply and effectively raise your rates and double your income: http://bit.ly/2Sr2bfe Access the free resources Allie has compiled exclusively for you here: https://bit.ly/3dKiHBG

If there’s one thing I’ve learned as I’ve grown my business, it’s that there’s one thing to know what to do and an entirely different thing to actually execute. As I reflected on my own personal growth journey while growing my business, I realised that all of the ways I’d stalled my businesses growth through being in a perpetual learning cycle. I’d dabble with strategies, moving from one tactic to the next without being intentional on truly going all in on what I’d learned, taking messy action, learning from it and then iterating and refining. In this episode, I break down the mindset shifts that allowed me to make a change and what that’s meant for the growth of my business. WORK WITH NAOMI Join the Grow With Intention Membership: http://bit.ly/3rtAuVs FREE RESOURCES Download our free blueprint on how to simply and effectively raise your rates and double your income: http://bit.ly/2Sr2bfe

Despite everything that’s going on in the world right now, there are countlesses new and established businesses that are thriving. Businesses that are continuing to make money and expand their reach despite the uncertainty. Why? Because they’ve mastered the basics of marketing. They’re clear on their market differentiators, have created compelling messages around those USPs in a way that magnetises their customers. Kathleen Pagan’s company Endlessly Elated is a prime example of a company that’s doing just that. She launched her business at the start of the current global pandemic and has been able to successfully ride the wave largely based on the trust she had built with her audience before launching. That trust and connection is the momentum that’s allowed the business to continue to scale sales over the past few months. In the episode, she breaks down exactly what she did - simple strategies that you can start implementing in your business right now. WORK WITH NAOMI Join the Grow With Intention Membership: http://bit.ly/3rtAuVs FREE RESOURCES Download our free blueprint on how to simply and effectively raise your rates and double your income: http://bit.ly/2Sr2bfe LEARN MORE ABOUT KATHLEEN Visit the Endlessly Elated website: https://bit.ly/3ifoPW0

In this episode of the show, we’re challenging the idea that scaling your business needs to be slow and the story that it needs to be hard. Because neither of that was true for Kundalini business coach, Brianna Rose. In under a year, she was able to take her business from ideation to half a million dollars in revenue, simply by connecting with the impact the service she offered had on her life and inviting other women to work with her to usher in the same types of transformations. In our conversation, Brianna talks about why redefining success was such a huge piece of calling in the rapid growth she’s experienced. She shares how she’s been able to overcome fear to consistently get in front clients she can help, who are ready and excited to invest in what she has to offer. She touches on the real reason common marketing strategies may not be working for you and how to overcome that so you can step into financial overflow. Naomi Mdudu is a speaker, business coach, and the founder of The Lifestyle Edit. She is the creator of the Thrive Mastermind, a 12-month high-level mastermind for service business owners ready to increase their income and impact with more systems and ease, less overwhelm and hustle. Join the Community • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Join the waitlist for our Thrive Mastermind: https://bit.ly/2WTVCYA TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Learn more about Brianna: • Visit her website here: https://bit.ly/2zUioWC Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

99. The Fear Of Looking At Your Money + How To Track What Matters by The Lifestyle Edit Podcast

Sarah Noked is the founder of Sarah Noked OBM, an Online Business Management Agency, where she helps clients by systematizing their businesses’ backends and priming them for successful launches. Her mission is simple: to empower entrepreneurs to grow a thriving business online by building systems, a winning team and a framework to hold everyone accountable to their goals in order to scale profits and not expenses. Sarah’s team works with entrepreneurs and creatives in all stages of business to provide the structure and business management support they need. Her focus is on creating the systems and automation necessary to help visionary founders to delegate. In this episode, we dive deep into the ways to use systems and teams to scale your online business and how systems can help you claim your time back. Sarah reveals the tools and strategies she uses in her own business, and so much more. Naomi Mdudu is a speaker, business coach, and the founder of The Lifestyle Edit. She is the creator of the Thrive Mastermind, a 12-month high-level mastermind for service business owners ready to increase their income and impact with more systems and ease, less overwhelm and hustle. Join the Community • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X • Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Learn more about Sarah: • Visit her website here: https://bit.ly/3bfn1rI Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

Storytelling in sales isn’t anything new. Any great salesperson will tell you that it’s stories, rather than facts and features that have the most powerful impact on how people feel about a product or service and whether they have a desire to buy. The hard part is often knowing exactly which stories we need to tell and how to share them in a way that positions to client or customer as the hero. Califlour Foods founder Amy Lacey is a master of storytelling. In fact, much of the traction her business experienced in the beginning was down to her ability to share how her experience of being diagnosed with an autoimmune disease and looking for healthy gluten alternatives is the foundation of the brand’s origin stories. Today, both Amy’s and the stories of the brand’s loyal followers, have become the fuel for their growth. A story Lacey posted about a woman who lost 169 pounds, thanks in large part to eating Cali’flour crust for seven months, went viral on the social media platform. The $50 Lacey spent on a Facebook ad to promote that post was well worth it. Her story sold $124,000 worth of pizza. It quickly catapulted the company from generating $7k months in 2016 to closing January 2018 doing $20million in sales. Join the Community • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X • Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Learn more about Califlour Foods: • Visit the website: http://bit.ly/2RIfzND Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

The results in our lives and businesses today are a direct correlation to past beliefs and thoughts. Hitting that next milestone, then, is less about buffering with more knowledge – oftentimes, we already know what we should be doing. Instead, what’s really needed is an uplevelling of our mindset. If you’re wondering where to start, mindset expert Stephanie Booth breaks down exactly how to do that in this episode of the past. She breaks down tangible steps to overcome anxiety, imposter syndrome and the fear of failure. She explains how to distinguish between negative mental chatter and your intuition and walks through simple steps you can implement today to slowly and sustainably change your beliefs to support where you want to go. Join the Community • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X • Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Learn more about Stephanie’s work: • Visit her website: http://bit.ly/2NQMUF1 Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

Alison Maslan has scaled over 10 businesses to the multiple six figure revenue mark and in this episode she breaks down not only what you should be doing to drastically grow your profits, without increasing your expenses, she also walks you step by step through the systems you need to have in place to support that growth. From scalable business models ideas and the metrics to track that count, to the mindset shifts necessary to scale a true freedom business, this episode breaks down tangible steps you can implement today. Join the Community • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X • Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

Join the Community • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X • Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Learn more about Sarah: • Visit her website: http://bit.ly/2sIRYE4 • Follow her on Instagram: http://bit.ly/36bVyEA Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

Finding fulfillment in both love and work isn't easy but it's possible. The majority of couples today are dual-career couples. As anyone who's part of such a relationship knows, this presents big challenges: trying to raise kids and achieve career goals while caring for and supporting your partner can seem impossible. Yet most advice for dual-career couples fails, framing the challenges as a zero-sum game in which one partner’s gain is the other's loss and solutions feel like sacrifices or unsatisfactory trade-offs. Jennifer Petriglieri rejects conventional, one-size-fits-all solutions and instead focuses on how dual-career couples can tackle and resolve the challenges they face throughout their lives--together. She identifies three key phases of exploration and personal growth in every couple's work-life journey, showing how partners must navigate these together to strengthen their bond. Each phase is crystallized with a question: How can we make this work? The first phase focuses on the logistics of combining two busy lives and often involves the demands of young children. What do we really want? In the second phase, couples learn to navigate their midlife crises in ways that allow each partner to continue to feel happy and fulfilled. Who are we now? With careers winding down and kids grown up, this last phase offers new freedoms--and uncertainties. Join the Community For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

We all have that nudge that says, “go this way.” But not everyone listens to it. Rachel McMichael was already running a multiple six figure business when she heard the call to pivot. Today she supports online entrepreneurs to grow their businesses through one core offer: an ongoing membership that fuses group coaching, video content and community. She cut her teeth in business, though, as a personal trainer, and also has success in direct marketing, online courses and Facebook Ads marketing. In this episode, Rachel calls the curtain on these pivots and the questions she’s asked herself to validate an idea. She walks us step by step through the roll out for her membership, how she approaches launches and customer acquisition and how she settled on her pricing. There’s one thing to grow a business, it’s an entirely other thing altogether to have the right systems to support that growth. That’s why Rachel breaks down exactly what the infrastructure looks behind the scenes and some of the things you should think about as your grow the number of people you serve. Setbacks are part and parcel of growing so we walk through how she approaches those moments where she falls short of her goals and how to use the feedback in those moments to drive your business forward. Naomi Mdudu is a speaker, business coach, and the founder of The Lifestyle Edit. She is the creator of the Thrive Mastermind, a 12-month high-level mastermind for service business owners ready to increase their income and impact with more systems and ease, less overwhelm and hustle. Join the Community For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Learn more about Rachel: Visit her website here: http://bit.ly/2QSDNWh Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

If you had a personal emergency that took you away from your business for a month, would it be able to run without you? What about if you went on holiday for a few weeks? Would your business be able to continue to attract, convert and retain leads without you? This is exactly what Adrienne Dorison is the master of supporting business owners to establish. In this episode, she breaks down a step by step guide on the systems you need in order to create a business that runs like clockwork; one that enables you to remain in your zone of genius and allow your systems to do the heavy lifting. Join the Community • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X • Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.

As anyone who’s run a business with attest, scaling a company isn’t simply down to strategies and tactics. As money coach Whitney Hansen explains, so much of it is working through the limiting money beliefs that keep us stuck; the kind that keep us playing small, afraid to ask for the sale and continuing to undervalue what we have to offer. In this episode of the show, Whitney walks us through exactly how she was able to unravel and heal childhood traumas around money so that she could not only get out of debt but also how she was able to educate herself about money in the process and now make a living teaching others what she’s learned. On top of providing practical advice like the important metrics to track in your business, how she organises her time using the 80/20 rule, she walks us through how to set revenue goals, healthy money habits to implement to improve your relationship with money and how to reinvest your profits in a way that no only moves your business forward about also feels good. Imposter syndrome and beliefs about not having enough skills or not being competent enough to sell your expertise as a service are just a few of the things that came up for her when she got started. She shares how she was able to unravel some of those beliefs so she could increase her pricing and broaden her impact. Naomi Mdudu is a speaker, business coach, and the founder of The Lifestyle Edit. She is the creator of the Thrive Mastermind, a 12-month high-level mastermind for service business owners ready to increase their income and impact with more systems and ease, less overwhelm and hustle. Join the Community: • For more content, head to www.thelifestyleedit.com and click here to join thousands of female creatives in our newsletter community: http://bit.ly/2rVZVzo • Follow Naomi on Instagram: @thelifestyleedit Work with Naomi: • Sign up for a complimentary coaching discovery call: http://bit.ly/2DjlR0X • Learn more about the Thrive 12-Month Mastermind: http://bit.ly/2LdP1k2 TLE Resources: • Download our free blueprint on how to simply & effectively raise your rates and double your income: http://bit.ly/2W7hehh Learn More About Whitney: • Visit her website here: http://bit.ly/2NuwnXj Thanks so much for tuning into the podcast. If you enjoyed this episode and think others will love it too, please share it using the share button on this page. Subscribe To The Podcast: If you would like to get automatic updates of new podcast episodes, you can subscribe on iTunes or via the podcast app on your phone. Leave Us A Review on iTunes: Rates and reviews are the way we’re able to get this content in front of as many creative female entrepreneurs as possible. If you’ve received value from any of our episodes, please leave a review on iTunes.