TCK Publishing

Michael Mackintosh is the bestselling author of several books including How to Stop Procrastinating and Start Living Your Dreams: A Proven Step-By-Step Guide To Start Rockin’ It Now. He is a spiritual entrepreneur, having created several successful businesses online. He’s a sought-after speaker, consultant and trainer specializing in helping people unleash their inner artist and become incredibly creative AND productive. In today’s show, Michael shares some inspiring and informative tips on how to be more creative and get into flow by connecting with your spiritual calling. You’ll learn: * How Michael turned around his addiction to alcohol and drugs and never looked back. * Why your best book is 12 books away, and how to never again block your own creative energy. * Why you must meditate every morning (even for just 5 minutes) if you want to reach your highest creative potential. * Why you must surround yourself with other successful authors, artists and entrepreneurs, and how the simple act of getting around the right people can take you from broke, starving artist, to wealthy artist-entrepreneur in a very short period of time. * How to overcome writer’s block for good, and the mindset that will allow you to produce far more work in less time and become better at what you do through focused and fun practice. * Why following your heart and doing what you love is the best way to get the most done and achieve your dream lifestyle. * How to be more creative by listening to your inner voice and ignore the outer voices of shadow artists, suppressed creatives, and haters. * How to be humble enough to make changes and upgrade your books, your work and your life when you get the right feedback from the right people. * How “no” and “yes” are just to flip sides of the same coin, and why whenever you say yes to something, you’re really saying no to something else and vice versa (the key to getting more of what you want in life is saying yes more often to what’s most important to you and saying no to everything else as much as possible). Show Notes Do Nothing, Achieve Everything, an inspiring book by Michael Mackintosh Daily meditation is one of the best things you can do to unleash your creativity. Here’s a free guided love meditation from Michael. Learn more about Michael’s programs for spiritual entrepreneurs and artists at www.awakenedacademy.com Learn how to become a superhero creator at www.superherotraining.com

Sam Carpenter is the bestselling author of Work the System (http://www.amazon.com/Work-System-Mechanics-printing-September-ebook/dp/B005R4TMQC/ref=sr_1_1?ie=UTF8&qid=1424289191&sr=8-1&keywords=Work+the+System&tag=chromeplugin0c-20), a book many entrepreneurs consider to be the best book ever written on systematizing a business. If you've read The E-Myth or Think and Grow Rich, this book is right up there at the top. As an entrepreneur, Sam struggled for many years to grow his company. What he realized is that he was spending almost all of his time "putting out fires," handling "emergencies" and always bogged down with the day-to-day work. Until one day, he finally decided to creating systems so that his business could work without him having to put out all the fires and constantly work in the business. In today's interview, Sam shares his story and why you absolutely must create systems for your business if you ever want to escape the rat race and get ahead. Here are just a few of the ideas we cover: * How to find your biological prime time when you will have the most energy to work effectively and efficiently (and how to organize your life, so you can be most productive without spending more time working) * Why mission statements are pretty much worthless, and what every business must have instead (hint: it's about what you do and why you choose to do it, and it has to be in concrete, simple, easy-to-understand language so everyone gets it). * How to create Working Procedures (aka Standard Operating Procedures or SOPs) in a way that empowers employees and guarantees things get done the right way every time. * Why Sam only works 2 hours a week while his business grows and everything gets done on time (and how any business owner can do it). * Why your "systems thinking mindset" is so crucial to your success. * How to take little thorns and problems in your business and create a solution so you never ever have to worry about them again. Show Notes   Sam mentioned and recommends reading The Shallows: What the Internet is Doing to Our Brains by Nicholas Carr Learn more about Sam and his work at http://www.workthesystem.com (http://www.workthesystem.com) To learn more about the Publishing Profits Podcast show, join us at http://www.PublishingProfitsPodcast.com (http://www.PublishingProfitsPodcast.com) Check out Tom's newest training course for authors, Bestseller Ranking Pro at www.BestsellerRankingPro.com (http://www.BestsellerRankingPro.com) Interested in learning how to speed read? Here's what I recommended to Sam after the interview: For speed reading, here's a solid book on how to get started: Speed Reading for Dummies (http://www.amazon.com/Speed-Reading-Dummies-Richard-Sutz/dp/0470457449/ref=sr_1_1?ie=UTF8&qid=1424459452&sr=8-1&keywords=speed+reading+dummies&tag=chromeplugin0c-20). Note: I'm not a big fan of some of their exercises as I would prefer to do speed reading exercises using a nonfiction book I haven't read yet without much jargon, but I think the most important components of speed erading you should learn and practice are: 1) Understanding eye fixations and practicing proper eye movements. 2) Using a tracker (pen/finger) to guide your eyes during practice sessions. 3) Practicing at high speeds (you shouldn't be able to comprehend much if anything - the point of speed when practicing is to train your eye muscles and stop subvocalization). 4) Eliminating the subvocalization habit as much as possible.

UJ Ramdas is the author and creator of The Five-Minute Journal (http://www.fiveminutejournal.com/) where positivity meets science. The Five-Minute Journal combines inspiring quotes, daily exercises for gratitude, affirmations, weekly challenges, and thoughtful questions that will help you get focused and be more productive. UJ isn't your typical author. From the very beginning, he created The Five-Minute Journal with a very different mindset. He set out to create not just a good book, but a great product that would change people's lives. From the writing to the editing, design, printing, warehousing, distribution, marketing and more, UJ has bucked tradition and gone his own way. The Five-Minute Journal isn't a self-published book - it's a uniquely produced product that happens to look like a book. Instead of giving away most of the profits to a publisher, The Five-Minute Journal is printed and produced from a specialty printing house / manufacturer in bulk quantities for high margins. Instead of using a distributor like Amazon, the company has its own warehouse and fulfillment center for distribution, again avoiding unnecessary fees to 3rd parties. Instead of selling on Amazon, the book is sold directly on their website www.fiveminutejournal.com (http://www.fiveminutejournal.com/), again generating extra high margins. Instead of some boring or expensive marketing campaign, The Five-Minute Journal has generated an incredible amount of free exposure in the media, on blogs, on popular podcasts, and even a video review by Tim Ferriss (https://www.youtube.com/watch?v=7_dUSGfsQZg). (http://publishingprofitspodcast.com/wp-content/uploads/2015/02/UJ-Ramdas-Author-300x300.jpg) In today's show, UJ shares his inspiring story, and some powerful insights on productivity, finding your purpose, and creating a great customer experience. You'll love UJ's advice on "never breaking the chain" and the power of daily doses of creative action. If you don't have a Five-Minute Journal with you, grab the nearest notebook and your pen and get ready to take notes, because you're about to learn how to earn some serious self-publishing profits. Show Notes Check out UJ's podcast The Mental Edge show on iTunes (https://itunes.apple.com/us/podcast/the-mental-edge-show/id744371888?mt=2). You can visit UJ's blog at www.ujramdas.com (http://www.ujramdas.com/) If you enjoyed this interview, please leave a quick review for The Publishing Profits Podcast Show on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301 (https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301) Even just a few words helps! To learn more about TCK Publishing, visit http://www.TCKPublishing.com (http://www.TCKPublishing.com) Check out Tom's newest training course and software product for author market research and more, Bestseller Ranking Pro at www.BestsellerRankingPro.com (http://www.BestsellerRankingPro.com)

Mike Balmaceda is an author and online marketing genius. He helps authors sell more books and build a massive following of raving fan readers. In today's show, Mike shares a few powerful marketing tips on how you can sell more books starting right now including: How to use Facebook ads to skyrocket your book sales (while still earning a profit - which is something very few authors have pulled off until now.) How to price your Paperback books to maximize your royalties and help you sell more eBooks (if you've already published print books and eBooks before, you will immediately see why this simple free strategy is so powerful). How to get audiobooks produced and published professionally 100% for free, and earn an extra $50 to 300 a month or more per book by NOT doing the narration, production and mastering for your audiobook. Plus, you'll learn a super-powerful book promotion strategy that can dramatically boost your sales and email list for free. Watch the Video Prefer video? Watch the interview with Mike on YouTube below. (http://publishingprofitspodcast.com/wp-content/uploads/2015/02/Mike-Balmaceda-Bestselling-Author-300x300.jpg) Show Notes For audiobook narration, production and distribution, check out www.ACX.com (http://www.ACX.com). It's your one-stop shop for turning your books into audiobooks. Learn more about Mike's book marketing service at http://www.tckpublishing.com/marketingservice (http://www.tckpublishing.com/marketingservice) If you enjoyed this interview, please leave a quick review for The Publishing Profits Podcast Show on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301 (https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301) Even just a few words helps! To learn more about TCK Publishing, visit http://www.TCKPublishing.com (http://www.TCKPublishing.com) Check out Tom's newest training course and software product for author market research and more, Bestseller Ranking Pro at www.BestsellerRankingPro.com (http://www.BestsellerRankingPro.com)

Stefan Pylarinos is the #1 bestselling author of several books including Life Mastery (http://www.amazon.com/Life-Mastery-Unleash-Potential-Everything/dp/1484933249/ref=sr_1_cc_1?s=aps&ie=UTF8&qid=1422729130&sr=1-1-catcorr&keywords=life+mastery&tag=chromeplugin0c-20). As an entrepreneur, publisher and high-level personal success trainer and coach, Stefan has achieved a lifestyle most authors and entrepreneurs only dream about. His company, Project Life Mastery, provides life-changing information, advice and tools for people who want to achieve great things in life. The purpose of Project Life Mastery is to be a source of inspiration and change for those who refuse to settle for anything less than an extraordinary life. In today's show, Stefan shares his journey of going from broke and desperate to being one of the leaders in the personal development community using the power of the internet and new media like YouTube, Kindle publishing, blogging, email marketing and social media. He also shares some powerful advice and tools for overcoming procrastination and creating a highly profitable and meaningful business as an author and entrepreneur. He also shares some great tips on self publishing, overcoming perfectionism, getting started, creating super-valuable products, constant and never-ending improvement, managing your emotional state, some tips he learned from Tony Robbins and more. Watch the Video Prefer video? Watch the interview with Stefan on YouTube below. You can learn more about Stefan and connect with him at http://projectlifemastery.com (http://projectlifemastery.com/) Learn more about Stefan's Kindle publishing and marketing program at www.tckpublishing.com/kmoney (http://www.tckpublishing.com/kmoney) Enjoy the show? Please leave us a review on iTunes (http://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301) and let us know what you think! Even just a few words helps. Check out Tom's newest training course for authors, Bestseller Ranking Pro at www.BestsellerRankingPro.com (http://www.BestsellerRankingPro.com)

Ari Meisel is a successful entrepreneur, consultant, the bestselling author of Less Doing and runs one of the world's top blogs on productivity: www.lessdoing.com (http://www.lessdoing.com/). Ari has become a renowned expert on productivity, automation and efficiency for top entrepreneurs, CEOs, and business tycoons. Ari's Optimize, Automate, Delegate system has helped thousands of entrepreneurs create businesses that run efficiently and effectively, creating more profits and cash flow with less work, struggle and stress. Ari started on his path to life hacking and optimizing his life when he was diagnosed with Crohn's disease in his 20's. After a serious episode with Crohn's where he was left in a hospital bed and completely incapacitated, Ari had a huge wake-up call. Even though his doctors told him that Crohn's disease was incurable, Ari determined to find a way to heal his body on his own. He started a daily regimen of what he calls self-tracking. He measured his blood levels for various biomarkers of health, took numerous medical tests religiously, started testing the results of changes to his diet, sleep habits, meditation, rest, exercise, work schedule and more. In a few months, he turned his health and his life around, and has since started testing and tracking almost every area of his life, creating dramatic improvements not just in his health, but in his stress levels, productivity, income, business growth and more. In this fascinating interview, Ari shares some immediately useful tips to help you get more done with less stress including: * Why you must start any quest for increased productivity by optimizing. Until you find the best, most efficient way to do something, incremental improvement is often wasted improving a task that shouldn't be done altogether. * How to automate routine tasks and daily time-sucks with smarter email management, awesome automation tools like Zapier, and much more. * When, how and why you must delegate to grow your business, increase your income and create real time freedom (and the biggest mistakes to avoid when you delegate important tasks). * What self-tracking is, and how you can use it to improve any and every area of your life (it sounds like a bold claim, but once you try it, you'll prove it to yourself). * Why you must defer more tasks in order to be more productive (deferring is not procrastinating! It's consciously deciding that right now is not the right time to do a particular task, and then scheduling the proper time to get it done). * How to create an "external brain" that allows you to clear your mind, store useful information for later, and be able to retrieve it at a moment's notice when you need it (Ari recommends using Evernote for this, and shares some great tips on how to get the most out of Evernote and storing your ideas for the right time). Learn more about Ari's Less Doing More Living seminar (https://lessdoinglabs.businessresearchgroup.org/sales/live-event-optin) coming up in New York City May 1-3, 2015. Enjoy this interview with Ari Meisel? Leave us a review on iTunes (https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301) and let us know what you think! Even just a few words helps a lot. Check out Tom's newest training course for authors, Bestseller Ranking Pro at http://www.BestsellerRankingPro.com (http://www.bestsellerrankingpro.com/)

Jordan Gray is the #1 bestselling author of several books including The Introvert's Guide to Dating (http://www.amazon.com/Introverts-Guide-Dating-Jordan-Gray-ebook/dp/B00C46ZMKG/ref=sr_1_1?ie=UTF8&qid=1419901952&sr=8-1&keywords=introverts+guide+dating&tag=chromeplugin0c-20). As a relationship coach and consultant, Jordan is a pro at helping productive CEO's, authors, artists and entrepreneurs create amazing intimate relationships that fulfill them and bring happiness and balance to their life. Jordan has helped thousands of people all over the world create better, more fulfilling intimate relationships. Jordan is like Will Smith's character in the movie Hitch with a little more class and much deeper insight. His work is profound and life-changing, and his books and blog have changed the lives and relationships for hundreds of thousands of readers. In today's show, Jordan shares some awesome tips on how to get the most out of your relationships in life, how to skyrocket your productivity as a writer, what to focus on when it comes to marketing your books, products and services, and more.   Show Notes: Here's some awesome stuff Jordan mentioned on the show: * How improving your relationship with your significant other or spouse can improve your health, your work life, your productivity, happiness and much more. * A powerful tip on how to let important people in your life know how much you care, and truly show your appreciation for them (when you apply this one thing, it will transform the quality of your relationships in any area of life). * How to avoid negative relationships and associations and surround yourself with people who will lift you up, inspire you and help you achieve your dreams and vision. * Why you should use Binaural Beats for focus and getting into a productive mental state throughout the day. * Why Jordan uses Gunnar Glasses (http://www.gunnars.com/) for protection from digital screens and blue light (I use them too, and it's amazing the difference it makes). * Why every author and entrepreneur may want to get a set of Noise Canceling headphones (http://www.amazon.com/Audio-Technica-ATH-ANC7B-QuietPoint-Noise-Cancelling-Closed-Back/dp/B002HWJT1A/ref=sr_1_1?ie=UTF8&qid=1419901875&sr=8-1&keywords=noise+canceling+headphones&tag=chromeplugin0c-20) for creating an ultimate no-distraction working environment while you write and work on important tasks. Did you enjoy the interview with Jordan Gray? If so, please leave us a quick review on iTunes and let others know what you learned! You can learn more about Jordan and connect with him at www.jordangrayconsulting.com (http://www.jordangrayconsulting.com) To learn more about TCK Publishing, visit http://www.TCKPublishing.com (http://www.TCKPublishing.com) Check out Tom's newest training course for authors, Bestseller Ranking Pro at www.BestsellerRankingPro.com (http://www.BestsellerRankingPro.com)

Derek Murphy is the bestselling author of several books including Book Cover Design Secrets You Can Use to Sell More Books (http://www.amazon.com/Book-Cover-Design-Secrets-Books-ebook/dp/B00MT9QYCI/ref=sr_1_4?s=digital-text&ie=UTF8&qid=1418101830&sr=1-4&tag=chromeplugin0c-20). Derek has a wealth of experience in the publishing industry as a professional editor, cover designer, consultant, keynote speaker, and bestselling author in his own right. In today's show, Derek and Tom discuss what it takes to create a bestselling book cover for eBooks and physical books, and what to look for in a professional cover designer. You'll learn some key insights, ideas and strategies for getting the most out of your book covers using fonts, images, and designs that stand out from the crowd while connecting with your readers. The information Derek shares in this interview could save you a lot of money and help you skyrocket your book sales by learning the secrets to designing a book cover that sells well. You have to realize that readers make an instant emotional decision whether or not to click on your book page or not. It's not a conscious choice - it's an unconscious decision, and your cover design plays a huge role in whether or not someone clicks on your book page and ultimately buys your book or not. If you've invested a lot of time and effort in writing your book, you should invest a little more effort in getting a book cover that will help you position your book and get readers to buy. Derek is a master at doing just that. Here are just a few of the tips Derek shares on this episode: * How to design a book cover to immediately let your readers know that your book is the kind of book they love to read (it's all about familiarity mixed with intrigue, and understanding how the reader's subconscious mind works). * How to find and use powerful fonts that speak directly to your target reader and make your book look professional and clean, instead of sloppy and poorly planned. * How to avoid cluttering up your book covers, and why simplicity can help you sell more books (and save money on cover design). * How to avoid the most common cover design mistakes authors and new graphic designers make, and how to avoid them. * How to choose the right cover designer for you based on your budget, genre, and personal taste. * How to use high-quality professional cover design templates to save thousands of dollars on cover design while still getting amazing book covers. Grab your pen and get ready to take notes, because you're about to learn how to create an eBook cover that will help you sell more books! Connect with Derek at http://www.creativindie.com (http://www.creativindie.com) Want awesome, professional cover design templates at a killer price? Check out http://diybookcovers.com (http://diybookcovers.com) Derek mentioned https://www.flickr.com (https://www.flickr.com%20)and http://www.deviantart.com (http://www.deviantart.com/) in the show as good places to browse for potential stock photos, illustrations and images to use for your book covers. Check out Tom's newest training course for authors, Bestseller Ranking Pro at www.BestsellerRankingPro.com (http://www.BestsellerRankingPro.com)

Adam Kosloff is one of the fastest writers on earth.  He owns and operates a booming ghostwriting business for high-end clients like attorneys and doctors who want high quality books written quickly. He's also a bestselling author published with TCK Publishing (http://www.tckpublishing.com) and a freelance writer for various businesses. In today's show, Adam shares his top tips for increasing your writing speed, productivity and quality at the same time. Adam says writing is like a business, and he's applied business best practices to his writing work to become a writer on fire. Here are a few things we talk about with Adam in the interview: * How to double or triple your writing speed by using a structure, process, plan and system rather than "pantsing" or just trying to wing it. A few minutes of planning can save you hundreds of hours of work in the long run. That's a high ROI on time, your most valuable asset. * How Adam created one of the fastest growing ghostwriting services for professionals by offering super-fast turnaround and high quality work. * Why speed is actually the easiest way to improve your quality (they say practice makes perfect, which may not be true, but it definitely makes you a better writer). * Why the best way to get over writer's block is to just sit down and write (and some other really cool tips that will blow your mind). * A simple method for increasing your writing speed and productivity that's a little counterintuitive, but the results will astound you. * How doubling your rates for freelance writing gigs is the fastest way to double your income (and reduce your workload, giving you more time to write your own books and earn income from royalties for long-term financial security). * Why you must look at you writing career like a business, and how to optimize everything you do to get more done in less time. Grab your pen and get ready to take notes, because you're about to learn how to turn your passion into profits! Connect with Adam and his ghostwriting services at www.virtuosoebooks.com (www.virtuosoebooks.com) To learn more about the Publishing Profits Podcast show, join us at http://www.PublishingProfitsPodcast.com (http://www.PublishingProfitsPodcast.com)

Teresa Rhyne is a #1 NY Times, #1 Wall Street Journal and USA Today bestselling author. Her first book, The Dog Lived (and So Will I) was traditionally published by Sourcebooks, Inc. who will also be publishing her second book "The Dogs Were Rescued (and So Was I)" in October, 2014. In today's show, Teresa shares her inspiring story of how she went from an unknown author to a #1 NYT bestseller in a very competitive market, as well as her inspiring personal journey that sparked the bestselling book. Here are a few ideas Teresa and I discuss in the interview: * Teresa's inspiring story of overcoming cancer for herself and her dog. * How hope is one of the most powerful tools we have, and how you can provide that to the world as an author. * Why it's so rare for memoirists to succeed and earn more than peanuts for the books, and how Teresa overcame the odds anyway. * How marketing from the ground up allowed Teresa to sell hundreds of thousands of books and create a massive following of raving fans (never underestimate the power of parties, alcohol and face-to-face time with your readers!) * How being humble and vulnerable are two of the best ways to help others and help yourself in the process. Nothing happens if you're not willing to write your book and share it with others. * How to deal with negative reviews, haters and negativity in general. * A few tips on marketing, social media for authors, and being willing to try new things (even if you're technologically challenged and find it frustrating to use a computer). * How sometimes our greatest tragedies and struggles in life can turn out to be our greatest gifts, and why you should never judge a book (or person or situation in life) by its cover. Grab your pen and get ready to take notes, because you're about to learn how to turn your passion into profits! Connect with Teresa at teresarhyne.com (http://teresarhyne.com/)  To learn more about the Publishing Profits Podcast show, join us at www.PublishingProfitsPodcast.com (http://www.PublishingProfitsPodcast.com) To learn more about TCK Publishing, visit www.TCKPublishing.com (http://www.TCKPublishing.com)

Derek Doepker is the #1 Amazon Bestselling author of 50 Fitness Tips You Wish You Knew, Why You're Stuck, and several others. Derek is a pro when it comes to positioning and marketing books, and coming up with brilliant titles and marketing campaigns that actually work (and don't cost a ton of money). In today's show, Derek shares his secrets to positioning, branding and marketing books online, and how just a few simple, small changes can make a HUGE difference in your book sales. Here are just a few tips Derek shares on the show: * How to think about marketing your book before it's ever even written or published. * Why self publishing is so powerful, and how anyone can achieve their dreams as an author with an idea, the willingness to write a book and a few simple marketing tools and strategies. * Why your book cover, book title, and book description are the three most important things you must get right if you want to earn more money as an author (after writing a great book, of course). * A few things most self published authors really mess up, and how to avoid these common mistakes. * How to save a ton of money on cover designs, editing, and other costs when self publishing (avoiding scams, ripoffs, and bad choices by getting educated and knowing what works and what doesn't work ahead of time because you've done your homework). Grab your pen and get ready to take notes, because you're about to learn how to turn your passion into profits! Connect with Derek and learn more about his training programs for authors at www.ebookbestsellersecrets.com (http://www.ebookbestsellersecrets.com) To learn more about the Publishing Profits Podcast show, join us at www.PublishingProfitsPodcast.com (http://www.PublishingProfitsPodcast.com) To learn more about TCK Publishing, visit www.TCKPublishing.com (http://www.TCKPublishing.com)

Michael J. Sullivan is one of the few authors who has successfully published his books all three ways - with a traditional Big Five publisher, with a small independent publisher, and as a self publisher. Michael is the bestselling author of the Riyria series and several other novels. In today's show, he shares some inspiring stories and tips for new and established authors. Grab your pen and get ready to take notes, because you're about to learn how to turn your passion into profits! Connect with Michael and learn more about his work at www.Riyria.com (http://www.Riyria.com) To learn more about the Publishing Profits Podcast show, join us at www.PublishingProfitsPodcast.com (http://www.PublishingProfitsPodcast.com) To learn more about TCK Publishing, visit www.TCKPublishing.com (http://www.TCKPublishing.com)

Penny Sansevieri is the bestselling author of Red Hot Internet Publicity and founder of Author Marketing Experts. She has been preaching the importance of online marketing, blogging, PR and internet savvy marketing tactics to authors for over a decade and is a true pioneer in the world of online marketing for authors. In this interview, Penny shares some powerful ways to help you sell more books and promote your platform like a pro on the internet (even if you feel like you're technologically handicapped). Here are a just of few of the awesome ideas Penny and I discuss on the show today: * Why every author must have an author website, and what yours should look like and do (see more free training videos and tutorials at www.blogbusinessschool.com (http://www.blogbusinessschool.com) if you need help setting up your website). * How to use publicity and PR on the internet to get massive traction and engage your target audience in new, fun and surprisingly effective ways. * Why today is the best day to get started marketing your book, even if you haven't even started writing it yet! This one idea will change your career if you embrace it and put it into action. * How to use unique, different and interesting marketing and promotion ideas to stand out from the crowd and attract massive attention and exposure (like creating cards for your fantasy novel or romance novel - see the video interview to check it out!) * How a 9-sentence blog post can be life-changing. * How to use social media like a professional (no spam, no screaming "buy my book!" to people who don't care, but actually interacting with people on a deeper level and creating true fans). * How to create superfans, and how one true fan can be more valuable than a $50,000 marketing budget (really!) Grab your pen and notebook and get ready to take notes, because you're about to learn how to become a media expert! Connect with Penny and learn more about her work at www.amarketingexpets.com (http://www.amarketingexpets.com)

Stephanie Cobian is a top project manager of TVGuestpert, a media company specializing in helping authors, experts and thought leaders get booked on national media like TV, radio, podcasts and more. Stephanie helps everyday authors and experts turn their knowledge, ideas and stories into life-changing publicity and exposure by getting laser-focused on who your audience is and how to reach them. In this interview, Stephanie shares several powerful ideas and strategies any author, entrepreneur, artist or creator can use to get booked on the biggest TV shows, radio programs and podcasts in your market. Here are just a few of the ideas we discuss today in this episode: * Why understanding what's going on in the news and what the trends are is the fastest way to create a pitch that can get you booked on a major show within 24 hours. * How one hot topic in the news could be your key to success (and what every show producer wants from their guests to make their show stand out and get more ratings and listeners). * Why every good media relationship must be a win-win-win for everyone, and how to give the media exactly what they want while staying true to yourself and your message. * How and why you must create hot evergreen topics that can get you booked on all kinds of media shows with different audiences (if you want to become truly famous outside of your niche or genre, this is the way to do it). * How to create speaking points and memorable quotes that will guarantee people remember you, and makes show hosts want you back again and again. * How to take your message, no matter what it is, and make it apply to (almost) any audience anywhere in the world. * How a little bit of preparation before you pitch your idea to a show can save you a ton of time and help you get better results. Grab a notebook and pen and get ready to take notes, because you're about to learn how to become get booked on TV, radio and podcasts and become a household name! Connect with Stephanie and learn more about her work at www.tvguestpert.com (http://www.tvguestpert.com) To learn more about the Publishing Profits Podcast show, join us at www.PublishingProfitsPodcast.com (http://www.PublishingProfitsPodcast.com) To learn more about TCK Publishing, visit www.TCKPublishing.com (http://www.TCKPublishing.com)

Jackie Lapin is the CEO of Conscious Media Relations, a public relations company that helps authors, entrepreneurs and artists doing work in the fields of mind, body and spirit get booked on national and international media. Jackie is revered for her skill at getting authors, speakers and coaches booked through her network of contacts with over 2,000 radio hosts and leaders in the personal development industry. In this interview, Jackie freely shares an absolute wealth of wisdom on how to create a successful media and publicity campaign and how to generate massive buzz for your next book launch. Here are just a few of the ideas we discuss today: * The step-by-step system for creating your media kit, and why you must have one if you want to get booked on TV and radio. * A simple way to find the best media outlets, shows and programs where you can connect with your target audience (and sell a lot of books in the process). * How there's been a radical change in the media industry in the last decade, and why authors and experts need new strategies to stand out and reach their audience (without breaking the bank on a super-expensive PR firm with outdated strategies). * What the hottest new PR strategies are today, and how anyone, anywhere in the world can use these new media channels to spread their message to millions. * How podcast shows, internet radio channels, and online blogs could be your best opportunity to reach millions of readers in a very short period of time (without spending a dime on advertising!) * How to build a few key relationships with the top influencers in your field, and how this one simple strategy can turn you form broke to bestselling author in a flash. * Why you should consider creating and hosting your own podcast show or internet radio show (and how it can help you connect with influencers). * How to get your book to stand out from the crowd in a world where millions of new books are now being published every year You're definitely going to want to grab your notebook and a pen so you can take notes, because you're about to learn how to become a media superstar. Connect with Jackie and learn more about her work at www.consciousmediarelations.com (http://www.consciousmediarelations.com) To learn more about the Publishing Profits Podcast show, join us at www.PublishingProfitsPodcast.com (http://www.PublishingProfitsPodcast.com) To learn more about TCK Publishing, visit www.TCKPublishing.com (http://www.TCKPublishing.com)