This Old Marketing
Summary: Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.
- Visit Website
- RSS
- Artist: Joe Pulizzi & Robert Rose
- Copyright: Joe Pulizzi & Robert Rose
Podcasts:
PNR 121: Machines Are Coming to Replace Your Marketing Job
PNR 120: Native Advertising Hits Network Television
PNR 119: How to Pen a Content Marketing Is Dead Article
PNR 118: Breaking - Brands Create More Content with Less Engagement
PNR 117: WSJ Ditches LinkedIn, LinkedIn Ditches Bizo
PNR 116: The Guardian Gets Aggressive with Native Advertising Terms
PNR 115: Stop It! Content Marketing Is NOT a Game of Traffic
PNR 114: The Coming Opportunity in (of all things) Email
PNR 113: How Native Advertising Will Drive the Future of Owned Media
PNR 112: Ad Blocking Is 2015 Phrase of the Year
PNR 111: FTC In No-Win Situation with Native Advertising
PNR 110: Sure, Social Media Platforms Will Never Change
PNR 109: Content Marketing Strikes Back
PNR 108: Homeless Media's Huge Opportunity, Big Risk
PNR 107: Google Plus Returns from the Grave. Does it Matter?
