Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast with Jordan Koene of Searchmetrics

We continue content marketing month with an overview of how to build strong working relationships with your content marketing organization. Joining Ben for this episode is Taylor Robinson, Senior Manager of SEO for Conde Nast. Join Ben and Taylor to understand how to blend proactive, change agent approaches to filling online performance gaps with while providing excellent, reactive SEO support.

Welcome to the fifth and final episode of Content Optimization Week on the Voices of Search Podcast. In this episode we’ll be reviewing the topics we discussed earlier in the week while diving into the data and tools that you can use to optimize your entire content marketing strategy. Join Ben and our special guest, Marlon Glover, Content Services Team Lead at Searchmetrics as they dive into the gathering and utilization of data to optimize your content funnel.

Welcome back to Content Optimization Week. In our 4th episode, Marlon and Ben discuss how content can be used to create a virtuous cycle of customer retention, satisfaction and upsell. Join us to better understand how to be there for your customers with the content they need and the rewards that can be enjoyed with secondary and tertiary purchases, post-sale.

In this episode, Ben Shapiro and Marlin Glover, the Searchmetrics Content Services Team Lead dig into the importance of building out the early stages of the content funnel. Listen in to understand how to craft content that meets the unique needs of buyers for every product line, rather than applying a one size fits all approach.

Content Optimization Week continues with a focus on the optimization of top-of-funnel (TOFU) and awareness content with Marlon Glover, Content Services Team Lead for Searchmetrics Inc. Join Ben Shapiro and Marlon as they dig into the strategy behind development and optimization of awareness-driving content. -episode transcript- https://blog.searchmetrics.com/us/voices-of-search…wareness-content/

Content Optimization Week kicks off with Marlon Glover, the Searchmetrics Content Services Team Lead and Ben digging into the process and thinking behind the content creation funnel. Join us for the first of five episodes focused exclusively on content creation and optimization and learn how to effectively develop and maximize the impact of content. -episode transcript- https://blog.searchmetrics.com/us/voices-of-search…-creation-funnel/

Join us for our first SEO career day episode as Ben Shapiro and John Lincoln, Co-Founder CEO of Ignite Visibility and the 2017 Search Marketer of the year share's his experience as a search marketer and his growth through the industry. This is a great opportunity for any digital marketer looking for career insights from an industry leader. 

February is Content Month on the Voices of Search podcast. Jordan Koene returns to kick off the month with an overview of the content creation process and his playbook for SEOs who want to better understand the optimization and content creation process. -episode transcript- https://blog.searchmetrics.com/us/voices-of-search-episode-37-understanding-the-content-creation-process/

Tyson Stockton, Searchmetric's Director of Services spends some time with Ben to discuss the big winners (and losers) for January of 2019. Join us for you first monthly review of who the big movers were for January and why. 

In this final 2019 SEO Predictions episode, we wrap our discussions with leaders in the SEO community to understand what's next for SEO in 2019. Join Eric Enge, General Manager of Perficient Digital as he and Ben dig into the importance of desktop vs. mobile. 

In this episode, we continue our discussions with leaders in the SEO community to understand what's next for SEO in 2019. Listen in as Ben and Adam Edwards, Senior VP, Head of SEO at Reprise Digital as they discuss rise of Amazon SEO, the impact of free devices and visual search in 2019. -episode transcript- http://searchmeblog.eu-west-1.elasticbeanstalk.com/us/?p=12302&preview=true

In this episode, we begin our discussions with leaders in the SEO community to understand what's next for SEO in 2019. Listen in as Ben and Harrison DeSantis, Associate Director of SEO at 3Q Digital as they discuss the impact of mobile UX speed, RankBrain and what the ceiling will be for voice search in 2019.-Episode Transcript- https://www.searchmetrics.com/news-and-events/voices-of-search…and-voice-search/    

Join Jordan and Ben for the final episode of 2019 SEO Predictions Week as they dig into how the ongoing integration of Google into competing mobile platforms like IOS are likely to impact SEOs and Digital Marketers in the new year.  Jordan Koene is the CEO of Searchmetrics Inc.

Join Jordan and Ben for the fourth episode of 2019 SEO Predictions Week as we tackle how growing consumer digital privacy concerns and the dominance of tech platforms like Google, Facebook and Amazon are likely to be tackled by Congress and the impact to digital marketers. Jordan Koene is the CEO of Searchmetrics Inc.

In the third episode of 2019 SEO Predictions Week Jordan and Ben vie into how technical site performance is likely to correlate to key word rankings.- transcript - https://www.searchmetrics.com/news-and-events/voices-of-search-a-searchmetrics-podcastepisode-29-site-performances-correlation-to-keyword-rankings/ Jordan Koene is the CEO of Searchmetrics Inc.