Follow the Data: Your Journey to Amazon FBA Success
Summary: Follow the Data is a show for Amazon Sellers about the sometimes mysterious and ever-changing Amazon marketplace. CEO of Viral Launch, Casey Gauss, leverages Viral Launch data, accumulated from tens of thousands of product launches and thousands of brands, to help you understand the best practices for success as an Amazon seller.
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Podcasts:
Many courses, gurus, and purportedly high-level sellers promote their latest tips and tricks as the way to find success as an Amazon seller. But is chasing after every Silver Bullet really benefitting your business? Join CEO Casey Gauss and co-host Cameron Yoder as they explore what sets the most successful sellers apart from the rest.
Account suspension is every Amazon seller’s greatest fear. But how much sleep should you really be losing over fear of suspension? Viral Launch CEO Casey Gauss and co-host Cameron Yoder talk about what it really takes to get suspended and how frequently FBA sellers have their accounts shut down.
Selling your product on Amazon alone is a bad business model. Or is it? Join Viral Launch CEO Casey Gauss and Amazon Seller Coach Cameron Yoder as they discuss whether diversifying your business efforts across multiple ecommerce platforms is really worth it.
Keep increasing your sales, and Amazon will reward you with a coveted spot on page 1. Sounds like a simple formula, but the facts say there are other factors in play. Join Viral Launch CEO Casey Gauss and Cameron Yoder for episode 2 of “Dispelling Myths” to find out why sales history, not sales velocity, is the key to maintaining high rank on Amazon.
Q4 is not all fun and gifts. Carefully planning your inventory and perfectly timing a product promotion are crucial if you want to ride the wave of holiday sales all the way to the top. Don't miss out on what is shaping up to be the biggest ecommerce event in recent history.
The holiday season begins in October for Amazon sellers, but it’s not all fun and gifts. Being aware of fee changes, having crucial deadlines circled on your calendar, and optimizing your listing to move sales is just part of the diligent work it takes to beat out the competition and increase profits during the biggest shopping event of the year. Listen in as Casey and Cameron detail how to prepare for Amazon success in Q4.
Do full price promotions work better than deeply discounted, 90% off promotions? Cam and Casey dig through the Viral Launch data to find out.
