Follow the Data: Your Journey to Amazon FBA Success show

Follow the Data: Your Journey to Amazon FBA Success

Summary: Follow the Data is a show for Amazon Sellers about the sometimes mysterious and ever-changing Amazon marketplace. CEO of Viral Launch, Casey Gauss, leverages Viral Launch data, accumulated from tens of thousands of product launches and thousands of brands, to help you understand the best practices for success as an Amazon seller.

Podcasts:

 5 Amazon Sourcing Mistakes Sellers Are Making | Elena Saris | File Type: audio/mpeg | Duration: 54:28

Manufacturing and Sourcing is an INCREDIBLY important subject for optimizing the sales process of your Amazon storefronts. Often, Sellers aren’t even aware of the fact that they don't have all of the necessary steps in place. Sellers miss out on thousands of dollars, or miss out on time invested, because they weren’t aware of one small step they could change. Elena's joining us to break it all down. Keep up to take with us on Instagram: bit.ly/Cameron_Insta bit.ly/Casey_Insta

 Q4 Selling Strategy: Viral Launch & Alibaba.com | File Type: audio/mpeg | Duration: 39:34

Cameron's talking through essential dates to take into consideration for your Q4 strategy, as well as how to launch your product to capture increasing sales. We also brought Alibaba.com onto the show to talk through manufacturing/sourcing strategy. Alibaba.com also has some deals in store for our listeners! Tune in, take note of those dates and strategy, and get ready for Q4.  Access Alibaba's Deals: bit.ly/Super-September Keep up to take with VL on Instagram: bit.ly/Cameron_Insta bit.ly/Casey_Insta

 50th Episode: Casey Gauss Exclusive // What's Next For Viral Launch & Amazon | File Type: audio/mpeg | Duration: 28:42

EPISODE 50! We wanted to make something SPECIAL for our 50th official episode of Follow The Data. All of this episode was created as such a huge 'thank you' to all of our listeners. We brought Casey back to touch on where Viral Launch is now, where we're headed in the future, and what to expect from the Amazon Seller Space. Who knows, you might even get insight into what Viral Launch is releasing next ;)  Keep in touch through Instagram! Casey: bit.ly/Casey_Insta Cam: bit.ly/Cameron_Insta

 Seller Strategy Series | Tom Wang: Increasing Sales, Brand Development & Successful Mindsets | File Type: audio/mpeg | Duration: 44:57

In today’s episode, I’m talking with Tom Wang, a Seller of his own who’s been implementing a lot of high-level strategy and is VERY in-tune with what other sellers are going through. Part of what we talk about in this episode involves developing a healthy entrepreneurial / Amazon-oriented mindset. Let's dive in. Check out our YouTube for more content: http://bit.ly/VLsubscribe Subscribe & Comment on the latest video to see if you win a $50 Amazon Gift Card! Get Connected To Tom here! EcomHub.com

 2 Product Research Mistakes A LOT Of Amazon Sellers Are Making | File Type: audio/mpeg | Duration: 18:50

The Amazon Space is FULL of information. The entire Seller Ecosystem is extremely unique, full of perspective, experience, data, competition, and everything in-between. Our goal is to simply put out TRUTH - facts, advice, and information backed by data. When we see Sellers walking down a path that leads to failure, we try to step in, and point people back on the right track. And that's what we're doing today. Click here to subscribe to our YouTube Channel: http://bit.ly/VLsubscribe

 Seller Strategy Series | Liran Hirschkorn: 'Killing It' On Amazon | File Type: audio/mpeg | Duration: 49:02

In today’s episode, I’m talking with Liran, a Seller who’s been in the game for a LONG time, and has successfully established himself as an Amazon Entrepreneur. There is a LOT of practical knowledge and strategy you’ll be walking away with. No Seller should feel like they’re alone in the process of Amazon. The goal of this is to mitigate that feeling of loneliness or stagnation. Let’s get started. Check out Liran's Podcast: http://bit.ly/Liran Seller Summit: http://bit.ly/GSS_2018

 5 Data-Based Listing Optimization Tips | Using Data To Improve Your Amazon Listing | File Type: audio/mpeg | Duration: 17:23

Placement, frequency, plurals, hyphens - there are so many intricacies to listing optimizations on Amazon. Getting it right means that you can focus on implementing changes across other mediums. Getting it wrong means you’ll be fighting an uphill battle. In this episode, we’re breaking down 5 updated, data-based tips to improve your listing optimizations. We’ve seen conversions increase from following these, so listen in, take notes, and take action. Let’s get started.

 The 12 Most Common Amazon FBA Mistakes: What They Are And How To Avoid Them | File Type: audio/mpeg | Duration: 15:19

We ALL make mistakes on Amazon, and like we’ve talked about in previous episodes of Follow The Data, all have experienced failure in one way or another. Learning from our failures, and learning from our own and other’s mistakes can lead us deeper into our own path of success! In this episode, we’re going to break down 12 of the MOST common mistakes we see sellers making on Amazon. We’ve talked about failures in the past, and while that still applies to mistakes, these are a bit different. Let's get

 Casey Gauss | Raw Audio: The Successful Seller Mindset, Killer Product Selection and Dominating Search Results | File Type: audio/mpeg | Duration: 37:07

Casey's had the opportunity to travel, speak, observe and implement some of the highest-level Seller strategies for Amazon. In this episode, we're playing back a presentation Casey had at a conference called ASGTG. During this presentation, Casey breaks down what a successful seller mindset looks like, what it means to select 'winning' products to sell, and how you as a seller can dominate search results with that winning product. There's a LOT of great info. in today's episode! Let's jump in!

 Financing on Amazon: Breaking Down The Strategy & Risk To Scale Quickly | File Type: audio/mpeg | Duration: 21:18

Amazon is a cash game. Sellers enter into the space knowing this, but don’t fully recognize that a LARGE part of Selling is optimizing where you’re funneling all of your cash. You need to ask yourself the RIGHT questions as you begin considering expanding your business with a cash infusion. There are a lot of different options sellers have used to get an influx of cash, and we’re going to break that down today. The risks associated with these methods, the right questions to ask, and everything in-bet

 Amazon Prime Day 2018 - A Data-Driven Approach: What To Know and How To Prepare | File Type: audio/mpeg | Duration: 14:29

PRIME DAY 2018 - The longest Prime Day in history - More Time, More deals, and more sales. Prime Day is BACK and is expected to be bigger than ever. With a Subscriber base of more than 100 million Prime Users globally, you can expect big things this year. Cameron's going to break down data resulting from last year's Prime Day, which can lead us into what to expect for this year's 2018 Prime Day. Let's dive into the data, and dive into how you can best prepare for 2018.

 How To Grow Beyond $1-5 Million: Why Amazon Sellers Get Stuck & How To Overcome Stagnation | File Type: audio/mpeg | Duration: 33:42

Every success comes with a series of challenges; roadblocks along the way to test your resolve - to test whether you can progress to the next level of sales, or stay where you’ve been. We’ve had the opportunity to see large sellers scale successfully, and see the same sellers struggle to progress past $1-5million. Today, we break down why sellers are getting stuck - why they AREN’T progressing. We’ll outline the problems causing stagnation, and solutions to make sure you can keep on growing your b

 Arbitrage vs. Private Label: Differences in Seller Strategy w/ Guests Garland & Max | File Type: audio/mpeg | Duration: 46:21

There are many ways for sellers to sell on Amazon. We often largely explore the pursuit of rising in the ranks for Private Label sales, however this week Cameron dives into what it looks like to scale an extremely successful arbitrage business! He'll be interviewing two sellers that have established an incredible arbitrage operation and continue to also scale their Private Label operation at the same time. Let's get started.

 The Top 5 Frequently Asked Amazon Seller Questions w/ Viral Launch Coaches Brandon & AJ | File Type: audio/mpeg | Duration: 41:04

We aggregate a LOT of data here at Viral Launch. 'Data' can mean a lot of different things, one of them being direct interaction with the Amazon Seller community. Viral Launch has a coaching team that interacts with & guides a LARGE number of Sellers every single day, and have a solid understanding of what's happening in the Seller community as a result. Today, we break down the most recent commonly asked questions sellers have been asking with two of the coaches that have been in the middle of it all. 

 Amazon Review Changes: Drastic Shifts In Seller Strategy & How To Respond (Part 1) | File Type: audio/mpeg | Duration: 31:55

As a Seller, it’s a serious challenge to grow your business and increase sales while so many changes are constantly happening to Amazon’s platform. Over the past month, Amazon has been making changes to Reviews. Some of these changes have already drastically altered Seller Strategy, while others could change future strategy. In this episode, we break down recent changes to reviews on Amazon. We’ll break down what the data is saying, how these changes impact you now, & how they impact your future on A

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