The Dealer Playbook
Summary: The Dealer Playbook is a podcast for you, today's automotive professional. If you're looking for inspiration and actionable insights into growing your dealership or career in the car business, Michael Cirillo delivers the goods every single week. Each episode brings you a successful individual from in or out of the auto industry who share, from experience the roadmap to their success.
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- Artist: Michael Cirillo
- Copyright: Cirillo Marketing Group Inc.
Podcasts:
Executive coach, Jamy Bechler, shares his best advice about how to maximize your success.
Bestselling author, Stacey Hanke, joins Michael to share ideas about how to increase/improve your influence to ultimately achieve your definition of success.
Martin Herbst shares how understanding other markets can dramatically improve sales for your dealership.
Brandin Wilkinson, Dealer at Woodworth Dodge-Chrysler-Jeep-RAM, and author of Rethink Selling shares his best advice about the intangibles that will improve your dealership's performance and growth.
Doug Lipp, former head of Disney University shares the keys to growing a successful dealership and business.
Shawn Hays from Dan Cummins Chevrolet shares the most critical things you need to know to be successful at selling cars.
Brian Sencich from Facebook Canada Autos Team joins Michael to discuss ways you can get the most out of the platform for your dealership marketing and advertising.
Rand Fishkin shares concepts from his book, "Lost and Founder" and, of course, shares some SEO best practices.
Brent Albrecht from Friendemic joins Michael to share how dynamic inventory ads can help drive more sales.
Michael uncovers a universal message shared by guests of the past 140 episodes. You'll hear snippets from past guests, Gary Vaynerchuk, Grant Cardone, and Kris Boesch.
Pete Peterson from Dealers United shares straightforward tips that will generate 1st-party VIN leads for under $20, PLUS the hidden Facebook feature that can generate leads for free.
Michael Phillips shares the top character traits of successful leaders and automobile sales professionals.
Listen as Kit Pang shares top listening tips used by successful sales negotiators.
Recored live at NADA 2018, listen to Michael's conversation with three leaders in the eBay Classifieds organization about the future of retail automotive.
Ryan MacInnis shares how to increase inbound leads by 200% without a marketing budget.
