Arrogant Healthcare Marketing Bastards
Summary: Arrogant Healthcare Marketing Bastards is Interval's weekly podcast. It's where we riff and rant on the hottest topics in healthcare marketing. From ROI to social media to healthcare reform, we hit it all - but not without derailing into randomness. Join us won't you?
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- Artist: Interval
- Copyright: Copyright 2013 Interval, Minneapolis, MN
Podcasts:
Hatin' on the brands, product placement taken to a whole new level, "I suck, therefore I advertise," everything's funnier "in bed" and more
Word of Mouth – a deep discussion on how marketers are affecting it, with some great examples, plus a few Interval announcements and more
Disney in the maternity ward, Groupon - can it work for healthcare?, a do not track bill is introduced in congress and more
A health system spot on the Superbowl, the ads we liked and didn't like, ads that rated the highest and lowest and more
The rise and fall of Carol.com, the "healthcare reform corner" special – ACOs, our favorite mobile sites and more
With special guest, Chris Boyer, we take a look at: Quora, the biggest list yet, handling the haters, gaming techniques on websites and more
Taking a break from social media, $99 health care, Chino Latino's innovative advertising and more
Consumer-directed healthcare - is it a myth?, why branding should have a backbone, the corporate jargon we all love to hate and more
The weather (weird!), some science behind the marketing, sharing medical data - is it a good idea? and more
A Pew study, top advertising icons of the last decade, ads we love and more.
2010 Google Zeitgeist review
A recap of the CHPRMS conference, 7 Tips for Building a Better Branded App, ads we love and more
An open discussion on creativity -- our approach, examples we like and the benefits and challenges healthcare marketers face
Rant of the week: including mommy bloggers, social media, megalists and the oh-so important Kit Kat discussion
Mad Men, advertising, advertising and more... advertising