This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing show

This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing

Summary: Join your hosts Rob Woodbridge from UNTETHER.tv and Asif Khan from TheLBMA.com as they discuss the most relevant stories in the location-based marketing and mobile industry.

Podcasts:

 For Doug Bain wherever he may be | File Type: video/mp4 | Duration: Unknown

Welcome to episode #244. On the show: Monetizing ears; UberMedia launches Location Visit Optimization; The world's first virtual reality theme park called The Void; The world's first artificially intelligent ad; MotorMood's emoticons for drivers; Audi, BMW & Daimler acquire Nokia's Here; xAd's Global Location Snapshot; Nordstrom's rooftoop Instagram installation. Our resource of the week is social video sharing app Beme. Full show notes can be found here.

 Groceries are hot + Ian Dallimore of Lamar | File Type: video/mp4 | Duration: Unknown

Welcome to episode #243. On the show: Location-based soundtrack on the Williamsburg Bridge; The Great Escape; Google's Eddystone beacon initiative; Spotify's musical map of the world; Enplug's digital signage app marketplace; CrispMedia partners with Taste Of Home for hyperlocal content in grocery stores; Swrve and Plot Projects partner; NTT DoCoMo helps us shop with our eyes; 800 Square Feet is Canada's first shopping apartment; the GPS turns 20 and so does Amazon. Our special guest is Ian Dallimore, Director of Innovation and Digital Strategy for Lamar. Full show notes can be found here.

 Go on take the money and run | File Type: video/mp4 | Duration: Unknown

Welcome to episode #242. On the show: AOL/Verizon may be Millenial Media; Shape-changing interfaces; Big Gay Ice Cream uses beacons; Gimbal's new U-series beacon; Rubicon Global's quest to be UBER for your trash; Bulmer's #livecolourful bar; MakersCafe; Spark's Women on the map; Waze's RideWith ride sharing; Hands-free Tinder for Apple Watch. Chuck Martin visits to talk about mobile and flying. Full show notes can be found ">here.

 Location IS the OS + Jeff White of Gravy | File Type: video/mp4 | Duration: Unknown

Welcome to episode #241. On the show: Avaya's bus shelter soccer shootout; Beacons on busses by Proxama & Exterion Media; Apple patents high fives & location-based tasks; The ATM for food by Oasis24Seven; Selfridges Tiffany & Co brings flagship store to augmented reality; Starbucks taps Lyft for free frap deliveries; Systeme U's transparent food; Thalys' sounds of the city; Dentyne #followfood; Uber acquires mapping team from Microsoft; TCS acquires Loctronix. Special guest is Jeff White of Gravy. Resource is the Kahuna Mobile Marketing Index Full show notes can be found here.

 The summer vacation show | File Type: video/mp4 | Duration: Unknown

Welcome to episode #240. On the show: We take a look at tools, services and technologies that will make your summer vacation better - no babysitting included. We feature stories about: Google Photos; Mr. Everything; PayPal and Uber; Foursquare's mayor mea culpa; the KeepTrax app; Google's Sidewalk Labs; Trending places on Instagram; Samsung's safety truck; the Space Case 1; Piano, Push, Play + a bonus Pizza story. Full show notes can be found here.

 Would you believe we are twins? | File Type: video/mp4 | Duration: Unknown

Welcome to episode #239. On the show: Parkour Method; Roku & Innovid team up; VenueLabs acquired by Groupon; Amazon testing On My Way delivery service?; Ted Baker launches online virtual store with 360 degree panorama technology; Reachi uses a mesh network to help the Red Cross; Snapchat's Geofilters become ads; Lanes for texting in Antwerp; AdTile launches the Motion Store; NASA is getting into air traffic controlling...for drones. Full show notes can be found here.

 Mapping the magnetic genome | File Type: video/mp4 | Duration: Unknown

Welcome to episode #238. On the show: Thync's digital drug; Google's Location Aware Search; Indoor Atlas partners with Aisle411; Marriott and Netflix Travel Brilliantly together; Nomadic Gifts brings back the carrier pigeon; Verve Mobile acquires Fosbury; Facebook gives away beacons for free; Le Petit Chef entertains on your dinner plate. Our resource this week is The Meaning of Local from xAd. Full show notes can be found here.

 Connected fabric, Jurassic promo and Wearables for Good | File Type: video/mp4 | Duration: Unknown

Welcome to episode #237. On the show: Samsung & Jurassic World offer Best Buy exclusive content; Pinterest's "buyable pins"; Alibaba tests new QR codes for a nifty idea; Periscope's map view; Zopper raises $20m; Google's connected fabric Project Jacquard; Geotraq's patent for Cell-ID module; Facebook Messenger turns off location; Baidu invests in VisionMedia and rolls out Indoor Atlas; Wearables For Good by UNICEF. Full show notes can be found here.

 Contagious billboards, smart canes and Tweeting potholes + Trevor Longino of Kontakt.io | File Type: video/mp4 | Duration: Unknown

Welcome to episode #236. On the show: The contagious billboard; Ubimo and Autograph raise rounds; Apple acquires augmented reality company Metaio; Carrefour's 2.5km of LED location lights; XploR smart cane with facial recognition; Lenovo Yoga Tablet's #lightandseek; AdNear and Roy Morgan partner; Shazam everything; Tweeting potholes; Sell advertising in your home windows. Special guest is Trevor Longino of Kontakt.io Full show notes can be found here.

 The billionaire ranch | File Type: video/mp4 | Duration: Unknown

Welcome to episode #235. On the show: Girl detection billboards; KFC's tray tapper; Project Lynx; Next generation QR codes; CHOZ app; O2 acquires Weve; Drink activated coasters against domestic abuse; Apple buys Coherent Navigation; Humagrams power Ticketmaster Canada. Full show notes can be found here.

 Is that a mattress or a sex therapist? | File Type: video/mp4 | Duration: Unknown

Welcome to episode #234. On the show: Fujitsu's Ubiquitouswear; SocialRadar's LocationKit; Domino's order by tweeting an Emoji; Tunity App; JCDecaux punks Belgium Marketing Directors; Auto-cue's car movie scenes re-enacted with augmented reality; The Doghouse Virtual Reality movie; ooVootique; Dunlopillo's connected mattress; Geoconquesting in real life thanks to Zo Rooms vs. OYO Rooms. Chuck Martin joins us to talk about the latest Thinknear Location Score Index. Full show notes can be found here.

 Ice Men organs, Wifi in the shadows and pups on big screens | File Type: video/mp4 | Duration: Unknown

Welcome to episode #233. On the show: Banjo closes $100 million in funding; Pizza Hut lets you track your pizza; Gimbal partners with Tillster for restaurants; SpotMe App lets you pay and track debts; Battersea puts dogs on digital screens; Wall's Ice Cream brings the truck inside your office; Ice Men campaign for organ donation; Departures NYC; Shadow WiFi; UrbanClap from India Full show notes can be found here.

 Do NOT litter in Hong Kong + Andrew Farah of Density | File Type: video/mp4 | Duration: Unknown

Welcome to episode #232. On the show: Don't EVER litter in Hong Kong; Samsung in Italy uses VR to transport sick kids to Movieland; ByteLyte acquired by Acuity Brands; the city of Jun does all its business on Twitter - all of it; Signpost and Unacast raise money; GBG acquires Loqate; David Chang's Maple foods; Westfield launches their own OOH network in their Australian malls; Pepsi's innovative Naked Juice bike path marketing. Special guest is Andrew Farah of Density Full show notes can be found here.

 The first Canadian President of the United States | File Type: video/mp4 | Duration: Unknown

Welcome to episode #231. On the show: Viewswagen wants to sell ads in Uber and Lyft; Density brings local establishment crowd numbers to mobile; Twitter invests in Swirl; Gannett pours millions on Gravy; Track your luggage with BagJourney; Order your rickshaw in India with Chaloge Kya; MomCo helps mothers connect with each other and local businesses; Voatz hopes to bring the vote to the voters; Leap Transit makes taking the bus the destination; Air Orchard and Ant Man innovate on billboard advertising; LessThan100 adjusts prices based on gender. Full show notes can be found here.

 Satellites for humanity, Foursquare's last gasp & Brent Hieggelke of Urban Airship | File Type: video/mp4 | Duration: Unknown

Welcome to episode #230. On the show: WatchQuest for your AppleWatch; Foursquare's PinPoint + Yahoo! rumours; Pay with your Jawbone if you have an American Express; John Moose gives away their music if you are in the woods; Planet Labs' constellation of satellites for humanity closes $118M; BlowUp Media wraps buildings in temporary screens; Toronto Library maps poetry; RetailNext closes $125M; ByHours lets you rent rooms by the hour; Verifone Media's #HelloGeo campaign. Our special guest is Brent Hieggelke, Chief Mobile Evangelist at Urban Airship. Full show notes can be found here.

Comments

Login or signup comment.