The Engaging Brand

Anna Farmery speaks to Kit Seeborg about power of Slideshare

Anna Farmery speaks with Maria Bezaitis about her fantastic Ted talk

Anna Farmery discusses strategy planning and how business management need a more adaptive approach to business models

A model for story branding with Anna Farmery and Jim Signorelli

Anna Farmery talks to Ray Velez on convergence of marketing, technology and creativity

Anna Farmery talks to Larry Keeley about 10 Types of Effective Innovation

Jay Baer talks to Anna Farmery about providing Youtility

How leadership qualities are based on an alignement of mind, body and words

Anna Farmery talks to John Butman on idea entrepreneurship

Anna Farmery talks to Rachael Taplin on PR Secrets

This weeks Engaging Brand podcast (http://www.blubrry.com/engaging/1755695/show-434-what-is-innovation/) covering social marketing (http://www.theengagingbrand.com/2012/04/art-of-search-optimisation.html), business ideas and brand marketing tips (http://www.theengagingbrand.com/2012/04/are-you-the-new-expert.html) sees Anna Farmery (http://www.linkedin.com/in/annafarmery) talking with Lionel Roux (http://www.wimi.pro/about/about/) from Wimi  and discussing * Collaboration online - why are people reluctant to it? * What is the strength of collaboration online? * What about security of cloud - is this a barrier to growth? * Why cloud computing increases your security regarding confidentiality? * Is there a risk that I am at the whim of the cloud service company - should I have cloud backup? * Cross platform cloud services - and how it is making it easier to create online storage for all your business documentation. * The importance of open software for online backup * How cloud computing is embracing branding so that you have control of brand management for shared documents. * What are the best practices for online collaboration? * Can you analyse the efficiency of online collaboration? (http://theengagingbrand.typepad.com/the_engaging_brand_/2012/03/show-375-word-of-mouth-marketing.html)If you would like to keep up to data with more from The Engaging Brand sign up free for The Engaging Times (http://www.theengagingbrand.com)

The Engaging Brand podcast (http://www.blubrry.com/engaging/1749520/show-433-kicking-bad-work-habits/) covering social marketing (http://www.theengagingbrand.com/2012/04/art-of-search-optimisation.html), business ideas and brand marketing tips (http://www.theengagingbrand.com/2012/04/are-you-the-new-expert.html) sees Anna Farmery (http://www.linkedin.com/in/annafarmery) and Thomas Wedell-Wedellsborg (http://wedellsblog.com) talking about bringing ideas to life (http://iasusual.com). * Why has innovation got such a mystique when as human beings we have always been evolving as a species. * What is innovation and why is it aimed at products and services rather than how we create a successful business? * How behaviour is a function of personality and environment * Do you need to be innovative inside the company before you can be innovative outside in the marketplace? * How focus is more important to innovation than freedom. * How you should train people in observation. * How to stop internal politics from stopping innovation. * How customers can persuade management about innovation. * Can retail layout be applied to office design to create engagement?

On this week's Engaging Brand podcast (http://www.blubrry.com/engaging/1736151/show-431-what-is-the-future-of-social-robotics/) covering social marketing (http://www.theengagingbrand.com/2012/04/art-of-search-optimisation.html), business ideas and brand marketing tips (http://www.theengagingbrand.com/2012/04/are-you-the-new-expert.html) , Anna Farmery (http://www.linkedin.com/in/annafarmery) talks with Jake Breeden (http://breedenideas.com) about Tipping Sacred Cows (Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues ). * Are our strengths also our weakness? Or are our vices often hidden as virtues? * What is bland balance compared to bold balance for leaders? * The danger of compromise. * Can we over collaborate? * How collaboration can be a form of managing the risk and how it is better to think about accountable collaboration. * How to audit collaboration by reviewing your diary to ensure that you are working effectively * Why creativity doesn't have to mean novelty. * How an over reliance on excellence can cause business problems and a paralysis in thinking. * What great experimentation looks like * Does a great outcome need a great business process * The difference between giving a fair chance and a fair result * Have we forgotten how to lead? * Take a free self assessment (http://breedenideas.com/assessment/) of your vices and virtues

Anna Farmery (http://www.linkedin.com/in/annafarmery) talks to Dr Marc Schoen (http://marcschoen.com) PhD about How Your Survival Instinct is Killing You (http://marcschoen.com/products/) * How we must balance survival and discomfort * How a new experience can rewire the brain * How we have 3 brains not 1 and how we have to undertand about the brain to succeed. * How the consumer society changes our brain - it makes us less resilient to discomfort and potentiallly more open to fears. * How stress is increased by being more comfortable. * Do we self-sabotage? Our need for comfort means we reduce our resilience. * Why don't we rely on our logical brain to create better decision making for business? Why does our emotional brain overpower us? * How the microwave has changed our level of discomfort and caused us to want instant gratification. * The Schoen Breathing technique to reduce stress - for free download email Dr Schoen (marcschoenphd@gmail.com) * 15 Ways to manage your comfort zone. * Are humans right to run businesses! * To manage fear - don't avoid fear. * To assess your ability to manage your survival - try this fear/stress questionnaire (http://marcschoen.com/questionnaire/). (http://theengagingbrand.typepad.com/the_engaging_brand_/2012/03/show-375-word-of-mouth-marketing.html)Remember to email me your thoughts- anna@theengagingbrand.com (mailto:anna@theengagingbrand.com) or join me on twitter (http://twitter.com/engagingbrand) , Google+ (https://plus.google.com/u/0/107639911923457772951) or Facebook (https://www.facebook.com/theengagingbrand).

The Engaging Brand podcast (http://www.blubrry.com/engaging/1730562/show-430-reinventing-you/)covering social marketing (http://www.theengagingbrand.com/2012/04/art-of-search-optimisation.html), business ideas and brand marketing tips (http://www.theengagingbrand.com/2012/04/are-you-the-new-expert.html) and on this episode Anna Farmery (http://www.linkedin.com/in/annafarmery) talks with Keller Rinaudo of Romotive (http://romotive.com) (http://theengagingbrand.typepad.com/.a/6a00d8341c68e153ef017d42f8e6d3970c-250wi) * Why robotics is fascinating? * How robotics are changing the human relationships * What is a robot? * How robotics are helping to bring people to together. * How robots are becoming accessible and helping us with our most human needs - like social connection. * What is the future of robotics * Are robotics bridging the gap between the virtual world and the real world. * How companies such as Anybot (https://www.anybots.com/about-us/anybots-videos/) are helping disabled people or ill family members. * How grandchildren can play hide and seek with their grandparents via Romo the robot. * How robotics don't have to change what it means to be human, how they can enhance our thinking rather than just trying to be human. (http://theengagingbrand.typepad.com/the_engaging_brand_/2012/03/show-375-word-of-mouth-marketing.html)Remember you can email me anna@theengagingbrand.com (mailto:anna@theengagingbrand.com), join me on twitter (http://twitter.com/engagingbrand) , Google+ (https://plus.google.com/u/0/107639911923457772951) or Facebook (https://www.facebook.com/theengagingbrand)...love to hear your opinion and ideas and share this post for your chance to win the Engaging Brand goodie bag,