Social Pros Podcast: Real People Doing Real Work in Social Media
Summary: Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
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- Artist: Jay Baer
- Copyright: This material is property of Convince & Convert.
Podcasts:
Greg Hounslow, Emerging Media Advisor at WestJet, joins the Social Pros Podcast this week to discuss fostering a sense of community with social media amongst guests, how social media can enhance customer relations, and the value of giving customers a pleasant surprise every once in a while (and the measurable ROI there).Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This week:From ExactTarget, a free guide called The Definitive Guide to Mobile Messaging.From Cision, a free whitepaper called 6 Tips to Help you Amplify Your Content.From Janrain, a free consumer research report on social login and personalization.And from Expion, a free report on the top 50 retail brands’ social media use in 2013.Read the highlights: http://www.convinceandconvert.com/social-pros-podcast/an-airline-that-genuinely-delights-passengers-using-social-media/
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
David King, Founder and Director atEthical Wiki, joins theSocial Pros Podcastthis week to talk about the impact Wikipedia has on social media in today’s world, the future of PR, and how companies can better work with the Wikipedia community.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:FromExactTarget, a free report called2014 State of Marketing.FromCision, a free ebook calledPower Your Story: Content Marketing Essentials.FromJanrain, a free consumer research report onsocial login and personalization.And fromExpion, a free report on thetop 50 retail brands' social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/ethical-public-relations-in-the-new-age-of-wikipedia/
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
Susan Beebe, Manager of Social Media and Online Communities atTyson Foods, joins theSocial Pros Podcastthis week to discuss philanthropy in social media, how mobile is helpful for both brands and customers, and how she got started in social media from a uniquely legal and IT background.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This week:FromExactTarget, a free report called2014 State of Marketing.FromCision, a free ebook calledPower Your Story: Content Marketing Essentials.FromJanrain, a free consumer research report onsocial login and personalization.And fromExpion, a free report on thetop 50 retail brands’ social media use in 2013.Read on for the full highlights post:http://www.convinceandconvert.com/social-pros-podcast/mobile-will-take-social-beyond-broadcasting/
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
Amrita Sahasrabudhe, Director of Marketing atARAMARK Parks and Destinations, andBrian Marks, Director of Digital and Social Media atARAMARK Parks and Destinations, join theSocial Pros Podcastthis week to discuss how the community directs their social strategy, how their responsibilities differ depending on the destination they’re involved with, and how their community managers are the heroes of their operation.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This week:FromExactTarget, a free report called2014 State of Marketing.FromCision, a free ebook calledPower Your Story: Content Marketing Essentials.FromJanrain, a free consumer research report onsocial login and personalization.And fromExpion, a free report on thetop 50 retail brands’ social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/in-a-huge-company-community-managers-become-the-heroes/
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
Adrian Parker, Vice President of Digital Marketing at Patron Spirits Company, joins the Social Pros Podcast this week to discuss the hurdles in expanding a social presence of a well-established brand, navigating the highly regulated presence of alcohol in social media, and the impact measurement has on strategy and culture.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:From ExactTarget, a free report called 2014 State of Marketing.From Cision, a free ebook called Power Your Story: Content Marketing Essentials.From Janrain, a free consumer research report on social login and personalization.And from Expion, a free report on the top 50 retail brands' social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/why-patron-tequila-is-getting-serious-about-social/
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
Gregory Ng, CMO of Brooks Bell and host/producer of FreezerBurns, joins the Social Pros Podcast this week to discuss microwaving food on camera, Google+’s integration with YouTube comments, and how a single piece of content can become an entire business.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This week:From ExactTarget, a free whitepaper called The Audience Growth Survey.From Cision, a free ebook called Power Your Story: Content Marketing Essentials.From Janrain, a free guide to improve your conversion rates and your data quality.And from Expion, a free report on the top 50 retail brands’ social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/do-it-backwards-creating-a-business-for-your-content/
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
Lauren Salazar, Director of Social Media forWeight Watchers, joins theSocial Pros Podcastthis week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help! This week:FromExactTarget, a free whitepaper calledThe Audience Growth Survey.FromCision, a free ebook calledPower Your Story: Content Marketing Essentials.FromJanrain, a free guide toimprove your conversion rates and your data quality.And fromExpion, a free report on thetop 50 retail brands’ social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/are-you-keeping-people-connected-with-your-brand-and-each-other/
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.
Several esteemed former guests from the showjoin theSocial Pros Podcastthis week to celebrate the 100th episode and to discuss the current landscape of social, how it has changed over the past year, and what things look like going forward.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:FromExactTarget, a free whitepaper calledThe Audience Growth Survey.FromCision, a free ebook calledPower Your Story: Content Marketing Essentials.FromJanrain, a free guide toimprove your conversion rates and your data quality.And fromExpion, a free report on thetop 50 retail brands' social media use in 2013.http://www.convinceandconvert.com/?p=15948
