Social Pros Podcast: Real People Doing Real Work in Social Media

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

John Mark Troyer, Director and Social Media Evangelist for VMware, joins the Social Pros Podcast this week to discuss the origins of the community surrounding VMware, the tools his team has built to allow that community to change over time, and how they encourage influencers to remain active advocates of the brand.http://www.convinceandconvert.com/social-pros-podcast/how-to-create-a-thriving-b2b-advocacy-community/

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

Jessica Gioglio, Social Media Strategist for Dunkin Donuts, and Ekaterina Walter, Co-founder and CMO of Branderati, join the Social Pros Podcast this week to discuss their new book The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand.

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

Bob Pfeifer, Creator of BringJerryHome.com, joins the Social Pros Podcast this week to discuss how he used social media and grassroots marketing to find his missing son halfway across the world.

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

Mike McCamon, Chief Community Officer at Water.org, joins the Social Pros Podcast this week to discuss transitioning a non-profit from direct mail to new media, the best way to use celebrity to your brand's advantage, and how his team uses partnerships to enhance their social presence.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:From ExactTarget, a free study called the 2014 Mobile Behavior Report.From Cision, a free whitepaper called 6 Tips to Help you Amplify Your Content.From Janrain, a free resource called the 2014 Consumer Login Behavior Report.And from Expion, a free report on the top 50 retail brands' social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/get-1-million-views-by-leveraging-social-partnerships/

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

Brian Clark, Founder of Copyblogger, joins the Social Pros Podcast this week to discuss the mechanics of a content-driven company, the teachability of content marketing success, and the ongoing changes to the original social media as blogs become multi-author blogs.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:From ExactTarget, a free study called the 2014 Mobile Behavior Report.From Cision, a free whitepaper called 6 Tips to Help you Amplify Your Content.From Janrain, a free webinar on April 1st featuring Jay Baer entitled Eureka! 7 Ways to Mine the Hidden Gold in Your Customer Data.And from Expion, a free report on the top 50 retail brands' social media use in 2013.Read the highlights: http://www.convinceandconvert.com/social-pros-podcast/how-to-build-your-audience-like-copyblogger/

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

Erica Campbell Byrum, Director of Social Media at Homes.com and ForRent.com, joins the Social Pros Podcast this week to discuss business to business social media education and support, maintaining authenticity in a large operation, and begging the IT guy at her first job to give her access to MySpace for business purposes.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:From ExactTarget, a free study called the 2014 Mobile Behavior Report.From Cision, a free whitepaper called 6 Tips to Help you Amplify Your Content.From Janrain, a free webinar on April 1st featuring Jay Baer entitled Eureka! 7 Ways to Mine the Hidden Gold in Your Customer Data.And from Expion, a free report on the top 50 retail brands' social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/the-one-thing-you-cant-teach-in-social/

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

Becky Carroll, Director of Social Media Strategy at PwC Consulting, joins the Social Pros Podcast this week to discuss the impact of trust (or lack of trust) on consumer behavior, how social can improve a customer's experience of a brand, and social media's newest maturity level.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:From ExactTarget, a free study called the 2014 Mobile Behavior Report.From Cision, a free whitepaper called 6 Tips to Help you Amplify Your Content.From Janrain, a free consumer research report on social login and personalization.And from Expion, a free report on the top 50 retail brands' social media use in 2013.

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.