Patrick Wiscombe

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Validating your business ideas * Getting past the idea phase * Build less, test more * What is a lean start-up? * Developing your company's road map * Problem, solution, fix * Plan A is sometimes the wrong plan * The value of documenting the wrong plan * Identifying the riskiest parts of your business * The 'would you buy this product' development process * The food trailer phenomenon * Read the trends * After testing your business, when is the best time to get funding * You have the money, now what? * Ash Maurya - Author of Running Lean - Iterate from Plan A to a Plan that Works (http://www.amazon.com/gp/product/1449305172/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&tag=httpwwwdig044-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=1449305172) Press the 'PLAY' button to listen to Entrepreneur Addiction 31: The Zombie Entrepreneur

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * The Tao of Twitter * Marketing professionals that don't know how to market * Creating the R.I.T.E content * The fear around social media * How to know you've got the R.I.T.E stuff * The rules of online influence * Social proofing * Mark Shaefer - Author of Return on Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing. (http://www.amazon.com/gp/product/0071791094/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&tag=httpwwwdig044-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=0071791094) Press the 'PLAY' button to listen to Entrepreneur Addiction 30: The R.I.T.E Stuff

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * David Casullo - author of 'Leading the High Energy Culture (http://www.amazon.com/gp/product/0071781269/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&tag=httpwwwdig044-20&linkCode=as2&camp=1789&creative=9325&creativeASIN=0071781269)' * What attributes make and develop the best bosses? * A leader's attractive power, clarity, and energy * The energized culture and you * Never mistake activity for results * The 'who' that you are * Getting everyone on the same page * Creating powerful, effective messages * Knowing your audience and alpha dogs * I can't wait to go grocery shopping * The secret sauce of a company * Looking inward Press the 'PLAY' button to listen to Entrepreneur Addiction 29: You Have 8 Minutes...GO!

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Loral Langemeier - author of Yes! Energy (http://yesenergybook.com/) * Say yes, then figure it out the how * The yes equation * How many times do you say no during the day * Quit doing the things that don't make you money * The yes that burns * How yes moves the sales meter * Quit putting things off till the future * Being productive, not busy * Hanging around yes people * What is your moment? * Get advice, not an opinion Press the 'PLAY' button to listen to Entrepreneur Addiction 28: The YES! that Burns

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Alex Lawrence - the vice provost makes an appearance * The entrepreneur to education route * Know how to work all parts of your business * The rule of three * The shelf life of businesses * Restaurant franchisees and franchisors * Creating street cred * Getting through tough times * Lendio business loan success story * Social media and eCommerce is the great equalizer * What is your social media ROI? * What is the ROI of your grandma? * The three best twitter tools * Entrepreneur trends Press the 'PLAY' button to listen to Entrepreneur Addiction 27: What is the ROI of your Grandma?

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick.jpg) In this edition of the Digital Zone (http://patrickwiscombe.com/category/digital-zone-podcasts/), we talked about: * Apple confirms iPad 3 event * Apple's adaptive steaming audio initiative * Sprint reveals their iPhone numbers * Sony PS Vita sales Press the 'PLAY' button to listen to Digital Zone 285: iCloud with Brains PODCAST SPONSOR: The Digital Zone is sponsored by Cliphanger.com (http://www.cliphanger.com). Get an additional 10% off your order when you use promotion code DIGITAL at checkout (http://www.cliphanger.com/index.php?p_resource=pmt_cart).

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Pat Parkinson – Director of Public Relations at PRMarketing.com (http://prmarketing.com) * Pointers for pitching your business to local media * Contact the local beat writer / journalist directly * Writing a sizzling subject line * Your company has to be media savvy today * Sixteen pubic relations tips pitfalls * Being informed Press the 'PLAY' button to listen to Entrepreneur Addiction 26: Don't be a Mouth Breather

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick.jpg) In this edition of the Digital Zone (http://patrickwiscombe.com/category/digital-zone-podcasts/), we talked about: * Google privacy concerns * iPad 3 predictions * Microsoft denies Office for iPad exists * AT&T cuts CEO pay * Android vs Android * The new Android based shades Press the 'PLAY' button to listen to Digital Zone 284: Google Jenga PODCAST SPONSOR: The Digital Zone is sponsored by Cliphanger.com (http://www.cliphanger.com). Get an additional 10% off your order when you use promotion code DIGITAL at checkout (http://www.cliphanger.com/index.php?p_resource=pmt_cart).

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Business financing pain points * The financing boot camp * The crappy flyer that started it all * The Wells Fargo business loan maze * The idea bigger than Lendio * Levi and Brock's business financing tips * Lendio success stories * Taking out the risks Press the 'PLAY' button to listen to Entrepreneur Addiction 25: Chief Whipping Boy

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick.jpg) In this edition of the Digital Zone (http://patrickwiscombe.com/category/digital-zone-podcasts/), we talked about: * Apple accounts for a fifth of all US electronics revenue * Apple stock breaks $500 level * Webmail use sinking as mobile use takes over Press the 'PLAY' button to listen to Digital Zone 283: Shrinkage PODCAST SPONSOR: The Digital Zone is sponsored by Cliphanger.com (http://www.cliphanger.com). Get an additional 10% off your order when you use promotion code DIGITAL at checkout (http://www.cliphanger.com/index.php?p_resource=pmt_cart).

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Pat Parkinson - Director of Public Relations at PRMarketing.com (http://prmarketing.com) * Getting your business in the local media for free * The state of local media * Reporters and local personalities want new content * Localizing national news for your business * Create your media opportunities with goats in the office * The value of local media * Your company has to be media savvy * Get a relationship going with influential bloggers * Traditional journalism may be losing the online battle but it's still the most credible source. * How do you know if you have a newsworthy topic? * Don't be afraid to have a controversial story angle Press the 'PLAY' button to listen to Entrepreneur Addiction 24: Free Local Media Coverage - Part 1

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Carol Roth - author of the 'The Entrepreneur Equation' * Entrepreneurship is NOT for everyone * Screen yourself as a business owner * Should I or do I want a business * Risk and reward analysis * Don't let social media kill your focus * Reasons why you should start a business * Nailing your customers needs with passion * Treat your customers like gold - blow them away * Explaining the restaurant's cheese policy * Milk your existing customers for all they're worth * Don't under capitalize your business * It's good to see Oprah struggling * Money sicknesses * What are the business rewards? * Crawl, walk, then run * Press the 'PLAY' button to listen to Entrepreneur Addiction 23: Explain Your Cheese Policy

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Brian Hirsch - Founder and Managing Partner of Tribeca Venture Partners * Why Lendio caught Brian's eye as a venture capitalist * Building the better mouse trap for inefficient industries * Passion and venture capital * Hitting home runs vs. hitting singles * A day in the life of a venture capitalist * Venture capitalists and highly scalable businesses * When to approach a venture capitalist * Delivering the bad with the good * What to do after you get funding * Groupon's survival Press the 'PLAY' button to listen to Entrepreneur Addiction 22: A Guaranteed NO!

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Kevin Duggan - author of 'Design for Operational Excellence' * Make your business more efficient * How do you know what to work on next? * Finding your flow by creating checklists * Don't hold meetings and work on offense * Don't cut and paste your business operations * Self healing value streams * Design your success * Innovate wherever you can * Flat by design Press the 'PLAY' button to listen to Entrepreneur Addiction 21: Throw Patrick From The Plane

(http://www.patrickwiscombe.com/images/subscribeinitunes300x38.jpg)(http://www.patrickwiscombe.com/images/patrick4.jpg) In this edition of the Entrepreneur Addiction Podcast (http://patrickwiscombe.com/category/entrepreneur-podcasts/), we talked about: * Jeffrey Hazlett - author of 'Running the Gauntlet * Have fun making enemies * Getting in the trailer * Large or small, business is the same * Making the right changes to your business * Making big mistakes * Business means you will always make changes * Being the change agent * The future of Eastman Kodak * Do you have a chief listening officer? * Using snap tags * Beating back the naysayers Press the 'PLAY' button to listen to Entrepreneur Addiction 20: Running The Gauntlet