Selling In A Skirt

When you build a business, how do you know who is the perfect market to hear your message and actually buy from you or hire you? You need to understand not only your market, but also your competitors and the industry you want to be in. There is one more piece that is important though...do you want to work with them, after all, if this is your "Perfect Person" you have to be interested in them for more than the money they will pay you and they will feel your lack of interest. Choose wisely! This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

While being authentic is considered a buzz word and sometimes we feel it is overused, it is one of the qualities that makes a person, their brand and their business successful. Being authentic is what will "sell" you. Have the right PR means that both you and the people you hire to present you to the world are on the same page. Are you both trustworthy, honest and relationship driven? Those are some of the characteristics that are important, whether you are online or in person. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

While marketing and sales are two different activities, everyone seems to lump them together. The truth is marketing gets you known while sales gets you paid. Marketing focuses on the general population and sales focuses on individuals or a smaller group of prospects. Using them together is the recipe for success. Sales is relationship driven and marketing is data driven. Marketing researches what a population wants and turns it into a product. Sales is making sure they get the right product. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Is it true that in order to be successful you need to pay attention to details? Or is it true that success isn't the only thing you'll find in the details...you might find delays and frustration? The truth is that each detail has value and when you find that you have control over making it have purpose. As entrepreneurs, you can be covered in details and unless you have someone holding you accountable, how do you know if you are getting things done? Are you paying attention to details or not? This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Almost everything we do is a result of the choices we make and at the same time those choices have consequences attached to them. When you make choices that are carefully thought out, the outcome is usually a positive one. When you make poor choices or decide without thinking, the results can lead to regrets. The bottom line is make sure to think all your choices through, the choices you make should be your own and be open to new experiences that will lead you to a whole host of new choices. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Is there a feminine way to do business? Yes...women bring new perspectives and new solutions to a business. While women had to take on some masculine energy to succeed in years past, today showing their inherent feminine energy is critical. It helps in decision making, collaboration and powerful leadership. But, it is not about control. It is more about servant leadership with more emphasis on empowering others. The best case scenario is to combine the two energies and turn that into success. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Attitudes are like magnets-what you think is what you attract. Having the right attitude will help you to expect the best in your personal and professional life. Entrepreneurship is an attitude which helps you stand out from your competition. Your attitude is an extension of who you are. You can choose to be happy and optimistic or you can choose to be more negative with a pessimistic side. A positive attitude gives you power over your circumstances instead of the other way around. This show is broadcast live on W4CY Radio – (www.w4cy.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

So often we aren't comfortable in our own skin. We want to be like someone else and be as successful as they are. We create limiting beliefs that stop our own path to success. The easiest way to be yourself is to stop worrying about yourself. Being yourself is a great way to stand out. It helps you to attract your golden clients and leads you to a long and happy business life. It's exhausting trying to be someone you're not. Being yourself is your own journey...don't leave out any steps. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Even though most people don't want to be considered a "Sales" person, guess what? Everyone is in sales! If it isn't a product or service you are offering, you are selling the most important commodity every day...yourself~Sales is what helps you pay your bills and afford the lifestyle you want. It's what helps you work with people to find solutions to their challenges and sadly, it's what most people hate to do. Let's change the mindset to loving sales and knowing it's not a 4-letter word. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Do you know that you are more likely to succeed as an entrepreneur or business owner of you focus more on solving other's problems instead of your own? If you change from focusing on yourself and focusing on serving others, that is the secret to success. Strong leaders can influence others more than they realize and that comes from serving. Lead by example, Teach others, Inspire, Mentor and Serve. Simple and easy so let's pass it on. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Have you ever thought about how many choices you make in one day or even just in the morning? While some will affect you immediately, some may take longer. The fact is that all the choices you make do matter. Making the right choices is crucial for the directions you can choose in your life. So think about what you're doing, don't be impulsive, don't overthink it, trust yourself and enjoy the ride. Remember, the choice is your. Learn from your choices, your decisions and your mistakes. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Customer loyalty is important to any business. The customer that comes back repeatedly keeps a company going for a long time. Employee loyalty is the backbone of the company. They are the ones that will ultimately make it or break it. Instead of all your focus being on your customers and bottom line, focus on your employees as well. Entrepreneurs, don't take your customers for granted. As quickly as you gain recognition is as quickly as you can lose it if you don't listen to what they want. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Everyone has a story and every situation is a story. Stories are the way to connect with people. Story-telling is used in written form, live presentations and in all aspects of business. It builds strong relationships and helps them experience your purpose. Stories and story-telling is a powerful way to communicate and is considered a marketing tool. Some of the greatest lessons in our lives are from stories we have been told. They inspired us, made us feel something and captured our attention. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

If you want to start a business but don't know where to begin, trust me, you aren't alone. Being your own boss can be amazing, if you do it correctly. But, not everyone should be an entrepreneur. If you know what to do, what to expect and be successful, you have the winning combination. The decision to be an entrepreneur can come from an idea that you believe you should share with the world or from your first venture with a lemonade stand. Whatever it is, don't ignore the entrepreneurial bug. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).

Self-Awareness is about understanding your own needs and wants and everything else that makes up your uniqueness. The more you know about yourself, the better you are at adapting to the changes in your life. It's easy IF you are ready to do the work to make the changes. Being self-aware is amazing but it's only the first step to making changes. Once you are aware of your wants, you can create the plan to get you there. Sometimes what you are doing, doesn't correspond with what you want. This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).