The Jack Delosa Podcast

This is a very special, and meaningful podcast for me. Many of you have heard me talk about personal development, expanding human potential, and consciousness for many years now. I often say that I import my wisdom from India. More specifically, I import it from a beautiful organisation called O&O Academy who I regularly visit in India. In this episode, I’m sharing a powerful interview with the great man and sage who coaches Tony Robbins, Usher, Mike Novagrats, Ari- Emanuel, and many corporate and entrepreneurial CEOs around the world. We dive deep into becoming a conscious wealth creator, shifting the fuel that drives us, overcoming limitations as founders and we break through the myths that exist around spirituality. Being a great entrepreneur goes far deeper than the technical side of running a business. It’s not a coincidence that most of the highly successful business minds I speak to have a deep sense of purpose (deeper than purely making money) and commitment to optimising their own consciousness and personal performance.

Would you take someone out on a first date and propose to them? Of course not, that would be crazy… you need to get to know each other and build a relationship before you start thinking about marriage. Wait.. why am I talking about dating, aren’t I supposed to be the ‘business guy’? Before you ask, no… The Entourage isn’t moving in a new direction. The reason I’m talking about dating is because how you turn strangers into paying customers online almost directly mimics the dating process. Trying to get an audience, who have NO idea who your business is, to buy from you online is the dating equivalent of skipping the drinks and flowers, and going straight in with an engagement ring. Unfortunately, too many business owners make this mistake, and then wonder why their Facebook ads aren’t working, or why their websites aren’t generating enough leads. So the question remains… How do we turn strangers into customers and get them to a point where they’re not only buying from us, but getting their friends to buy from us too? Recently, I was fortunate enough to record a podcast with Ryan Deiss, Founder of Digital Marketer, who revealed his entire 8-step digital marketing framework to help business owners solve this exact problem. In the podcast we cover: - 8 essential steps to convert strangers into repeat customers and loyal fans - The digital marketing mistakes business owners make (and how to avoid them) - How to win at Facebook ads in 2018 and beyond

In the seed and startup stages of business chances are you’re forced to do almost everything from a leadership perspective. You might have juniors in your team, who are able to do things 60% as well as you, but the majority of the day-to-day management probably still rests on your shoulders. If you're launching a market campaign, you're the one leading it. If you’re building a new sales process, you're the driving it. If you’re building a new product, or a new service for your customers, you're the one figuring out how to do it. In all these situations the common denominator is that you are the HOW person. If you want your business to grow you need to shift this paradigm - you need to stop thinking ‘How can I do this?’ and start thinking ‘Who can do this?’ If you insist on remaining the ‘how’ person there will always be a glass ceiling to growth, because no matter how much you try and get out of yourself personally, you’re only human. There’s only so much you can do each day. Instead you should be thinking: How do I bring on exceptional leaders? And how do I induct them, train them and help them develop to a point where they can perform these functions better than I can? In this podcast I’ll share key frameworks and tips to enable you to do just this. Follow these frameworks, and you’ll be able to gradually elevate yourself out of the day-to-day and become the conductor of the orchestra, instead of trying to play every instrument yourself.

One of the biggest concerns I have when looking at businesses, particularly businesses doing seven figures and above, is that the vast majority of them are operating without a CEO. Now, it's not that there isn’t somebody who calls themselves the “CEO” - because there always is. It's just that the person who calls themselves the “CEO” is so busy doing everything. They're so deeply entrenched in the day-to-day operations that there is nobody actually architecting the future of the business. There's nobody overseeing the development of the organisation, the team, and the infrastructure that sits within it, because everybody's busy living in ‘doing’ mode. I get it, at the beginning, when you’re in startup stage this is almost inevitable, but the issue is too many CEOs remain in this ‘doing’ mentality, even when they’ve reached a point that they have the resources to deploy against employing people. It’s easy to fall of the trap of being the ‘doer’ or ‘technician’, particularly if this is how you have always operated, but if this sounds like you, you’re not operating as effectively as you could be. So the question is: What does it take to be a great CEO that can step out of the day-to-day operations of your business and focus on being the leader of your company? In this podcast, I share 7 traits that separate a good CEO from a great CEO.

Stop and imagine for a minute how quickly your business would grow if you could double, or even triple, the amount of leads you convert. Now imagine being able to reduce your sales cycle down from a few weeks, to just a few days. You’d be able to grow your team, reinvest in marketing, and maybe even take some time off to enjoy yourself. While you might be shaking your head, thinking this isn’t possible, the good news is these results are not as far out of your reach as you think. The formula for converting more leads and acquiring more customers lies in your sales process. In fact the most expensive mistake I see business owners make is not even having a structured sales process in the first place. Are you guilty of this…? I’ll be real with you, if this is you, you’re quite literally throwing money down the drain. Don’t worry though - we can fix this. Just keep reading… In this episode of The Jack Delosa Podcast, I chat to one of Australia’s leading sales experts, Petar Lackovic, who gives away his 3 step framework for building a high-converting sales engine within your business. We even dive into how an Entourage Elevate Member increased their sales conversions from 35% to 80% (using this exact framework).

Every month I speak to hundreds of business owners who are facing a similar growth barrier… Their business is making decent money - usually upwards of $150k annually. The business owner knows they have a market and a good product or service. But despite that, they just can’t seem to grow their revenue at the rate they want. It’s almost as if there’s an invisible barrier there preventing them from surpassing the 7-figure revenue mark they’re aiming for. Can you relate? If you’re nodding along… keeping reading. Crazily enough, throughout all these conversations I’ve been able to pinpoint one common denominator between businesses struggling to crack the $1 million mark. The business owners are spending far too little time on revenue generating activities. Day-to-day they’re distracted fighting fires, managing their team and executing projects. Leaving almost no time to spend focusing on the two areas that genuinely drive growth - sales and marketing. In fact, research even shows that the average business owner in this bracket of Australia spends only 11% of their time on sales and marketing. So, you want to break the $1 million mark? The answer is simple… be an anomaly. Start spending 80% of your time on activities that actually drive growth. I imagine you’re probably shaking your head right now, wondering how this could ever be possible given your hectic schedule. So in this episode I dive into this strategy in more detail, to uncover how you can realistically spend more time on revenue-generating activities and break through the glass ceiling holding your business back.

Ever feel as if you’re doing ALL the stuff the experts tell you to do online, but it’s not translating into sales and more cash? This is a trap I sadly see far too many entrepreneurs fall into. And is why having a structured sales process is so crucial to the growth of your business. In fact, implementing a more structured approach to sales has helped one of our Entourage members, James Banks, increase the conversion rate from lead to customer at his Digital Marketing Agency, by 252% - from 25% to 63.4% conversion. As a result his turnover has also grown from $70,000 annually to $600,000 and he has built his team from 2 to 8. Listen to the episode to find out exactly how he did this.

As your business grows do you ever struggle to recruit the right people? Have you ever hired someone only to realise three months later that they’re not the right fit? The reality is working in a high-growth business is incredibly challenging... and it’s definitely not for everyone. But in this stage of business who you bring into your organisation is absolutely crucial. The people you hire, need to be able to operate within a less stable and fast-paced environment and be able to lean into the challenges that come with it. Yet so many business owners get the recruitment process wrong. In this episode I share the number one mistake I see business owners making when they’re recruiting. As well as the strategy you can use to scare off the wrong people, and find the right people.

I recently chatted to Lewis Howes in what became an incredible interview and the beginning of a friendship. Lewis has broken boundaries his whole life, constantly transforming himself into new fields and new ways of being. We covered A LOT of ground in this episode team, so tune in to hear us dig into: - The ‘formula for greatness - the key traits that enable people to reach superhuman levels of success - The brand strategy that enabled the Rock to become the HIGHEST paid actor in Hollywood - Tactics and strategies to help you build and monetise your audience on Instagram - The importance of purpose (and the risk of not having one)

Melissa Ambrosini is an entrepreneur, self-love coach and the bestselling author of Mastering Your Mean Girl and Open Wide. Named a 'self-help guru' by Elle Magazine her mission is to inspire women across the globe to create a heart-centred life one that’s wildly wealthy, fabulously healthy and bursting with love. She’s also the host of the number one podcast The Melissa Ambrosini Show, which has been downloaded over 2 million times world wide. In this chat, Melissa and I dive into a lot of the topics she explores in her recent book ‘Open Wide’, which she artfully describes as “ A Radically Real Guide to Deep Love, Rocking Relationships, and Soulful Sex” We have a very real, authentic chat around relationships, moving past conflict, connecting with your partners at a deeper level and of course, soulful sex.

Jamie has founded over six technology startups. As an investor, he has raised more than $16 million in funding, including completing an IPO on the Australian Stock Exchange in 2015. Jamie also recently released Unicorn Tears - a book about Why Startups Fail and How To Avoid It . In this episode I share an honest and powerful conversation around the harsh realities of entrepreneurship, mental health and coping with the huge amount of pressure that come with being a founder. Jamie even gives us insight into how he got out of bed in the morning and coped with losing $200 MILLION DOLLARS. As well as this Jamie shares a lot of valuable insights and unique frameworks for building a successful tech business and avoiding the pitfalls that so startups tend to fall into.

In this episode, I identify one of the core paradigms that leads to success in any business and in life. This one pattern is something I have come to realise after working directly with 1000s of entrepreneurs as they build their business. Often embracing a simple shift in mindset like this can have an exponential impact on your business and personal growth. Tune in to the podcast to find out what it is…

I recently developed a great friend and learning advisor in Jim Kwik, the world’s leading brain and memory coach and Founder of Kwik Learning. If you’re not familiar with Jim… he’s the Founder of Kwik Learning and has worked with genius billionaires like Elon Musk and Richard Branson, as well as elite athletes, celebrities and Forbes 500 CEOs. There’s so many critical takeaways for business owners in this interview, some of the things Jim shares are: - The 3 modern day super villains that completely cripple your personal productivity - The secret mental hack high-performance athletes use to break through limiting beliefs (and how you can use this to achieve what you once considered ‘impossible) - A powerful memorisation technique the world’s top CEOs use to retain more information

In this episode I’ll be sharing a recent Facebook Live session I did with Janine Allis, Co-Founder of Boost and Retail Zoo. Boost has generated an impressive $2 billion of revenue since launching and now have 500 stores in over 13 countries worldwide. I’m sure many of you will also know Janine for her role as high profile investor on Shark Tank! In this interview we talk about: - How Janine started Boost with zero business experience - she reveals one key thing that she did at the beginning of her journey that ultimately led to its success - The harsh realities of entrepreneurship and how Boost came through a 2 year period of decreasing sales, after experiencing initial exponential growth - The mistakes entrepreneurs often make and what Janine thinks are the ‘6 most expensive words in business’

Staying organised when you’re an entrepreneur is such a crucial part of our success, yet it’s hard to do when we have 5 million things on our plates all the time. That’s why I’m really happy to share this interview with bestselling author, Lorraine Murphy with you. Lorraine shares lots of simple yet very practical hacks for staying organised and maximising productivity while creating a holistic life that is meaningful to you. We talk about: - Lorraine’s unique philosophy - the wheel of life - and how you can use it to elevate every area of your life - How to establish habits and routines that will set yourself up for success - Why you need to be ok with ‘subtracting things from your life’ and saying NO