Social Media Lab
Summary: Meet the mythbusters of the social media marketing ecosystem! We’re conducting interesting experiments to provide you with data driven best practices and insights. Join us as we crack the code to building social ROI.
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- Artist: Agorapulse
- Copyright: 085058
Podcasts:
Today, we’re asking how to get the most views on LinkedIn - with long form posts, or short form. Does it really matter? Let’s find out, on today’s social media lab.
Some marketing experts have claimed one simple hack can drastically improve your email performance. Will emojis in your subject lines really result in 50% higher open rates or, whoah, get ready for this number, a 93% increase in clicks? Really? We’ve teamed up with Jamie Turner to find out on today’s social media lab.
We've proven that Instagram story ads outperform feed ads by a wide margin. Now we're out to discover which type of Story gets the most attention.
It turns out each network has its own sweet spot when it comes to the number of hashtags you should include in each post for the best performance. We've found that sweet spot on Instagram and Twitter!
We ran across a study which claims adding emojis to tweets can boost their performance by 25%. We ran our own test and discovered something totally different.
Will 3rd party publishing tools have a negative impact on your Facebook reach in 2018? Let's find out!
Are your Tweets TLDR or is more really better? Let's find out on today's Social Media Lab.
Will posting hashtags boost your LinkedIn performance like the other networks? Let's find out on today's Social Media Lab.
Facebook Pages in some industries are actually reaching more people since the Facebook Reachpocalypse! We're analyzing reach across 30,000 active Facebook pages and the results may surprise you a little!
They're a cool feature, but they can have a significant negative impact on your Instagram performance. More details on today's episode.
How does user generated content affect each aspect of your engagement metrics?
Twitter claims it can get you 30 new followers and reach 30,000 more people for a hundred dollar bill. But, can they?
Instagram carousels are a cool feature with lots of possible uses but, how well do they perform? WE conducted rigorous tests to find out.
Is there a magic number of Hashtags we can put in our posts to get maximum performance on Instagram? We found 2 and we have proof!
Will users leaving positive and negative comments on our Facebook ads increase the amount of clicks and conversions? We have data you'll want to see!
