Future Commerce Podcast: eCommerce, DTC and Retail Strategy
Summary: Are you looking for eCommerce insights, strategy, or operational advice for your eCommerce business? Future Commerce is the leading podcast for founders and operators alike who aren't looking for the next conversion rate optimization tip or how to execute a playbook. It's for those who yearn for something deeper than CRO and PPC. Each week our hosts Phillip Jackson and Brian Lange ask hard questions to founders and executives at successful brands and how they turned their 'making money online' approach into a thriving business. Weekly essays, blogs, show notes, full transcripts, and quarterly market research reports are available at https://futurecommerce.fm
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- Artist: Future Commerce
- Copyright: ©2020 Future Commerce
Podcasts:
Maybe the future isn't so bright, after all? We dig into recent news and some listener feedback that has us wondering just how positive our future will be with mounting global political uncertainty.
Scott Emmons, Head of Innovation Lab at Neiman Marcus, sits down with us to talk about the future of retail, augmented reality, magic mirrors, and why Conversational Commerce is just the beginning.
Brian and Phillip go futurist and talk about the emerging technologies around Body Data. They dive into more privacy issues including a national healthcare database and owning / managing your health data.
Brian and Phillip talk about merger and acquisition activity in the digital commerce space and how it will affect the future of digital commerce.
Brian and Phillip discuss the future of Augmented Reality (AR) and how Pokemon Go raises questions about the future of commerce, mobile computing, digital commerce and privacy.
The guys sit down with IBM Watson and Cognitive Commerce Expert Tom Robertshaw to talk about the future of machine learning , artificial intelligence and tradeoff analytics.
Brian and Phillip talk about "Passive Commerce" (a phrase coined by Jason Baptiste) that describes the ability to "harvest" purchase intent by giving purchase opportunities outside a traditional shopping cart.
The guys talk about the explosion of conversational commerce and some of the issues that will prevent adoption in the industry.
Phillip and Brian cover the Google I/O 2016 announcements and how they all seem to enable conversational commerce.
Phillip and Brian dissect the announcements made at Apple's WWDC event on June 16, 2016 and how every announcement touched on developer access to APIs and tools to develop conversational commerce.
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