Future Commerce Podcast: eCommerce, DTC and Retail Strategy
Summary: Are you looking for eCommerce insights, strategy, or operational advice for your eCommerce business? Future Commerce is the leading podcast for founders and operators alike who aren't looking for the next conversion rate optimization tip or how to execute a playbook. It's for those who yearn for something deeper than CRO and PPC. Each week our hosts Phillip Jackson and Brian Lange ask hard questions to founders and executives at successful brands and how they turned their 'making money online' approach into a thriving business. Weekly essays, blogs, show notes, full transcripts, and quarterly market research reports are available at https://futurecommerce.fm
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- Artist: Future Commerce
- Copyright: ©2020 Future Commerce
Podcasts:
The Oculus Go makes a splash at a killer price point - true consumer VR is here. Instagram is shoppable now! Amazon's trying to be Snapchat. Plus: bar banter is dead.
"Secondhand Commerce" is changing the way that we purchase luxury goods - from watches and handbags to sneakers - secondary markets are finding life after the initial purchase. Plus: Macy's acquires Story in a move to bring experiential retail to big the department store. Special thanks to Ryan MacInnis of Voysis for joining us on this episode of Future Commerce! Apologies for the audio quality in this episode as we encountered a technical issue. Should be fixed going forward! Thanks for listening!
We're back! Brian joins Amazon, we talk subscription movie passes driving return to the shopping malls; and are we seeing leading indicators of unchecked inflation? PLUS: Who is the Nordstrom customer?
"Hopefully GDPR is the medicine we need to start putting our customers at the center of the story, and not our conversion rates". We review Shoptalk 2018 in the wake of Cambridge Analytica with a discussion about the content, the vendors, the experience, and how merchants can take the knowledge gained at a show like Shoptalk and turn it into actionable results.
"No company can afford to stand still" - we sat down with David J. Katz - a Linked In Top Voice in Retail - to discuss how technology is changing consumer demands and pushing companies into creating better experiences. Listen now!
What happens when you no longer control your own likeness? Is there an ethical line to be crossed with posthumous product spokesmanship? We skirt the line in this episode and get topical - talking about the subject of ethics and artificial intelligence and how online communities have banned "Deep Fakes" - pornographic simulations produced by artificial intelligence. Also - this week we have the return of Future Policy with Danny Sepulveda - this week we have an update about Net Neutrality and how it will affect global commerce and infrastructure.
We're bringing you a bonus episode - we sat down with Kiri Masters of Ecommerce Braintrust Podcast to talk about the proliferation of voice and voice commerce - and how it's changing the perception of what a brand is and how they engage their customers. To listen to the WHOLE thing head over to ecommercebraintrust.com and listen to Episode 19!
Voice is dominating commerce experiences: but is it kitsch or is it kismet? What separates retailers who are implementing voice strategies? Ryan MacInnis of Voysis joins us to talk about how to give your brand a voice in a world spoken by Alexa. Plus: Facebook Fiona and Aloha - one more smart speaker / tablet to contend for our attention.
We fulfill a promise to our listeners and provide an in-depth review of Amazon Go - including food, assortment, experience, and how the technology will be applied and extended into the future. Listen now!
Creating spaces where privacy reigns supreme, Amazon does healthcare now (because of course), Whole Foods employees are crying at work
Homepod: more like yawn-pod. Plus: retail investment is gaining steam, mobile advertising to overtake traditional advertising, bye bye sales! Nike makes the foam sole more personal.
We recap NRF 2018 in a way that only Future Commerce can - LIVE from the show floor at The Big Show! Plus: is retail real estate in trouble? Have we left Omni Channel behind?
"Bitcoin isn't so much a currency as it is a commodity". 2018 is shaping up to be the year of Cryptocurrency - so we dive in a bit thanks to some news from CES 2018. Why should you care as a retailer? Plus: a preview of NRF's The Big Show 2018.
We're joined for a special interview with Greg Bilsland of HaptX to talk about VR for Commerce and how touch in VR isn't as elusive as you may believe. Impossible technology worth paying attention to now: how realistic haptics will add another dimension to our immersive experiences in retail and training.
Future Commerce is making predictions all the time - so predicting the future of retail is right in our wheel house! Episode 55 is about making predictions for the coming retail year - from "experience" to flagships, to tech adoption and consumer sentiment - we cover it all. Plus, we're joined by Danny Sepulveda with our weekly Future Policy segment.