Content Inc with Joe Pulizzi
Summary: Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.
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- Artist: Content Marketing Institute(CMI) Podcast Network
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Podcasts:
243: Diversify Content Like Disney
242: The Return of Long-Form Content
241: Content Marketing's Next Revolution? Higher Ed
240: Five Content Marketing Strategies You Must Implement Now
239: How to Measure Trust Using Content
238: 4 Content & Marketing Examples to Motivate You
237: Creating a Time Journal Will Change Your Life
236: 15 Critical Business Strategies to Implement Now
235: Joe's Second Big Opportunity - The Rich Get Richer
234: Joe's First Big Opportunity - The Media Selloff Begins
233: The Three Keys to a Great Content Marketing Mission
232: Out of Original Ideas? Try Recombination
231: 3 Simple Steps to Success that Nobody Does
230: Do Your Part to Kill Advertising
229: Why Can't You Pull the Goalie?