Enterprise Podcast Network

Nick Palmisciano, CEO and Founder of Diesel Jack Media, a marketing and advertising firm based in Durham, North Carolina joins Enterprise Radio. Listen to host Eric Dye & guest Nick Palmisciano discuss the following: * What is Diesel Jack Media and why did you start the company during the pandemic? * Tell us about your approach and strategy for a typical client? And who is your typical client? * Your staff appears in many of your client campaign videos and you use dark humor very successfully, tell us more about that. * You’re a veteran and documentary film maker, what made you to decide to open a marketing agency? * How has your documentary film making experience helped you in building your marketing firm? * Is there any company or entity that you would love to do their marketing and advertising? Nick Palmisciano is the CEO of Diesel Jack Media, a full-service marketing agency that specializes in helping brands to not suck at marketing. He has a passion for entrepreneurship, creative works spanning film, writing, and art, italian food, and combat sports.  He laments the fact that he isn’t good enough at the latter two to make a living, because that would be pretty sweet. He spent the best and hardest six years of his life serving as an infantry officer in the United States Army.  While he was awarded various ribbons, badges, and tabs including the coveted Ranger Tab, he is most proud of being the only officer in history to train his platoon to deliver the entire opening cheer to the movie “Bring it On” for his chain of command in response to being asked to “put together a platoon mantra that really represents your unit.” To this day, he maintains that they were, in fact, “sexy, cute, and popular to boot,” despite a differing opinion from his chain of command at the performance’s end. Upon leaving the military, Nick landed at Fortune 100 Company John Deere after a brief hiatus in business school.  While at Deere, Nick held jobs in business development and corporate acquisitions, government sales, and corporate brand licensing.  His second favorite memory at Deere was being chewed out by the VP of Public Affairs for convincing David Letterman to feature John Deere licensed products on the David Letterman Show with a well-crafted letter and a crate of green tractor toys, but without corporate permission (oops).  But his absolute favorite memory was convincing HR that we needed a John Deere Fight Club and getting them to buy the mats for it. Things were going well for Nick.  He had a great job at a great company and he was making more money than he ever expected to be making when the higher ups reached out to let him know he was getting promoted again. Naturally, he came in on Monday and told his boss he was quitting to commit to his hobby business and trading in his six-figure salary for a salary of $24k, disappointing his boss, his friends, and his family, because adults don’t start t-shirt companies. A couple years prior, In 2006, Nick created Ranger Up, the first military lifestyle brand, which kicked off a decade and change of veteran entrepreneurial endeavors focused around digital marketing and social media.  Ranger Up became a leader in the veteran community, with such strong support that it has consistently landed in Internet Retailer’s Second 500 since 2012, selling over $100M in t-shirts since inception. Concurrent to Ranger Up’s growth, Nick had the honor to corner his friend Tim Kennedy in mixed martial arts fights over the course of twelve years, ranging from small events on Indian Reservations to main events in the U...

Holden Stearns, CEO of Ace Industrial Supply, Inc. of California that distributes wholesale industrial tools to a 275,000-client base joins Enterprise Radio. Listen to host Eric Dye & guest Holden Stearns discuss the following: * What was your journey as the CEO of Ace Industrial Supply? * What are the core values of business? * How does Ace Industrial Supply work to offer customer satisfaction? * How do you plan on growing Ace Industrial Supply? * What contributions or charity does Ace Industrial Supply give to the community? * How many people do you have working at Ace Industrial Supply? * What is your best recommendation to encourage employee satisfaction? Born and raised in the multicultural city of Burbank, Holden Stearns grew up knowing he would eventually purchase Ace Industrial Supply from his father, who founded Ace in 1983. Ace is an industrial tool supply company who sell high quality tools, industrial supplies, and safety equipment through telemarketing. Ace Industrial Supply is proud to provide approximately 400 individuals with employment and are continuously adding new members to its hardworking team. Stearns started out part time as the executive assistant/recruiter for Ace while balancing his academic endeavors and other important life events. Having received a bachelor’s in business management from California State University, Northridge in 2016, Stearns became the Director of sales operations. Overseeing the operational side of the sales department was a critical role Stearns fulfilled and thrived in. Eventually, through years of diligent work, Stearns was promoted to VP of sales administration in late 2017. Stearns later became the CEO of Ace Industrial Supply in early 2020 and faced unprecedented business obstacles caused by COVID-19. With the leadership of Stearns, Ace Industrial Supply fought back and thrived during a terrible economic environment. Outside of the office, Stearns enjoy being outdoors and partakes in recreational sports like snowboarding, wakeboarding, fishing, and football. However, Stearns is most passionate about traveling, as he likes to discover and explore new locations throughout the world. He has been to every continent except Antarctica and would love to get the opportunity to travel to every continent before turning 30. Website: https://www.acetools.com Linkedin: linkedin.com/company/ace-industrial-supply-inc. People also listened to this: Democratizing Data Monetization for Business

If you run a B2B startup, you're familiar with the challenges that come with it from what decision to make to what action to take.  The post When Should You Resort To Paid Marketing at a B2B Startup appeared first on Enterprise Podcast Network - EPN.

James Nicotra, COO at Brilliant Scents, a pioneer in bringing the power of scent to the home joins Enterprise Radio. Listen to host Eric Dye & guest James Nicotra discuss the following: * Can you provide our listeners with a brief background on your experience and role at Brilliant Scents? * Tell us more about Brilliant Scents and why there’s a market need for your products? * What are some market trends and predictions that you’re forecasting? * What does your corporate roadmap look like in the next 3 – 6 months? * Who are your ideal customers and target market? * Any leadership advice and tips that you’d like to provide our listeners tuning in today? Brilliant Scents has taken years to manufacture and develop into the systems which they are today. They know first-hand how hard it is to find a reliable, healthy, 100% natural way to fragrance a space. Unlike our competitors who use generic, unhealthy, chemically-infused products, we pride ourselves in manufacturing the highest quality all natural fragrances in the world and continue to pursue the highest quality products through your reviews and suggestions. For more about Brilliant Scents click here. Website: https://brilliantscents.com Social Media Links: Instagram: instagram.com/brilliantscents Facebook: facebook.com/BrilliantScentsUS People also listened to this: Democratizing Data Monetization for Business

Andriy Zapisotskyi, a Product Marketing Manager at Mailtrap, a service helping to fix broken emails before sending joins Enterprise Radio. Listen to host Eric Dye & guest Andriy Zapisotskyi discuss the following: Can you tell me more about Mailtrap? What is email testing? What elements to test? Should email marketers care much about it? How email testing practices can help improve email marketing campaigns? How email marketing has changed after COVID-19 hit? What to expect in 2021 email marketing? What tactics can you recommend for email marketing enthusiasts to try? SUMMARY: Even though the pandemic affected email marketing in various ways, the core principle remained the same. Before pressing the ‘send’ button, test your emails: check email deliverability, spam scores, variables, and other elements. Experiment with A/B testing of your emails to succeed in email marketing. Think of your recipients always. Listen to them and craft emails for your customers the same as you’d want to see in your inboxes. Andriy Zapisotskyi is a Product Marketing Manager at Mailtrap, a SaaS that helps development and product teams to inspect and debug emails before sending them to real users. Andriy has over 6 years of experience in the field of marketing & product. At Mailtrap, he’s responsible for external SEO, co-marketing partnerships, conversion & retention of a product. Website: https://mailtrap.io Social Media Links: Linkedin: linkedin.com/company/mailtrap Twitter: twitter.com/mailtrap Facebook: facebook.com/Mailtrap People also listened to this: Democratizing Data Monetization for Business

Dr. Gerald Horn, the Founder of Breinfuel – the cerebral, better-for-you beverage designed to fuel the brain to respond effortlessly with focus, alertness, and productivity joins Enterprise Fit Radio. This episode of Enterprise Fit Radio is in association with the Beverage Industry Channel. Listen to host Eric Dye & guest Dr. Gerald Horn discuss the following: * Tell us about Breinfuel – how was it developed and what gap in the market does it fill? * Tell us more about the four ingredient blends in Breinfuel. How do you recommend Breinfuel be taken, and who can benefit from it most? * Mental athletes like Poker players Phil Hellmuth, Jonathan Little and Jeff Gross have been adopting your product. Why are cognitive sports reaping such great benefits from Brenfuel? * Let’s talk about caffeine. How can we better support caffeine intake to avoid a “crash”? * Did you face any challenges when bringing Breinfuel to market? How have you learned from this? * What advice can you share for young entrepreneurs who want to launch a product of their own? Dr. Gerald Horn is the Founder of Breinfuel – the cerebral, better-for-you beverage designed to fuel the brain to respond effortlessly with focus, alertness, and productivity. Currently the Co-Medical Director at LasikPlus Chicago, Dr. Horn’s background lies in ophthalmology, pharmaceutical science and disruptive drug development. Having committed his 40+ year career to maximizing the health benefits of modern science and medicine, Dr. Horn invented the eye-whitening drop “Lumify” that in one year became #1 sales ($100M) and #1 doctor recommended, and developed a disruptive eye drop “Liquid Vision” (PRX) to temporarily restore reading vision without glasses or contact lenses. Dr. Horn is an innovator in the ophthalmic drug development space, a 4-time pharmaceutical Chief Scientific Officer, and holder of over 80 patents. Website: https://breinfuel.com Social Media Links: Facebook: facebook.com/breinfuel Instagram: instagram.com/breinfuel Twitter: twitter.com/Breinfuel People also listened to this: Data-Driven Decision Making Is an Oxymoron. Here’s Why…

Robert Patin, Founder and managing partner at Patin & Associates, and author of the book “The Agency Blueprint — The Business System That Leads to Success,” joins Enterprise Radio. This episode of Enterprise Radio is in association with the Author Channel. Listen to host Eric Dye & guest Robert Patin discuss the following: * What is “Scope Creep” and why does it happen? * How can Scope Creep be limited? * How to manage a client if they are upset about the additional charges? * How to setup a new client relationship to prevent it? * What impact can limiting scope creep have on an agency? Robert Patin is an international best-selling author, financial consultant, agency expert, and the founder and managing partner of Patin & Associates. Patin & Associates is a Los Angeles-based business management and consultancy firm. His two decades of proven success in finance makes him an invaluable asset to any business, and his clients. With Patin’s consulting services his clients have optimized their sales processes, generating more than $30M in additional revenue. Patin offers results-oriented executive financial professional services with extensive expertise in financial review, budget development, cash flow management, debt restructuring, asset liquidation/purchase and corporate audit for businesses large and small. He is the author of the book “The Agency Blueprint — The Business System That Leads to Success,” an international bestseller in seven countries across multiple business categories. His book helps owners create a sustainable business with repeatable processes that drive results, ultimately freeing up their time to help them lead the lifestyle they want. Website: creativeagencysuccess.com Social Media Links: Facebook: facebook.com/CreativeAgencySuccess Instagram: instagram.com/creativeagencysuccess Linkedin: linkedin.com/in/creative-agency-success Forbes Contributor: forbes.com/sites/forbesfinancecouncil/people/robertpatin People also listened to this: Data-Driven Decision Making Is an Oxymoron. Here’s Why…

Ruben Ugarte, the Founder of Practico Analytics, providing expertise in data analytics and the author of the new book “The Data Mirage: Why Companies Fail to Actually Use Their Data” joins Enterprise Radio. This episode of Enterprise Radio is in association with the Author Channel. Listen to host Eric Dye & guest Ruben Ugarte discuss the following: Why did you write this book? What do you think the best companies do with their data that others don’t? What are the biggest misconceptions around data? What should companies know about the current trends in data? Do you think all companies should strive to be data-driven? Do you think all executives should become data-proficient? Ruben Ugarte is founder of Practico Analytics, providing expertise in data analytics. He has worked with companies on five continents and in all company stages, helping them to use data to make higher quality decisions, boost performance, increase profitability and make their teams world-class. He maintains a popular blog with more than 100,000 readers. His new book is The Data Mirage: Why Companies Fail to Actually Use Their Data (Business Expert Press, January 22, 2021). Website: RubenUgarte.com Social Media Links: Twitter: twitter.com/ugarterd Linkedin: linkedin.com/in/rubenugarte Youtube: youtube.com/c/Practicoanalytics People also listened to this: Daniel Beck: How 401GO is Transforming 401(k) Planning

Daniel Beck, Co-Founder of 401GO, the first company to offer a fully automated 401(k) plan setup process to help people save for the future with affordable and accessible retirement plans joins Enterprise Radio. Listen to host Eric Dye & guest Daniel Beck discuss the following: What is 401GO, and what type of services does 401GO provide businesses? Can you explain how 401GO automates 401k plan setup? Why is having a 401k plan important? Can you tell us about more ways people can start investing in their future? What is your perspective on the advisor market? How has it changed over the years? Where do you see it going in the future? Driven by an insatiable curiosity, Daniel Beck has launched numerous businesses in a variety of industries. After multiple successful exits, his focus has shifted to helping hard working Americans prepare for retirement and enabling small businesses to proactively help their employees work toward financial freedom. Daniel’s entrepreneurial success was the direct result of building a talented team of employees and partners. Offering a solid set of benefits was always a priority in his previous companies but a retirement plan benefit was always out of reach. Out of a sense of frustration with the financial industry and the realization of a big market opportunity, Daniel and his long-time business partner and brother, Nate, set out to create 401GO, the solution they wish they had as small business owners. Website: https://401go.com People also listened to this: Spotting an up and coming neighborhood – one that will become more valuable

James Layfield, the CEO of Clearfind, a software intelligence platform that analyzes your software ecosystem and uncovers what products you should keep, assess, remove and consolidate joins Enterprise Radio. Listen to host Eric Dye & guest James Layfield discuss the following: * Tell us more about Clearfind. How it was founded and the overall mission of the company?  * Tell us more about your background and how you got started as a serial entrepreneur and tech investor?  * The pandemic has shifted the way we think of the world of work, especially when it comes to startups. What was the most difficult part of your experience and what is one thing you are most proud of?  * Let’s talk about the Clearfind software. Who is the software geared towards and are there certain industries that would benefit most?  * Walk us through what a business owner needs to do for the setup process?  * What is the Clearfind differentiator compared to other similar softwares in the marketplace?  * What is your vision for the future of Clearfind?  * What is your advice for the businesses that are trying to adapt to this economic climate?  James Layfield is the CEO of Clearfind. Clearfind’s software intelligence platform analyzes your software ecosystem and uncovers what products you should keep, assess, remove and consolidate. James is an entrepreneur and investor creating positive change through innovation in sectors ranging from property to financial technology. Most recently, James co-founded Clearfind, an easy-to-use, unbiased artificial intelligence platform that is changing the way companies manage and optimize software with data. James is a general partner in a fintech investment fund Treasury with the cofounders of Acorns, Betterment, and a board member of Paypal, and has angel investments across a host of technology ventures. James has founded and led multiple successful companies including Rise, the world’s largest fintech innovation platform, with Barclays; Never Ever Limited, an innovation catalyst and consulting agency; and Central Working, a shared workspace hub for business professionals. Website: https://clearfind.com People also listened to this: How People Can Effectively Partner with Advanced AI in the Coming Feeling Economy

Warren Coughlin who guides entrepreneurs in building what he calls A Business That Matters joins Enterprise Radio. He’s been doing that since 2002 with clients experiencing 8 figure exists, 7 figure salaries and enjoying positive impacts. Listen to host Eric Dye & guest Warren Coughlin discuss the following: * You talk about building a Business That Matters. That’s an interesting term. Can you describe what that is? * That sounds like an admirable objective for an entrepreneur. But how does someone know if their Business Matters? What has to be in place? * How do they get there, especially in times as uncertain as the ones we are in? * People are busy. Especially with COVID. How do they go about doing that? * I’ve heard that saying that Culture eats strategy. Yet you’re promoting strategy. Do you disagree with that statement or how do you reconcile it? Warren Coughlin helps principled entrepreneurs build a Business That Matters.  That is one that delivers to you, the owner, attractive profits and a fulfilling lifestyle while also creating positive impacts on customers, team and the larger community.  In other words, it is one that helps make the world – or just your corner of it – a better place. This requires a combination of solid business skills and disciplines guided by deeply held values. He’s been helping entrepreneurs do this since 2002.  They have experienced everything from 8 figure exits, to 7 figure salaries, from rapid expansion to minimized operational work because of the development of great leaders and high performance values-driven cultures. Warren is the creator of The Business That Matters Playbook, a tool that automates and eases the strategic planning process so the entrepreneur and the team know exactly what to do and when. Warren’s also a recovering lawyer, a serial entrepreneur, college professor, actor, theater director and Dad to a wonderful daughter who constantly challenges him to be a better person. Website: warrencoughlin.com Social Media Links: Facebook: facebook.com/abusinessthatmatters Linkedin: linkedin.com/in/warrencoughlin People also listened to this: Tech-preneur Fardad Zabetian Breaks Down the Language Barrier for Global Business by Reinventing Multilanguage Meeting Technology

Peter H. Christian, consultant, mentor, speaker, adjunct professor, and author of two recently released books, “What About the Vermin Problem?” and Influences and Influencers”, both Amazon best sellers joins Enterprise Radio. This episode of Enterprise Radio is in association with the Author Channel. Listen to host Eric Dye & guest Peter H. Christian discuss the following: * What made you want to write and release your two business books, “What About the Vermin Problem?” and Influences and Influencers”? * What are the 2-3 key recommendations that you provide for Managers? * What are the 2-3 key recommendations that you provide for Consultants? * What are some of the positive outcomes of these influencers that you have witnessed? * What are some of the negative outcomes of these influencers that you have witnessed? * What do you hope or expect people to take away after reading these books? Peter is a hands on business executive and trusted adviser with 40 years of professional experience. He brings a practical knowledge to solve problems working as a part of the client’s company to help ensure their success. He listens to the employees, managers, and executives and understands their concerns and issues. He then provides focused and realistic approaches to address and resolve them. He played a key role in the 700% growth of Crayola over his 17 years with the company. Since then, he has  worked with 300+ companies. These ranged from million dollar to Fortune 100 enterprises. He has  helped them to reduce costs and increase profitability by millions of dollars while adding and saving thousands of jobs. He is a best best selling author on Amazon of the books “What About the Vermin Problem?” and “Influences and Influencers. He has also contributed a number of articles to professional Journals. He is an active consultant, writer and adjunct professor at Alvernia University and works with students at Rutgers and Lehigh Universities. Website: PeteChristianBooks.com Linkedin: linkedin.com/in/peter-christian People also listened to this: How People Can Effectively Partner with Advanced AI in the Coming Feeling Economy

Fardad Zabetian, the CEO of KUDO, a web-based video conference platform with real-time language interpretation joins Enterprise Radio. Listen to host Eric Dye & guest Fardad Zabetian discuss the following: * Why is language communication a friction point that keeps businesses from expanding globally? * What is your background in multilingual meetings, specifically large global summits, working with world leaders? * I understand that the world of interpreters is a very incredible and interesting one. Tell us how interpreters have worked in the past and how technologizing this has contributed to global business? * What was your inspiration to build KUDO; how does it work? * What makes KUDO completely unique with no competitors? Fardad Zabetian, CEO and co-founder of KUDO, Inc., has spent a lifetime finding new ways to break language barriers between businesses worldwide, his most recent efforts have disrupted how interpretation is used in global business. He has hatched five companies, two before the age of 24, and two of which were named by the Daily Deal Flow as “fastest growing businesses in America.” All of these experiences have resulted in a wide network of global clients ranging from government executives to the heads of legendary institutions. After building conferencing systems in Europe and the Middle East for years prior, Zabetian established Media Vision in 2002 in San Francisco which provided conferencing hardware and language interpretation equipment. The company quickly grew selling cutting edge services for cities throughout the United States. In less than four years, their work attracted a storied client who requested a makeover of their conference centers and general assembly hall in New York City. For the next 18 years, Zabetian built teams of talent who outfitted conference centers and built language translation studios in the U.S., Europe, and Asia. They disrupted how global business operated by saving major institutions and companies massive amounts of travel time and money. In 2007, Zabetian created Conference Rental USA, which benefited global businesses similarly, and leased high-tech equipment for conferences. His first client was the 2009 North American Leaders Summit, providing interpreter infrastructure services for the U.S. President Barack Obama, Stephen Harper of Canada, and Felipe Calderon of Mexico. Zabetian grew a reputation that continued to attract blue ribbon clients on every continent. In 2016, Fardad also co-founded AVAtronics, a Swiss technology company that focuses on active noise canceling technology with applications in headphones, smart speakers, conferencing, and smart TVs. Only one year later, Zabetian married the best of conference technology with the talent of highly skilled interpreters and created KUDO. The cloud-based video conference platform reinvents multilingual meetings and gives clients access to a network of thousands professional interpreters who specialize in 100+ languages (sign language included). His latest creation, KUDO Marketplace, launched in 2021 and further simplified the scheduling process for clients wishing to book interpreters. His mission is to break language barriers, and truly connect people worldwide. “When businesses, thought leaders, innovators, and creatives are able to develop ideas through collaboration, true progress happens,” he explains. “I am passionate about removing language blockages so that all businesses can attain their highest potential by increasing their global reach and creating limitless collaboration opportunities” KUDO’s growth in 2020 was significant,

Payman Taei, Founder and CEO of Visme, the leading visual content creation platform providing B2B and B2C teams with the freedom to create on-brand assets including presentations, infographics and more joins Enterprise Radio. Listen to host Eric Dye & guest Payman Taei discuss the following: What is Visme and what type of service do you provide? Who uses Visme and how does it empower people? How does Visme compare to services like Canva or Prezi? How can remote teams benefit from using Visme? What is next for Visme? Payman Taei is the founder and CEO of Visme. He started a web design agency in 2001 called HindSite Interactive and over the years discovered a gap in the market of design tools. All the design tools on the market were either easy enough for anyone to use, but lacking in flexibility and functionality, or they were full of great features, but not ones that a non-professional designer could use. Visme was built to help fill that gap in 2013. Over the years, we have tested, added and grown Visme’s offering into what it is today, an all-in-one visual communication platform. Today we have 8 million users spread across the globe. Website: https://www.visme.co People also listened to this:  Young entrepreneur finds great success with a very small budget

Bronwen Sciortino, an International Author and Simplicity Expert who spent almost two decades as an award-winning executive before experiencing a life changing event that forced her to stop and ask the question ‘What if there’s a better way to live?’ again joins Enterprise Fit Radio. Listen to host Eric Dye & guest Bronwen Sciortino discuss the following: * Most of us spent most of last year begging the 1st of January 2021 to hurry up and arrive so we could put the horrors of 2020 behind us. But now 2021 is here, and we’re not seeing too much difference in every day life. Why is it we put so much emphasis on a new year to make things better in our lives? * Life seems to change very quickly now and the impact of those changes gets bigger and bigger. We’re under so much stress and have so much more expected of us. Is there a turning point on the horizon when as a society we say ‘no more’ and start to push back on the level of stress we accept as normal? * We hear the words ‘stress’ and ‘burnout’ and we know that we’re impacted personally, and we know that we have to do something differently or we’re going to pay the price, but we put it off till later … what’s stopping us from making changes in our lives? * What’s the true impact of leaving our health and wellbeing on the back burner? * Is there a way to do things differently that doesn’t involve throwing everything out and completely starting again? * How can we make 2021 different from all the years that have gone before? Bronwen Sciortino is an International Author and Simplicity Expert who spent almost two decades as an award-winning executive before experiencing a life changing event that forced her to stop and ask the question ‘What if there’s a better way to live?’ Embarking on a journey to answer this question, Bronwen developed a whole new way of living – one that teaches you to challenge the status quo and include the power of questions in everyday life. Gaining international critical acclaim and 5-star awards for her books, Bronwen spends every day teaching people that there is an easy, practical and simple pathway to creating a healthy, happy AND highly successful life. Sourced globally for media comment as an expert and working with corporate programs, conference platforms, retreats, professional mentoring and in the online environment, Bronwen teaches people how easy it is to live life very differently. Website: sheiqlife.com Free eMail Series: sheiqlife.com/7-steps-email-series Social Media Links: Facebook: facebook.com/bronwensciortinoauthor Instagram: instagram.com/bronwensciortino_author People also listened to this: What will it take for you to seriously look at your health?