Summary: Becky Carroll, Director of Social Media Strategy at PwC Consulting, joins the Social Pros Podcast this week to discuss the impact of trust (or lack of trust) on consumer behavior, how social can improve a customer's experience of a brand, and social media's newest maturity level.Please Support Our SponsorsHuge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:From ExactTarget, a free study called the 2014 Mobile Behavior Report.From Cision, a free whitepaper called 6 Tips to Help you Amplify Your Content.From Janrain, a free consumer research report on social login and personalization.And from Expion, a free report on the top 50 retail brands' social media use in 2013.
