The Copyblogger Podcast: Content Marketing, Copywriting, and Social Media Marketing show

The Copyblogger Podcast: Content Marketing, Copywriting, and Social Media Marketing

Summary: Copyblogger FM is a weekly podcast hosted by Tim Stoddart and Darrell Vesterfelt. Each week, we host a cast of rotating experts that analyze content marketing, copywriting, email marketing, conversion optimization, mindset, and much more.

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 How Chris Brogan Built His Content Platform | File Type: audio/mpeg | Duration: 0:00

Chris Brogan is everywhere. From the outside, it seems that in just a few short years, he’s created an independent publishing and speaking empire with nothing more than his personality and a laptop. The truth of his story is a lot more compelling. He spent 10 years writing into the void. He flew to conferencesPlay Episode

 Jay Baer on How to Turn Interested Prospects into Lifelong Customers | File Type: audio/mpeg | Duration: 0:00

Think having a huge Twitter following is enough to drive your marketing? Is big media attention (social or otherwise) enough to drive the sales you need and want? Those certainly help, but the future of a successful marketing campaign lies — in part — in becoming a “Youtility,” finding creative ways to to be unforgettablyPlay Episode

 A 30-Minute Copywriting Course from a Master of the Craft | File Type: audio/mpeg | Duration: 0:00

John Carlton is a professional copywriter who charges $2,500.00 for his one-on-one consulting calls. In this 30+ minute interview, he decided to lay out some of his best advice for carving out a career in the writing trade. And he decided to give it up at no charge. Part 1 of this interview went overPlay Episode

 The Path to a Legendary Copywriting Career | File Type: audio/mpeg | Duration: 0:00

John Carlton is a force of nature. He’s that rare breed who can write fascinating copy, and is just as fascinating to listen to. Every story ends up a great story. Through the lens of his remarkable journey to and through the copywriting trade, John delivers practical business tips and killer copywriting advice in thisPlay Episode

 5 Tips for Affiliate Marketing Beginners | File Type: audio/mpeg | Duration: 0:00

What’s one of the most reliable ways to earn an income online? If done right, affiliate marketing is a hard model to beat. Problem is, there’s a lot of bad (and unethical) advice out there on how to approach it. So, I’ve invited Sonia Simone and Jessica Commins to jump on the line today toPlay Episode

 Why Not Sell Physical Stuff With Digital Media? | File Type: audio/mpeg | Duration: 0:00

We know that online marketing works when selling digital products. When’s the last time you thought about selling physical products online? Of course, the business of physical widgets is booming, even though Internet types tend to shy away from it. Online marketing doesn’t necessarily mean an exclusively online business. Ben Settle jumped on the linePlay Episode

 Whether You Call it Blogging or Not, Online Content Still Rules | File Type: audio/mpeg | Duration: 0:00

What if most of the business world stopped blogging tomorrow? Would you stop as well? No, if that happened, you’d find yourself sitting on the opportunity of a lifetime. Social networking sites would explode with likes and retweets and pins and +1s of your original content all day long. This is why the annual “bloggingPlay Episode

 Answers to the 3 Biggest Email Marketing Questions We Get | File Type: audio/mpeg | Duration: 0:00

I asked two pros to come on and spill their best advice on the three biggest email marketing questions we get here at Copyblogger. DJ Waldow joins me and Sonia Simone to discuss: The best way to build an email list The 2 reasons why people open an email The most important element of anPlay Episode

 How to Newsjack Your Way to Free Media Exposure with David Meerman Scott | File Type: audio/mpeg | Duration: 0:00

What if getting big PR and media exposure for your business or idea were no longer out of your reach or budget? What if you could “inject” your name or brand into a national or international story of your choosing, becoming part of the story yourself? David Meerman Scott, a veteran PR and marketing expert,Play Episode

 Steven Pressfield and the War of Work | File Type: audio/mpeg | Duration: 0:00

It’s human nature to look for the easy way out. We dream of the “big break” that will carry us away from our current troubles forever. Then, along comes a guy like Steven Pressfield. He’s the type that tells you that this single day is what matters. That money and recognition come and go, butPlay Episode

 The Strategy Behind the Copyblogger Redesign | File Type: audio/mpeg | Duration: 0:00

Applying web design to business goals is a serious business. A few weeks ago — through the hard work and formidable talent of Rafal Tomal (our Lead Designer) — we launched a redesign of There’s been a good bit of discussion around it, and a lot of good questions. What’s changed? Why did wePlay Episode

 7 Ways to Create an Email Marketing "Snowball Effect" | File Type: audio/mpeg | Duration: 0:00

Since Ray Tomlinson sent that first email in 1971, it’s been the backbone of all social technology. 40 years later, and it’s still the most powerful (digital) communication tool on earth. My reclusive pal Ben Settle jumps on the show today to talk email marketing. While the seven-step “snowball effect” he lays out can bePlay Episode

 Warning: If You're Not a Privacy Nut, You're Losing Sales | File Type: audio/mpeg | Duration: 0:00

I have a few things in common with Gene Hackman’s character in Enemy of The State. If you want to build a loyal following and make more sales in the next ten years, so should you. Get your tin foil hats on and pull the battery out of your cell phone, today we’re talking privacy-as-marketing.Play Episode

 The 3 Kinds of Writing That Builds a Business | File Type: audio/mpeg | Duration: 0:00

Copyblogger Media is a company that was built on two blog posts per week. In the early days it was just Brian, and those two posts. Week in and week out. A lot has happened since then, but the basic structure of how this business is marketed remains. The writer runs this show. The writerPlay Episode

 The Art of Seductive Writing: A Conversation with Robert Greene | File Type: audio/mpeg | Duration: 0:00

Robert Greene is the bestselling writer of some of the most legendary nonfiction books of his generation. The 48 Laws of Power, The 33 Strategies of War, The 50th Law (with rapper 50 Cent), and … The Art of Seduction. Though much of his work can be applied directly to good writing, business, and marketingPlay Episode


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