The Influencer Inc Podcast

A podcast should be good for all involved: the guest, the audience, and the host. In today’s episode learn how to make sure your guest is a good fit for your audience. Also, learn what keeps new podcasters from gaining traction.

Matt has interviewed over 100 guests on his podcast -- guests like Ryan Holiday, Megan Bruno, and Tal Ben-Shahar. In today’s episode, he reveals a common theme among his guests. He also explains why your audience may increase more with lesser-known than well-known guests.

With a full speaking schedule and invitations from around the world, Melanie teaches and consults on branded storytelling. Listen in to learn what Melanie wishes she had done differently and what she would do if she had to start over today.

Amy Morin’s viral “Mentally strong people...” article made an impression on Cheryl, and she wrote a parallel article. Did Amy get miffed? Hardly. Hear the full story in today’s episode. Also, learn how Cheryl was instrumental in the life and career of your host, Josh Steimle.

You’ve heard it said -- “Find your niche. Don’t try to be all things to all people.” Knowing and understanding your own core values with help you focus your influence and go narrow and deep rather than wide and shallow. Tune in to hear the strategy Dan would employ if he were starting his influencer journey today.

It’s easy to be intimidated by video, but you can do this. Jake advises that you don’t get bogged down in perfectionism but that you put systems in place to get consistent results. Find out how Jake feels about paying for ads and learn the three things you should do to get started.

Benjamin’s first viral article was published in June of 2015. Today he adds 20,000 subscribers each month. Benjamin believes successful entrepreneurs go through a “point of no return.” Have you been through yours?

KPS Digital Marketing, a full-service marketing agency with a focus on video, was founded by two brothers and has grown, largely, because of Daniel’s personal brand. In today’s episode, get Dan’s best video tips and learn how the brothers grow their business through Dan’s online presence.

Nicole has interviewed over 220 high achievers, and she’s seen what it takes to connect with your audience. While she believes inauthenticity is a reason people fail in podcasting, she also recognizes the need for some “armor.” Tune in to learn Nicole’s tips for balancing authenticity with performance.

At first glance, LinkedIn ads seem pricey compared to other social media platforms, but they allow you to reach prospective customers in ways not available from any other source. In today’s episode learn the types of clients for which LinkedIn ads work best.

Linkfluencer is Australia’s leading LinkedIn training company. Their methodologies are used by the Richard Branson Center of Entrepreneurship. Tune in to hear the three main ways influencers can leverage LinkedIn.

Nathan created Foundr because he saw a gap in the information that was readily available to entrepreneurs. He was looking for something different; maybe others were too. With a thriving publication now under his belt, don’t miss Nathan’s reflections on things he wishes he had done differently.

Jay had a part in the creation of the viral Color Run video which helped make the Color Run the largest running event in the world. In today’s episode, learn what are the roots of virality and find out which digital tool Jay can’t live without.

Erin helps tech startups and organizations build their brands by focusing on storytelling and by becoming established authorities within their niche. In today’s episode, learn Erin’s advice for beginning influencers and which is her preferred social media platform.

When you’re ready to take your influence to the next level, a virtual summit may be just what the doctor ordered. Tune in to learn the five ways a summit can grow your list and expand your influence. And don’t miss the lesson Bailey learned from an unfortunate miscommunication.