Flip the Switch show

Flip the Switch

Summary: Flip the Switch podcast is a show with 4 guys spitting digital marketing facts, news, trends, and advice. Enjoy the in depth analysis of businesses in all industries.

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  • Artist: Power Digital Marketing
  • Copyright: Copyright Power Digital Marketing 2017. All rights reserved.

Podcasts:

 Episode 25 - Google Blocks Ads | File Type: audio/x-m4a | Duration: 40:35

Fashion is changing, and it’s no surprise that Amazon’s at the forefront. Snapchat continues to get bashed for their new interface, which they say it here to stay. Netflix continues to dominate, and a lot of it is thanks to Digital Marketing, Our main discussion revolves around ad platforms pushing for better user experience, and how your business needs pay attention to ad blockers. We close the show with a new segment called “a minute with Musk” ...which is about alleged long time listener Elon Mu

 Episode 24 - Fraudbook | File Type: audio/x-m4a | Duration: 40:35

Amazon is Launching a Full Fledged Logistics Company, & Taco Bell’s CEO is pullin a fast one by joining Chipotle. SpaceX is not done launching rockets, and our main discussion revolves around Facebook’s transparency issue and what it means for advertisers. We finish up with cool tech talk.

 Episode 23 - Q4 Wins and Losses | File Type: audio/x-m4a | Duration: 42:39

We round up the 4th Quarter for the top tech companies, and discuss where the titans of industry are headed next. The Dow plunged 1200 points on Monday but the guys explain why you shouldn’t panic. Cryptos start rebounding after an important senate hearing, and Elon Musk is up to somethin’.

 Episode 22 - Super Bowl Advertising | File Type: audio/x-m4a | Duration: 41:57

The Super Bowl is here and companies are dropping more cash than ever to get their brand on your screen. The guys take a look at Super Bowl internet marketing and discuss how to use your budget on the big game. Apple comes out with a smart home device, and the single largest case of fraud is developing in the cryptoworld. Plus, we name our favorite superbowl commercials!

 Episode 21 - Advertising on Instagram | File Type: audio/x-m4a | Duration: 39:08

Amazon Go is open for business, and no humans work there. Toys R Us closes stores and Facebook is finding new ways to gather information from you. Our main discussion is on Instagram’s algorithm updates and best practices to maintain brand engagement. We wrap things up with a discussion on why cryptos are tanking and why you shouldn’t panic.

 Episode 20 - Employee Burnout | File Type: audio/x-m4a | Duration: 41:24

Episode 20 - Employee Burnout

 Episode 19 - Google Censorship(?) | File Type: audio/x-m4a | Duration: 36:31

Episode 19 - Google Censorship(?)

 Episode 18 - Mark Divine Part 2 | File Type: audio/x-m4a | Duration: 44:08

We bring you part 2 of our interview with Commander Mark Divine. We discuss the process of goal setting, the necessary steps to take in order to hit your goals, and a variety of techniques you can use everyday to improve your focus and overall mood heading in to the new year.

 Episode 17 - Mark Divine Part 1 | File Type: audio/x-m4a | Duration: 46:37

We had the opportunity to sit down with Commander Mark Divine, a retired Navy Seal and current leadership development expert who trains thousands of individuals out of the San Diego area. He met with us to share insight on his background & what you can do to overcome mental blocks & the hindrance of internal fear to accomplish your personal goals.

 Episode 16 - 2018 Digital Predictions | File Type: audio/x-m4a | Duration: 38:10

Ebay and Target both make some huge acquisitions to further combat Amazon’s takeover and Overstock’s CEO wants to quit retail and get into cryptos full time despite surging share prices. Our main discussion revolves digital trends and predictions of 2018. We discuss mobile as a priority, general guidelines & regulations, the advancements of voice search, and much more.

 Episode 15 - Bitcoin, Bitcoin, Bitcoin | File Type: audio/x-m4a | Duration: 42:18

Home Depot is investing heavily in e-comm next year, Google & Amazon are in a big fight and we’re paying the price, Revolut merges mobile banking with cryptocurrency trading, and finally some tips and tricks your business should consider during the holidays. Our main discussion revolves around the Bitcoin madness that has been making headlines over the past month. We cover: why the price has skyrocketed so dramatically, market cap potential, and whether or not it’s too late to get in on the fun.

 Episode 14 - Josh Volen | File Type: audio/x-m4a | Duration: 39:57

We had the pleasure of sitting down with Josh Volen, the Co-Founder & President of CIRE Equity & CIRE Partners. We discuss the evolving landscape of commercial real estate, how he is excited for what Amazon is doing to the brick & mortar landscape, and staying active in your pursuit of success.

 Episode 13 - Black Friday | File Type: audio/x-m4a | Duration: 39:45

We find out that Amazon is in fact NOT killing big box retailers, Ad targeting might be following us to TV in the near future, Apple once again delays the release of its HomePod, and we discuss Black Friday & Cyber Monday best practices for your business. Our main discussion revolves around Content as King of digital marketing and how it’s the main driver of your marketing efforts. We cover the different types of “content”, common pain points, and how you can apply these strategies.

 Episode 12 - Bernie Schroeder | File Type: audio/x-m4a | Duration: 45:16

We had the opportunity to interview branding and marketing expert: Bernie Schroeder. Bernie is notorious for helping Amazon get their start, working with Apple & Pixar, and was a partner in one of the largest integrated branding agencies in the world. He is currently a mentor in the SDSU entrepreneurship program and the author of a new book for Millennial Marketers titled “Brands & Bullshit”

 Episode 11 - Higher Education Online | File Type: audio/x-m4a | Duration: 37:28

Apple is investing heavily in their Augmented Reality headset, Christopher Nolan rips on Netflix’s business model, EA sports CEO imagines a world without a new Madden each year, and we revisit our Big Time Business Guy of the week. Our main topic revolves around the rapid rise of online education and how it’s threatening the traditional university model. We discuss the growing access to higher education, developing new skills at an affordable price, and how YOU can utilize these resources.

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