Flip the Switch

Austin and Pat are on the ground LIVE at Power Digital’s Lead Gen day; an event hosted at PDM’s offices where business-owners gather and learn more about generating leads, business, and ultimately revenue… online. We speak with several of these business owners to get their reactions on the day, key takeaways, and even get 5 minutes of business wisdom from our Keynote speaker Mr. Jerry Rollins.

Today on Flip the Switch - we sit down with the guys from Opt Out; a local podcast in the San Diego area that centers on taking control of your life and “opting out” of the traditional life that we were all taught to live. If you like the idea of creating “side hustles”, entrepreneurship, and achieving better work-life balance, this is the episode for you.

The Guys sit down with David Walker, the CEO of Firestone Walker Brewing - home of the 805 pale ale. From the Genesis of microbrewing to the process of scaling the business to the 16th largest craft brewery in the world - we cover the trials and tribulations of owning such a successful brewery. If You Drink Beer, you’re going to like love episode.

We sit down with George Habib, an entrepreneur, business owner, professor and more. He has lived in Beirut, Saudi Arabia, Dubai, Madrid, Washington D.C. and more. We dive into this, and talk with him about the places in the world his career has taken him, his business philosophy, and get specific about the creation of his ventures.

Amazon unveils an array of new smart home products based off their amazon echo - we give a breakdown of what this means for the tech giant. Apple unveiled their new iPhones as consumers line up days in advance. Our main discussion is around the Q4 - 3 of PDMs Ecommerce specialists join us to discuss priorities, tactics, and expectations for the end of the year.

The guys had a chance to chat with Derek Shebby - an expert sales management guru for a fortune 500 company out of San Diego. Derek took his sales experience and created an e-course program that teaches individuals how to become a fearless sales person. From Prospecting to Building a proposal - Derek walked us through how to become a successful sales professional.

The guys sit down with Matt Garrett - the co/founder and Executive Chairman of TGG Accounting. TGG is not your typical accounting firm - Matt has created a business model that helps struggling businesses avoid bankruptcy and ultimately maintain long term profibility. Matt talks us through his passion and desire to teach business owners the right way to manage their books and their business, through sound accounting practices.

Coca Cola makes a move to get into the Java market, Trump heats things up with the Silicon Valley titans, and SurveyMonkey (remember them?) goes public after almost 20 years. For our main topic, we talk about the most recent Google algorithm update, how YOU can tell if your online business has been affected or penalized, and what to do about it. Let’s get into it.

Today, we talk with our first ever recurring guest, Mr. Ryan Berman. We touch base about the venture he was just beginning the first time we interviewed him called Sock Problems and discuss how that has scaled and his learnings so far. We also talk about his new book Return on Courage which is available for Amazon Pre-Order. He is also the founder of several other ventures all falling under the Courage Brands umbrella, one of which involves one of our favorite companies, you guessed it...Amazon.

The guys sit down with Brian Hershman, the owner and CEO of indihoops & Top Gun basketball academy. Indihoops has become the one-stop shop for all things AAU as Brian has found a way to provide consumers scores, stats, and player rankings. If you love basketball, you are going to love this episode.

The guys dive into the big three as Apple becomes the 1st trillion dollar company, Facebook takes a big loss, and Amazon continues to become more profitable. Our main topic is about conversion rate optimization - which is the process of making your website better for your customers. We talk data points and quick tricks that have a significant impact on the website’s conversion rate.

The guys had a very special guest on as they sat down with Nick Barshick the COO and Co-Founder of Chuze Fitness. Nick talks us through growing up around business owners and how the idea for a gym came to be. Chuze now has over 35 Locations in 3 states with an average of 7,000 members per location - Nick explains how the business has scaled and how culture has played an important role in the gym’s success.

We had the pleasure of sitting down with Charlie Ninegar VP of revenue for Spy Optic. We talked about what Charlie’s day to day looks like and how Spy has made some changes over the years to optimize their profitability. From Digital Marketing to strict pricing guidelines, Charlie walks us through the ever-changing landscape of working for a lifestyle brand.

Facial Recognition makes its way to the hotel industry as alibaba and marriot team up in China. Apple discontinues the 2015 Macbook Pro which marks the end of its most popular model. Though Youtube TV has grown in viewership, the video platform struggles to stream the world cup as the feed goes down in crucial moments. Greg and Sophia (thats me) join us to discuss Facebook Ads costing more and how to be most efficient with your spend.  We finish with a minute with musk.

Amazonians are upset that Bezos is selling face recognition technology to the police, PayPal invests $120 million to protect your identity, and the Supreme court makes a decision on the new internet state sales tax. Our main topic revolves around the 4 Emerging markets for the entrepreneur in all of us.