The Fizzle Show

Shownotes: http://fizzleshow.co/267 Do you have numerous forces pulling you in multiple directions? Are you spread too thin to cover your bases? Is this all part of being an entrepreneur? As business owners and go-getters, we often have many demands on our time and energy. A fair amount of these are usually self-imposed. It can be draining, derailing and disheartening to feel overwhelmed or confused by the multi-directional pull. In this episode, we dissect exactly what it is that pulls at us and why, before breaking down how to get over this common occurrence. Having a lot to do, loads of ideas, big plans, and a schedule full of meetings do not have to be a negative thing! We also talk about the reasons that these feelings arise, the tendency towards the negative, reasonable goals and simplifying your load. All this so you can stay focused on what really matters and get your business booming! Join us as the Fizzle team helps you find your compass, lay out your map and set off in the right direction! Key Points From This Episode: Doing the work of multiple departments as one person. [0:04:59.1] The tendency to focus on the parts of your work that are failing. [0:08:38.6] The dangers of being spread too thin. [0:12:25.5] The increase in aspirational entrepreneurship in the last decade. [0:15.50.9] The underbelly of ambition and the weaknesses within strength. [0:18:39.8] Getting to a reasonable amount of results to satisfy your needs. [0:24:50.2] Culling the number of directions in which you are pulled. [0:29:43.7] Sidestepping a default mode that can often lead you astray. [0:34:30.4] Getting into a cycle of pro-action instead of reaction. [0:38:58.2] Reinstating the joy of work through a process of simplification and ownership. [0:44:37.4] Removing clutter from your business and cleaning out the mess. [0:46:03.2] The power of exertion when it is under your control. [0:53:35.7] Setting daily goals and a standard bar to put your mind at ease. [0:55:24.5] And much more! Links Mentioned in Today’s Episode: Gusto — https://gusto.com/fizzle Fizzle — https://fizzle.co/ Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Journaling Course — https://fizzle.co/courses/journal ConvertKit — https://convertkit.com/partner/fizzle Courage and Clarity — https://www.courageandclarity.com Chase Reeves Youtube — https://www.youtube.com/user/chasereeves Live Your Best Life Now - https://www.amazon.com/Your-Best-Life-Now-Potential/dp/1455532282 Seth Godin - http://sethgodin.strikingly.com/ Rob Bell - https://robbell.com/ The Robcast - https://robbell.com/portfolio/robcast/ Elizabeth Gilbert - https://www.elizabethgilbert.com/ Tim Ferris - https://tim.blog/ Michael Pollan - https://michaelpollan.com/

Shownotes: http://fizzleshow.co/266 How do you manage the financial growth of your business? Does dealing with revenue give you anxiety? How do you get rid of the fears that are attached to money? Today we talk about all the scary elements of running your company’s finances. Right from the start, it is important to be laying out a path to success and growth, but balancing these elements is not always easy. That’s why we're here! In this episode, we go through all the different types of worries that accumulate as your ideas and business grow. We discuss the all important aspects of mindset and experience, lifestyle, investing and self-belief. We also talk about the fundamental act of paying yourself and manifesting a working environment away from scarcity. The team really opens up some avenues for examination and by the end of the episode, we are sure you will be more clear on how to progress bravely in your work! So tune in, with us, the Fizzle team as we banish those fears and get your business popping! Key Points From This Episode: The fear of running out of success and maintaining revenue. [0:06:13.2] Collection anxiety and balancing the fun with payments. [0:10:32.1] Lifestyle adjustments according to income. [0:14:50.7] Sidestepping the aversion to the act of paying oneself. [0:19:26.9] Balancing reward and necessity and managing finances. [0:24:28.8] The great wall that is built by mindset and experience. [0:26:01.3] Pumping the gas to get that combustion going! [0:29:30.2] Comparing the mindsets of scarcity and positivity. [0:33:40.1] The mathematical model of Profit First. [0:38:37.2] The question of investing in help, products and diversification. [0:40:40.6] Asking yourself how much you believe in your business. [0:47:02.7] - The compounding effect of ignoring money problems. [0:51:19.5] Links Mentioned in Today’s Episode: Gusto — https://gusto.com/fizzle Fizzle — https://fizzle.co/ Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Journaling Course — https://fizzle.co/courses/journal Courage and Clarity — https://www.courageandclarity.com Chase Reeves Youtube — https://www.youtube.com/user/chasereeves Profit First — http://profitfirstbook.com/

Shownotes: http://fizzleshow.co/265 Much has been said about the idea of niching down as an entrepreneur, but how important is it? And how niche do you need to go? What is niching down? Is your business niche enough to be successful today? Niche down for what?! We’re here to help you figure all of this out and get your business as focused as it needs to be. In this episode, we’ll help you understand what niching down means in a contemporary climate before addressing the potential negative side of going too niche. We also look at the idea of focus and how it can be used in conjunction with these principles. The team offers some concrete methods for finding your niche and help discern fears and how to turn these off. We also talk about finding your audience, scratching your own itch and a few other ways to naturally specify your product or service. So if you are looking to clarify your mission, accentuate your company and want to niche down in the right way, this is the episode for you! Tune in to get it all! Key Points From This Episode: Does niching down still work today? [0:05:30.2] The line between niching down and going to far with novelty. [0:09:12.5] Why niches are, in some ways, an illusion. [0:12:01.3] Auto-mechanics and the lesson they teaches us about focus and niching down. [0:15:43.2] The compound effect of focus and the benefits of this exercise. [0:19:03.8] Niching down as a way to appeal to customers. [0:21:37.1] Standing out through focussing and finding your niche. [0:22:46.8] Marketing benefits to being more niche with your business. [0:24:50.5] Some of the fears that are related to narrowing your niche. [0:26:20.7] Where this fear really comes from and why it is not actually about niching down. [0:33:29.3] Overcoming the fear of perceptions and failure. [0:37:12.2] How to get down to working on niching your business. [0:42:08.9] Finding an audience with a specific problem. [0:49:25.6] Scratching your own itch as a way to find your niche! [0:51:01.2] Links Mentioned in Today’s Episode Gusto — https://gusto.com/fizzle Fizzle — https://fizzle.co/ Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Journaling Course — https://fizzle.co/courses/journal Lil’ Jon — http://liljon.com/ Turn Down for What — https://www.youtube.com/watch?v=HMUDVMiITOU Spanx — https://www.spanx.com/ Chase Reeves Youtube — https://www.youtube.com/user/chasereeves

Shownotes: http://fizzleshow.co/264 Do you lean more to the artistic or organizational side? Are you struggling to organize your creative ideas? Is it difficult for you to make time for ideas amongst all the organization and admin that you do? As entrepreneurs, there is a constant balancing act that takes place between these two poles. On one hand you have the inspiration, ideas and free energy of your business, and on the other hand, the structure, organization and management. Without a good mix of these it is difficult to imagine a successful business. In this episode, we talk about just that - how to give enough energy and time to both areas. More importantly, how to do this according to your needs and personality! During the discussion we even help you reclaim the true meaning of ‘creativity’ so as to encompass both worlds and emphasize their dual-role in creation and production. So come with us on this journey as we help you down the ski-slope of your business. With both feet firmly in a place and your mind as the director of each ski we are certain you can ensure a smooth ride! Tune in to hear it all! Key Points From This Episode: The war between chaos and order. [0:06:10.2] Making sure the big, important creative work does not fall off the list. [0:08:23.4] The benefits of forcing periods for creativity. [0:13:07.2] Chase’s challenge of coming back to earth from the world of ideas. [0:17:39.6] Comparing the actual differences between these supposedly separate spheres. [0:24:09.1] The idea of guided flexibility as a happy medium. [0:32:01.2] An example of a successful musician to emphasize structured creativity. [0:35:31.3] Using your intentions and needs as the third point of the triangle [0:41:32.7] The inherent biases that we retain around these approaches. [0:44:17.9] The strength of polarization and harnessing this through balance. [0:49:05.2] Assuming the role of director in your inner play. [0:52:02.7] Recognizing and using our internal stories as a tool. [0:55:03.2] Links Mentioned in Today’s Episode: Gusto — https://gusto.com/fizzle Fizzle — https://fizzle.co/ Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Goals Course - https://fizzle.co/courses/goals Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Journaling Course - https://fizzle.co/courses/journal ConvertKit — http://fizzle.co/convertkit Courage and Clarity Plan Your Week - https://www.courageandclarity.com/plan/ Do Good Be Good - https://sharonspeaks.com/ Grateful Dead - http://www.dead.net/ Elizabeth Gilbert - https://www.elizabethgilbert.com/

Shownotes: http://fizzleshow.co/263 Is it true that you need to spend money in order to make money? Are you waiting for cash flow to succeed in your business? How far does financial invest take your work? We are here to tell you that, although money is not going to hurt your business, spending it will not necessarily ensure it’s success. In this episode we traverse the idea of how and when you can spend money as an entrepreneur and when it might not even be necessary at all. Money Isn’t Magic Here at Fizzle, we often talk about these ins and outs, but it’s a great reminder to take the focus away from the money that can and must be spent, and keep everything in perspective. We also talk about over-reliance on strategy, money philosophies and staying trained on why you started your business in the first place. We look at websites, design, copywriting and advertising and the team give their opinions across the board on how to answer the questions that these areas raise. So jump right in with us as we break down how and when you should put money into your business, so that you get the most out! Key Points From This Episode: The questions that arise for new business owners. [0:04:24.3] Different kinds of business models and how this relates to the necessary money. [0:07:02.3] The real challenge of starting and running a business. [0:11:41.2] Over-reliance on strategy and the truth about money philosophy. [0:13:51.3] Maintaining the joy of the business alongside marketing. [0:19:41.2] Getting out of the rat race and off of the hamster wheel. [0:21:30.2] Why passive income is often not completely passive. [0:26:31.8] Figuring out the definition of what a comfortable life is for you. [0:29:51.2] Getting over the fear of failure and the pursuit of perfection. [0:32:39.6] Spending money on building a website. [0:33:49.2] Why design doesn’t matter as much as you think it does. [0:40:27.1] The power and weaknesses of copywriting. [0:44:25.6] Weighing the value of Facebook Ads as a business tool. [0:49:13.9] Useful resources for deciding when and where to spend money. [0:51:59.9] Links Mentioned in Today’s Episode: Fizzle Web Design Course Fizzle 80/20 Copywriting Guide Fizzle Small Business Toolkit Tesla - https://www.tesla.com/ The Hard Thing About Hard Things — https://www.goodreads.com/book/show/18176747-the-hard-thing-about-hard-things Inbox Zero — https://lifehacker.com/282544/merlin-mann-presents-inbox-zero Jess Lively — http://jesslively.com/ Pat Flynn — https://www.smartpassiveincome.com/ Seth Godin — http://sethgodin.strikingly.com/ Elizabeth Gilbert — https://www.elizabethgilbert.com/ WordPress — https://wordpress.com/ Claire Pelletreau — https://clairepells.com/ StoryBrand — https://storybrand.com/about/ Courtney Foster-Donahue — http://courtneyfosterdonahue.com/

Shownotes: http://fizzleshow.co/262 Are you looking for some inspiration for your new projects? Need some help keeping the faith and pushing past obstacles on something new? Today we are talking all about new projects! How do you cope with that fear of starting something new? After a bit of break and a much needed getaway for Corbett and Chase, we feel refreshed and excited and most importantly have tons of new stuff to talk about! It’s a jam-packed show full of exciting news you are not going to want to miss! Enjoy :) Key Points From This Episode: Catching up with the latest Fizzle news and the new homepage. [0:06:05.2] Using Wordpress and Elementor for quick and easy web design. [0:09:34.6] Success stories that we have collected over the last five years. [0:11:30.7] The new courses that Fizzle has launched. [0:14:17.6] The web tune up course that Chase ran as a live webinar. [0:17:26.5] Steph’s goal setting course which was recently launched. [0:19:45.7] Fizzle’s brand new, self-created community experience forum. [0:23:40.3] Keeping the faith and pushing past obstacles with a personal project. [0:35:45.0] Steph’s side project podcast and her new ventures into coaching. [0:39:38.1] Allowing businesses to bloom naturally. [0:46:48.3] Chase’s Youtube channel and the passive passion that created a following. [0:50:31.3] The Chase Reeves Podcast! [0:52:49.2] Why experts still get the same doubts as everyone else. [0:57:35.8] Links Mentioned in Today’s Episode: Gusto — https://gusto.com/fizzle Fizzle - https://fizzle.co/ ConvertKit — https://convertkit.com/partner/fizzle Skype — https://www.skype.com Webflow — https://webflow.com/ Wordpress — https://wordpress.com/ Elementor — https://elementor.com/ Courage and Clarity Podcast — https://www.courageandclarity.com/ Fizzle Episode 248 — https://fizzle.co/sparkline/doubled-email-list-7-days Elizabeth Gilbert — https://www.elizabethgilbert.com/ Chase’s Youtube Channel — https://www.youtube.com/user/chasereeves

Shownotes: http://fizzleshow.co/261 What’s the difference between you fizzling out and creating a business that supports you, your family and the lifestyle you want to live? Is doing this entrepreneur thing even possible? Why are we even doing all this work at all? We don’t want you to fizzle out. We want to give you the tools and education you need to create a business that is right for you. We want to help you get the right mindset, the training, the motivation and the vision to know where you are going and how to get there. And we’re going to do it by showing you that success is a probability by walking you through real life examples of modern day HONEST successes. In this episode we are talking about real, honest businesses that have started in the last decade using the tools of the internet to serve an audience. These are young Fizzle Community members’ businesses that have provided an actual solution to someone’s problem and harvested their own success. These are businesses who have developed trust and engagement with their people and transmitted that trust and engagement into revenue. These are great examples of what is not only possible for you as an entrepreneur in this day and age, but also what is probable for you as an entrepreneur in this day and age. Today on the show we also talk about what the difference is between what is possible and what is probable. We delve into the business models of our Fizzle Show members showcased here today and the simple strategies they used to achieve success and their dream lifestyles. These are all regular people who have turned their simple ideas and genuine passions into a reality and the good news is, this type of success is probable for you too! “That is a very common outcome of pursuing entrepreneurship – that you feel connected to your work.” Key Points From This Episode: What is the difference between possibility and probability. [0:05:10.0] The probable reality of entrepreneurship (aside from making money.) [0:08:18.0] Aiming to be Taylor Swift versus living a lifestyle you’re honestly excited by. [0:10:30.0] The importance of recognizing that success is not a destination. [0:11:20.0] Learn more about the incredibly optimistic Fizzle Show survey stats. [0:13:15.0] Find out more about Matt Giovanisci: His rap video and the businesses he runs. [0:14:10.0] The opportunities from affiliate site partnerships such as Amazon Associates. [0:20:45.0] How am I supposed to choose one idea!? How Matt navigated this question. [0:22:40.0] Find out about Christina Scalera’s business model at The Contract Shop. [0:24:45.0] Caleb Wojcik’s The DIY Video Guy business model and courses. [0:27:30.0] The success of Andrew’s Listen Money Matters Podcast. [0:31:10.0] Facebook ad consulting with Claire Pelletreau of clairepells.com. [0:33:47.0] The Digital Photo Mentor and how she travels the world as a studio photographer. [0:37:13.0] Scott’s Bass Lesson: How he created the largest base instruction community on the web. [0:40:30.0] Beth’s Pass The Plants food blog and the doors that have opened for her. [0:43:40.0] Tom Ross’ Design Cuts blog and how he saved his customers over 100 million dollars. [0:47:30.0] Kevin’s Rebooted Body site and doing something unique in the fitness space. [0:43:40.0] “These are such awesome business examples because they’re not these big, massive celebrity things!” Links Mentioned in Today’s Episode: Matt’s Pool Care Rap Video – https://www.youtube.com/watch?v=n_06MCOcdvo Swim University – https://www.swimuniversity.com/ Amazon Associates – https://affiliate-program.amazon.com/ Nerd Wallet – https://www.nerdwallet.com/ The Contract Shop – https://thecontractshop.com/ The DIY Video Guy – http://www.calebwojcik.com/ Listen Money Matters Podcast – https://www.listenmoneymatters.com/show/ Facebook Ads with Claire Pells – https://clairepells.com/ Digital Photo Mentor – https://www.digitalphotomentor.com/ Scott’s Bass Lesson – https://scottsbasslessons.com/ Pass The Plants food blog – https://passtheplants.com/about/ Design Cuts – https://www.designcuts.com/ Rebooted Body – https://rebootedbody.com/

Shownotes: http://fizzleshow.co/260 Are you struggling to stay motivated in your business? Are you doubting your chops as an entrepreneur? Do you need a reminder of why you got into the game in the first place? You need a REBOOT, a reminder about what’s actually possible in modern small business. It’s common to lose vision, motivation and perspective, and you’re in the right place to get the shot in the arm (or gut) you desperately need. Because when we’re losing perspective, that’s when dangerous mistakes are made. So here’s the thing - I’m going to ask you to do something. I want you to listen to something. It’s a panel discussion featuring some experts who have spent the last 5 years helping small business entrepreneurs succeed online. Your motivation problem likely won’t get fixed by “browsing” another internet article. So, take it the next step and listen in… grab a coffee, put on your shoes and go for a walk as you listen and get your mind completely rebooted about what’s POSSIBLE in entrepreneurship today. This episode is all about making it through those difficult times, staying motivated and reaching the highs that made you pick this path in the beginning. During this episode we’ll be speaking from personal experience, looking at the tough points and the mountain tops and asking why some of us choose to stick it out. Entrepreneurship is definitely not for everyone but if you have come this far, there is a good chance you are in the right place, right? We also talk about deciding your own destiny, the infinite possibilities of running your own business, and what separates the committed from the slackers. So if you need a shot of confidence, a little bit of a pep talk or just want to stay on track, this is the episode for you! Key Points From This Episode: The challenges of entrepreneurship and why it can sometimes get you down. [0:02:41.2] Deciding your entrepreneurial destiny and why it has to be you to choose. [0:05:19.3] The endless expanse of entrepreneurship and the exhilaration of this idea. [0:09:09.7] The difference between internal versus external centres of control. [0:14:29.3] Pat Flynn’s anecdote that taught Steph the power of finding her why. [0:21:27.8] Probable, profitable and why huge amounts of money are not the answer [0:27:07.2] The excitement of high revenue business and just earning a living. [0:31:01.1] Envy and the evils of comparison and an external control locus. [0:36:30.6] Differentiating factors between those that stay committed and the rest. [0:41:02.7] “For entrepreneurs there is no outer limit of what is possible, and just that thought alone always gets me excited.” Links Mentioned in Today’s Episode: Gusto — https://gusto.com/fizzle ConvertKit — https://fizzle.co/convertkit Walt Disney — https://www.biography.com/people/walt-disney-9275533 Steve Maxwell — https://fizzle.co/sparkline/possible-support-family-indie-business-yes-just-listen-fs245 Steve Jobs — https://www.biography.com/people/steve-jobs-9354805 Pat Flynn — https://www.smartpassiveincome.com/ Inception — https://www.rottentomatoes.com/m/inception/ Taylor Swift- - https://taylorswift.com/ Gary Vaynerchuk — https://www.garyvaynerchuk.com/ Prince — https://www.officialprincemusic.com/ Minimalist Baker — https://minimalistbaker.com/ There is No That — https://fizzle.co/sparkline/there-is-no-that

Shownotes: http://fizzleshow.co/259 Do you have too much work to do? Are you cracking under your workload? Do you miss taking care of the parts of your business that you love? It may be time for you to get some help! But wait — you don’t have to jump straight to hiring an employee. Sometimes that feels too far out of reach. There are, in fact, a few critical steps you should take BEFORE you bring someone on, and these steps can make a HUGE impact on your clarity, focus, and workload. The key is to know when is the right time to do the right thing. And that’s what we want to talk about today. Work ON your business, not IN it In this episode the team looks at the all too common mistake of taking on too much of your business’ workload. There is no honor in trying to do everything yourself and you will more than likely run yourself into the ground and ruin your business in the process. That does not mean you need to hire a person for every single task either. Again, the idea is to balance your abilities, passions and obligations to maximum effect. Basically, you may need a simple reminder on the difference between working ON your business and working IN your business. So, let’s define some tools, systems and services and how to organize your businesses tasks by their importance so you can have more clarity and focus in your day to day. If you’ve been feeling like you have too much on your plate or there are tasks that you just really wish you did not have to do, this is the episode that can help you figure out your strategy! Enjoy!

Show notes: http://fizzleshow.co/258 Video is a massive asset to any modern business, but so many of us are terrified of getting on camera! Have you ever used video to increase your business? Have you thought about it but decided it wasn’t for you? Did you try it and feel embarrassed and not want to do it again? Then you may know the fear of turning on the lights, getting in front of the camera and pressing record… We are here to get to the bottom of this fear and help you overcome it so that you can get started using video to boost your business, because let’s face it, video is only going to become more important to small businesses in the foreseeable future. We want to help you understand a few things in this episode: Why video is so popular and important Common misconceptions about making videos Techniques we’ve learned from years of making videos for courses, facebook, facebook live and more. (These techniques might be exactly what you need to find the confidence to press record.) We also talk about why you might feel disappointed in your first few videos, issues around body and voice presentation, and how creating video content can help build skills in other arenas before moving onto the Fizzle guide to making your best video. Whether it is defining your audience, addressing specific people, focusing on your viewers or scheduling regular content creation, the team has you covered with a checklist to get you going! So tune in and hear all about how you can get over this common fear to achieve uncommon results!

Show Notes: http://fizzleshow.co/257 YouTube can be insanely useful for small businesses today. But most of us think the wrong way about how to use it. Do you want to start a Youtube channel? Do you want to grow your revenue and audience using the audience tools YouTube offers? In this episode we answer these and many more questions. We take the example of Chase Reeves’ YouTube channel and dissect how a personal passion for bags led him to building a profitable and valuable series of videos. Today on the show the team help you think about how you can turn your interests and abilities into capital and opportunity on Youtube. We also talk about calls to action, passive income, defining your audience and understanding the true purpose of hosting a video channel similar to Chase’s. So if you are interested in exploring a new avenue of revenue, would like to improve an already existing channel or are open to us convincing us of something you thought you would never do tune in! We got you! Key Points From This Episode: How to use Youtube to promote your entrepreneurial business. [0:03:18.2] Youtube’s popularity as a means to quick learning. [0:08:58.1] Ways to make money from Youtube besides the most common model. [0:12:17.4] How Chase got started reviewing bags on Youtube. [0:14:41.4] The reasons that Chase’s channel was able to generate affiliate income. [0:22:01.1] Reception to these videos and the entertainment value of a Chase’s videos. [0:29:12.3] The realization of the potential of these videos years after starting. [0:31:20.2] One bag travel and the addictiveness of the minimalist aesthetic. [0:34:02.8] Reaching out to companies and their responses to affiliation. [0:39:46.2] Advertising revenue and other information on how Chase’s channel works. [0:41:30.4] The most important lesson from this example about your own personality. [0:47:58.6] Other types of videos besides product reviews to pursue. [0:48:44.5] Implementing a call to action during a video that feels authentic. [0:52:34.5] Defining your audience and the opportunity this allows. [0:55:21.2] The primary purpose of videos like Chase’s. [0:58:30.1] [quotable class="big center" addlink="" novia="" quotes=""]“A lot of times people hear about affiliate based businesses and all they hear is the ‘I am making 2000 a month,’ part.”[/quotable] Links Mentioned in Today’s Episode: Fizzle Toolkit — free guides and tools for the indie entrepreneur. CovertKit Free Trial — one of our favorite email service providers is offering Fizzle fans a free 30 day. Chase Reeves’ Youtube Channel — https://www.youtube.com/user/chasereeves Lacroix Curate — http://www.lacroixwater.com/category/lacroix-curate-flavors/ Ghost Dog — http://www.imdb.com/title/tt0165798/ Forest Whitaker — http://www.imdb.com/name/nm0001845/ Father Apprentice — http://fatherapprentice.com/ Patagonia Video — https://www.youtube.com/watch?v=om_NqGqseQc Filson Video — https://www.youtube.com/watch?v=tAiRUaYDZ_c Minaal Video — https://www.youtube.com/watch?v=pjNKiS_UBrA Nomatic Video — https://www.youtube.com/watch?v=jgfJJb8i0AI Tom Bihn Video — https://www.youtube.com/watch?v=B7hmx9I9drE Wandrd Video — https://www.youtube.com/watch?v=Bb08fDnRy3E Goruck Video — https://www.youtube.com/watch?v=GKAANABqAik

Shownotes: http://fizzleshow.co/256 There are 10 must-have ingredients your sales page needs to showcase. These 10 ingredients can make all the difference for your product launch because they help you get out of your head and into the decision maker of your customer. We’ve seen it happen so many times: a hopeful entrepreneur puts all sorts of work together to make a product. But when it comes time to sell… no sales! There’s a terrible feeling that comes when you launch a product and don’t make any sales. But the truth is, you may not need to change the product AT ALL. You may only need to update your sales page to make it resonate deeper with your audience. The Fizzle team have got you covered: We look at a ten point process to construct a killer sales page to get those sales coming in. Now, we walk you through this in an audio conversation, so get your cup of green tea and your notebook ready because you’re going to see sales pages differently after this. In this episode, we go step by step through these ten points breaking down each one and explaining the terrain. From the headline right down to the guarantee, we’re not leaving anything out! We also talk about the foundational importance of this feature of your website, feedback and ways that this strategy can be molded and adapted to fit your specific needs. This is a general guide, but that does not mean it cannot work for all the different businesses out there. You might have a great product, low prices and some happy customers, but if you haven’t optimized this area of you marketing you are definitely not reaching your full potential, so listen in and let’s get you to the top of your game!

Show Notes: http://fizzleshow.co/255 It’s natural to compare yourself to others, but we want to teach you how to interrupt that pattern and use that habit to propel your business further and deeper into the results you actually want. Does your social media feed leave you feeling jealous, doubtful, isolated and unworthy, rather than inspired, motivated and connected? Often our fears and the need for acceptance come into play with comparisons – comparing ourselves to others and using that as a measuring stick for our own life and sense of self-worth. But is this something we can change? Today we want to break down what the comparison game means for modern business builders and how we can interrupt those patterns on social media to stop playing the comparison game and look deeply into our own goals, needs and wants. We’re doing that today through a podcast episode because it allows us to go much deeper than a blog post that… let’s face it… you’d just scan anyways :) In this episode we’re going to show you the antidote to the comparison game and how we can interrupt this age-old biological pattern in our brains and convert that energy into real results and progress. It’s time to stop bullying yourself and just do you! Enjoy!

shownotes: http://fizzleshow.co/254 Many an entrepreneur knows the feeling… you’re sending the emails, making the calls, promoting the offer on the web and social media, but the sales just aren’t coming in. Are your missed sales telling you something about how you’re making your pitch? Maybe you can turn things around with a few quick corrections. 
 How to turn it around This is the kind of thing we see happen all the time with modern entrepreneurs. And the fixes might surprise you right into a new way of thinking about sales. (Hint: there’s normally at least one big mindset shift that needs happen.) There are 5 reasons why your sales aren’t rolling in and we want to coach you through each one. You see, it’s not enough to know what the problem is… you have to know how to FIX it. If you want to be making more sales — not just today, but for the lifetime of your business — than you need to learn these lessons. 
So, listen up because these ideas might make all the difference for you. If you think you can just throw together a cute sales email based on a script you found online, think again. Your audience — if they’re good enough to support your business for the long haul — are smarter than that. So, listen, this teaching is coming at you in the form of a conversation — a podcast episode to be exact. You think skimming through some article is going to fix your sales issue? Chances are your problem runs a little deeper than that. So get your notebook and your favorite stimulant ready and let’s dive… … because incorporating these 5 elements will not only help you make more sales NOW, but also give you a strong foundation for years to come. PODSC Key Points From This Episode: Waiting until the last ditch to sell something. [0:06:43.1] The role of sales in a modern business (and the future of sales). [0:13:55.4] Why are sales so important? [0:14:42.1] The desperation landmine will ruin your sales chances. [0:18:06.2] Here’s something that will change your business life: practice selling without any of the sleaze. [0:26:21.7] The “asking for feedback” tactic to help you learn and grow no matter the result of your pitch/offer. [0:35:12.1] Aligning your offer with an audience’s intention. (Secret sauce alert!) [0:39:48.4] Providing a customer with the reason to buy right now! [0:44:53.6] Elevating the stories of your customers as a means to generate more sales. [0:48:19.1] Recapping the five elements of sales we have covered in today’s episode. [0:53:29.6] Links Mentioned in Today’s Episode: Fizzle — https://fizzle.co Ember — https://ember.com/ Fizzle Toolkit — https://fizzle.co/toolkit Glengarry Glen Ross — http://www.imdb.com/title/tt0104348/ Chris Johnson — https://www.bizjournals.com/sacramento/news/2016/04/04/local-shark-tank-winner-cooks-up-a-major-expansion.html Gusto — https://gusto.com/

SHOW NOTES: http://fizzleshow.co/253 Are you considering a change of course in your entrepreneurial life? Have you had an idea that is just so much more exciting than what you have been working on? Is it time for you to switch everything up? These are really important questions that arise for all entrepreneurs from time to time. Some of the most successful people we know, experienced their success after abandoning a project they had built for years. But knowing when to make a switch like this is key. In this episode, we break down the important elements in the question and look at some ways to start answering it for yourself. The team speak through experiences and beliefs on the subject, looking at real life examples and trying to tally the pros and cons for you to weigh. We also talk about the role of fear, the different types of pivots that it is possible to make and how to transition into a new project in the most stress free way. Whatever kind of entrepreneur you may be, it is highly likely that this question is in your orbit at least some of the time, and we can’t wait to help you along the correct path.