FOMO Fanz: Cure Digital Marketing Fear of Missing Out

As someone that has worked from home managing teams as a government contractor for 4 years then went back into the office for 2 years and then working from home for the last 5 years as an entrepreneur I thought it would be of value to share what I've learned works and doesn't work both for me and for those that I've managed.

This epidemic is having a global impact and closer to home its decimating the meetings industry, and the question we have to start asking is how should planners, brand marketers, and professional speakers be thinking about the future of live events?  Erin and I have both spent years in this industry, both planning backstage AND performing onstage. From this unique perspective, in this episode, we share our predictions, recommendation, and ideas around: 

On this episode we talk about episode 124 “A Digital Futurist Mindset” as Brie calls out aspects of that episode that stood out to her as well as her take on topics such as today’s analysts, social media marketing success, education in it’s current state (she’s an adjunct professor at WSU Tech) and more… I have a feeling you guys are going to really enjoy Brie’s unique insights and her ability to push me to discuss topics in more details and recall moments that I’ve forgotten or overlooke

Before we focus on the next shiny object, we must first set the course for your business, learn how to embrace innovation, and identify the right technology for today. Brian shares his excitement while also giving ACTIONABLE advice on what every brand, small business and entrepreneur must do today to move away from "Future-Proof" and empower a Future-Ready business!

Funny enough within minutes of visiting every association I’ve worked with I realize this isn’t their problem as not only do their members have compelling, relatable stories but their passion and love for being part of this group is all they can talk about. On this episode Brian breaks down some of the key mindset shifts needed to attract this younger more "digitally plugged" consumer!

So on this episode I breakdown a wide range of lessons I've discovered about TikTok as a marketer but if you want to learn TikTok or become TikTok famous you can read the Social Media Examiner blog post linked below as my focus is: Not about HOW to use TikTok or really WHAT marketers should do on TikTok rather WHY and where else can we implement what’s working on Tiktok.

Since 2010 I've had the experience of being hired as an influencer, hired to create influencer strategies and run influencer campaigns for brands not to mention buying many many things as a consumer influenced by other influencers. 

I can promise you won't hear this take from most marketers or advertising gurus but IMHO all 3 of these examples are great for studying what not to do, what to do and why sometimes doing what you shouldn't becomes the best thing you've done.

On this episode Brian gets into a little rant about the current state of personal branding focusing on: What will work in 2020 more than it ever has before Difference between simplicity and having a niche Role of authenticity and transparency How to see thru the BS and who you should trust and follow in your personal branding journey

On this episode Brian shares his tips and tricks around being a productive business minded content creator, entrepreneur and keynote speaker while also being a Dad that was diagnosed with ADHD at 31 years old and someone that has always taken great pride in being great in times of chaos. 

On this episode I answer your most popular questions in regards to creating video as a business content creator! This is a long episode but I promise its full of massive value and insights around everything I think and do with video to grow my business, build trust and creat authentic business relationships! 

On this episode I share how raising my hand has been the key to my success as someone that wants to please everyone and is often afraid to make an ask for what I want.... Yes these all hold true but for some of us its still scary! If you don't ask, you don't get. -Stevie Wonder Life is 10% what happens to you and 90% how you react to it. - Charles R. Swindoll The secret to getting ahead is getting started. - Mark Twain

I did get a chance to do a guest lecture at UW-Madison today for Life Sciences Communication 432 course thanks to professor Don Stanley! And WOW was it fun answering questions and sharing my thoughts on personal branding, social media and telling stories... So much fun that I decided to use their questions as the basis of this episode sharing what they asked and what I learned from them.

I'm tired of being connected with amazing people doing amazing things that nobody knows about because they don't want to "brag" or they just can't get into the workflow of telling their story! This episode is for you & if not for you I bet you have people in your community that could use this advice! 

I decided to breakdown the tools I use into different sections and provide you a quick overview of each tool that I use. Please note: just because I use it doesn’t mean it’s a perfect fit for you. -- Had planned on sharing all the links for all the apps and tools and gear in the show notes but I couldn't get the formatting right so I will be creating a new landing page on iSocialFanz.com to support all of the tools and gear mentioned on this episode.