Content Inc with Joe Pulizzi
Summary: Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.
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- Artist: Content Marketing Institute(CMI) Podcast Network
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Podcasts:
Episode 92: Measure Content Marketing Like A Product
Episode 91: Oh No...Twitter To Drop Share Counts
Episode 90: The Kurzweil Effect on Communication
Episode 89: Why Quirky Works
Episode 88: Heading Into The Trough of Disillusionment
Episode 87: Getting Your Goals In Order - Now
Episode 86: Stay Away From Shiny Objects
Episode 85: Making The Hard Choice Is The Only Choice
Episode 84: Creating Content Envy
Episode 83: Why You Need To Start Freewriting
Episode 82: How Digital Photography School Rocks A Content Mission
Episode 81: Building Your Content Marketing Fantasy Team
Episode 80: Haters Gonna Hate
Episode 79: The Leading Expert In The World
Episode 78: Hopefully We Won't Lose Our Way Again
