Content Inc with Joe Pulizzi
Summary: Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.
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- Artist: Content Marketing Institute(CMI) Podcast Network
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Podcasts:
Episode 122: What We Can Learn About Content Marketing From SportsCenter
Episode 121: Confident Content
Episode 120: The New Opportunities Might Not Be So New
Episode 119: A Little Buy Versus Build Exercise
Episode 118: Kickstart Your Content By Leveraging Native Advertising
Episode 117: Falling For The Social Media Trap
Episode 116: Your 6 Step Goal Setting Process
Episode 115: A Mission Bigger Than You In 2016
Episode 114: 3 Content Predictions For 2016
Episode 113: Taking The Glory Road
Episode 112: Less Content Is An Easy 2016 Prediction
Episode 111: Star Wars Is Content Marketing
Episode 110: The Perfect Content Product
Episode 109: The 5 Rings of Insight For Buyer Personas
Episode 108: Rethinking The Value of Content
