Business901 show

Business901

Summary: Business901 is a firm specializing in bringing the continuous improvement process to the sales and marketing arena. Joe Dager, owner of Business901 takes his process thinking of over thirty years in marketing within a wide variety of industries and applies it through Lean Marketing Concepts. Are you marketing to the unprofitable masses? Marketing through a funnel of depletion is not only costly but ineffective. Lean Marketing establishes pull and allows you to develop and implement the Funnel of Opportunity.

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  • Artist: Joe Dager
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Podcasts:

 Storytelling Audio book | File Type: audio/mpeg | Duration: 03:30:30

A Storytelling special collection of Business901 podcasts. The topics range from Transmedia Storytelling to How to structure and tell business stories. The collection totals just over three hours and the guests are listed in the order of appearance.   The Nonprofit Narrative: How Stories Can Save the World authored by Dan Portnoy is one of the best introductions on how to tell your story as a For-Profit or Non-Profit organization. This might be an endorsement; I own the book in both audio and as a Kindle. The book is short, to the point and will make an impact on how you tell your organization’ story. Dan can be found at The Portnoy Media Group.   Annette Simmons wrote the book, The Story Factor (2nd Revised Edition), and a hidden gem, Territorial Games. The Story Factor became a classic when 800-CEO-READ named it in their book as one of The 100 Best Business Books of All Time (Penguin, 2009). Annette is the founder of Group Process Consulting.   Andrea Phillips is an award-winning Transmedia writer, game designer, and author. Transmedia Storytelling is a story experience both for and with an audience that unfolds over several media channels. Author Andrea Phillips provides a fantastic introduction in this podcast and her new book, A Creator’s Guide to Transmedia Storytelling.   The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand by Ekaterina Walter, is a great introduction to this subject. The book offers a viewpoint from the 20K level all the way down to pixels without missing a beat.   The Pixar Storytelling book is about effective storytelling rules based on Pixar’s greatest films. The book consists of ten chapters, each of which explores an aspect of storytelling that Pixar excels at.Pixar Storytelling: Rules for Effective Storytelling Based on Pixar’s Greatest Films.  The author of Pixar Storytelling, Dean Movshovitz was my guest on the podcast.   Donna Lichaw helps you navigate the oft-treacherous waters of product development. Donna helps you not just to tell stories or use stories to promote your product, but to build your products as if they were stories themselves. Her book, The User’s Journey: Storymapping Products That People Love shows you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome.   Dr. Nick Morgan is one of America’s top communication theorists and coaches. A passionate teacher, he is committed to helping people find clarity in their thinking and ideas – and then delivering them with panache.  Nick wrote this little treasure, How to Tell Great Business Stories, which is how I happened upon him. Since then he has published a new book, Power Cues: The Subtle Science of Leading Groups, Persuading Others and Maximizing Your Personal Impact.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Gaining From Our Setbacks (Audio) | File Type: audio/mpeg | Duration: 35:01

As an award-winning sports journalist, Sam Weinman has long studied the ripple effects of losing. But as a father of two competitive boys, he struggled to convince them that failing—whether losing a hockey game or bombing a math test—can actually be a critical part of success. So he sought out the perspectives of men and women who have turned significant setbacks into meaningful comebacks—and sometimes even new careers—to illustrate how we can not only overcome defeat but grow stronger from the experience.   In the interview, I turned it into a personal experience from raising my sons and associated experiences from the eSports world.   This was previously published as a video series.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Do You Understand the Future Workplace? | File Type: audio/mpeg | Duration: 26:17

The future-proof Workplace highlights the changes already taking place around us: the transition from skills to knowledge, the neuroscience approach to leadership and motivation, galloping technical advances, and more. Dr. Linda Sharkey is a proven leader with experience in Fortune 10 companies building teams and driving talent development initiatives that support productivity and company growth. She has specific expertise in culture transformation, developing high potential leaders and building scientific and data supported talent processes that yield better leadership capability. She is an internationally recognized expert on global leadership development.   Amazon Book Link: https://alexa.design/2nWkUjH   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Dan Roam on Winning thru Drawing | File Type: audio/mpeg | Duration: 50:34

This is a compilation of all five interview segments and lasts about fifty minutes. Dan Roam is the author of the international bestseller, The Back of the Napkin (Expanded Edition): Solving Problems and Selling Ideas with Pictures, the most popular visual-thinking business book of all time. You could credit Dan as putting the idea of drawing and visual thinking on every business’s napkin (table) 10 years ago. Since that time, he has authored numerous books, and with Draw to Win: A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind just recently released.    This was previously published as a video series.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Getting Data into the Right Format to the Right Person | File Type: audio/mpeg | Duration: 25:52

Marc Vollenweider is the Chief Strategist and co-founder of Evalueserve, a global provider of research, analytics, and data management solutions. As a former partner at McKinsey & Company in Zurich and India, Marc developed a deep interest in the world of data analytics, particularly how human minds and smart machines can successfully complement each other. He saw the potential for companies to enhance productivity, shorten their time-to-market, improve quality, and gain new capabilities by leveraging mind+machine.   His new book, Mind+Machine is the guide to getting the right insights in the right format at the right time to the right person. Designed to show decision makers how to get the most out of every level of data analytics, this book explores the extraordinary potential to be found in a model where human ingenuity and skill are supported with cutting-edge tools, including automations.   Amazon Book Link: http://amzn.to/2n9hpe6   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Subscription Businesses with John Warrillow | File Type: audio/mpeg | Duration: 28:06

This is a compilation of the entire series on Subscription Businesses with John Warrillow. John Warrillow is the founder of The Value Builder System, a company that helps business owners improve the value of their company. The author of the bestselling book Built to Sell: Creating a Business That Can Thrive Without You, which was recognized by both Fortune and Inc Magazine as one of the best business books of 2011. John’s new book is The Automatic Customer: Creating A Subscription Business In Any Industry. The Automatic Customer: Creating a Subscription Business in Any Industry: http://amzn.to/2i3USs9   Built to Sell: Creating a Business That Can Thrive Without You: http://amzn.to/2i3WEcU   This was previously published as a video series.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Empathy by Design | File Type: audio/mpeg | Duration: 36:24

Empathy by Design is an experiential online workshop for individuals motivated to lead their team and organization, with or without authority, through the difficult process of change, development, or innovation. Seung Chan Lim (Slim) believes leaders who have empathic relationships with themselves, their family members, their team, and their customers not only have lives that are more healthy & meaningful but also more creative & effective.    Program Link: http://program.realizingempathy.com/   Realizing Empathy Book link: http://amzn.to/2o7cZEt   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Empathy by Design | File Type: audio/mpeg | Duration: 00:36:24

Empathy by Design is an experiential online workshop for individuals motivated to lead their team and organization, with or without authority, through the difficult process of change, development, or innovation. Seung Chan Lim (Slim) believes leaders who have empathic relationships with themselves, their family members, their team, and their customers not only have lives that are more healthy & meaningful but also more creative & effective.    Program Link: http://program.realizingempathy.com/   Realizing Empathy Book link: http://amzn.to/2o7cZEt   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Understanding the Pixar Way to Storytelling | File Type: audio/mpeg | Duration: 29:26

The Pixar Storytelling book is about effective storytelling rules based on Pixar’s greatest films. The book consists of ten chapters, each of which explores an aspect of storytelling that Pixar excels at.   Pixar Storytelling: Rules for Effective Storytelling Based on Pixar’s Greatest Films   Learn what Pixar’s core story ideas all have in common, how they create compelling, moving conflict and what makes their films’ resolutions so emotionally satisfying. The book also examines Pixar’s character development, unique, intricate story structure and use of theme, all of which are key to the studio’s. The author of Pixar Storytelling, Dean Movshovitz was my guest on the podcast.    Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Understanding the Pixar Way to Storytelling | File Type: audio/mpeg | Duration: 00:29:26

The Pixar Storytelling book is about effective storytelling rules based on Pixar’s greatest films. The book consists of ten chapters, each of which explores an aspect of storytelling that Pixar excels at.   Pixar Storytelling: Rules for Effective Storytelling Based on Pixar’s Greatest Films   Learn what Pixar’s core story ideas all have in common, how they create compelling, moving conflict and what makes their films’ resolutions so emotionally satisfying. The book also examines Pixar’s character development, unique, intricate story structure and use of theme, all of which are key to the studio’s. The author of Pixar Storytelling, Dean Movshovitzwas my guest on the podcast.    Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Lean A3 Thinking Audio Book | File Type: audio/mpeg | Duration: 02:38:59

A collection of Business901 Podcasts that has been grouped under the title of Lean A3 Thinking. It includes the authors below in the order of appearance and totals around 2 1/2 hours in length. If you prefer a transcription most of them are available on the Business901 Issuu website: https://issuu.com/business901.   Tracey Richardson is a Lean Thinker with over 29 years experience in the field. She is the author of The Toyota Engagement Equation. Tracey is an active trainer and coach in the lean field and can be found on her website at http://www.teachingleaninc.com/.   Mike Osterling, the President and Principal Consultant at Osterling Consulting. Mike has worked full time for the last 20 years applying the lean concepts in manufacturing and office environments. Mike is also the co-author of The Kaizen Event Planner: Achieving Rapid Improvement in Office, Service and Technical Environments. a practical, how-to guide for planning, executing, and sustaining rapid improvements in office, service, and technical environments and Value Stream Mapping.    Matt Wrye, a Lean Implementer that has a passion for continuous learning. We discussed using the tool of A3 for their learning reports. Matt is the author of the popular blog “Beyond Lean,” which centers on evolving leadership and changing business.   Daniel Matthews learned what it takes to make a truly successful Lean transformation by comparing his 14 years of experience at Toyota with his observations of more than 20 different types of organizations. During his time with Toyota, Daniel was part of the original group of trainers at the Georgetown Kentucky Toyota plant charged with developing an A3 curriculum that would be used to educate team members at all levels of the organization. Dan is the author of The A3 Workbook: Unlock Your Problem-Solving Mind   I would regret not including a couple of other blogs posts that were actually videos on the A3 subject.   When using the Lean  A3 method of thinking we are told to make visual stories. I could not think of a better person to ask about condensing a visual story on one-page than Dan Roam. Dan has authored numerous books, and with Draw to Win: A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind the most recent. The Blog Post: Dan Roam on Lean A3s   Bob Petruska of Sustain Lean Consulting is a consultant, presenter, trainer and author of Gemba Walks for Service Excellence: The Step-by-Step Guide for Identifying Service Delighters. It is heavily illustrated and includes a CD of his innovative “placemats” designed to provide stepping stones on a development path for your team to achieve a competitive advantage. You can get a taste of Bob's A3s on my YouTube playlist: A3 Learning for Lean Thinkers.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Lean A3 Thinking Audio Book | File Type: audio/mpeg | Duration: 02:38:59

A collection of Business901 Podcasts that has been grouped under the title of Lean A3 Thinking. It includes the authors below in the order of appearance and totals around 2 1/2 hours in length. If you prefer a transcription most of them are available on the Business901 Issuu website: https://issuu.com/business901.   Tracey Richardson is a Lean Thinker with over 29 years experience in the field. She is the author of The Toyota Engagement Equation. Tracey is an active trainer and coach in the lean field and can be found on her website at http://www.teachingleaninc.com/.   Mike Osterling, the President and Principal Consultant at Osterling Consulting. Mike has worked full time for the last 20 years applying the lean concepts in manufacturing and office environments. Mike is also the co-author of The Kaizen Event Planner: Achieving Rapid Improvement in Office, Service and Technical Environments. a practical, how-to guide for planning, executing, and sustaining rapid improvements in office, service, and technical environments and Value Stream Mapping.    Matt Wrye, a Lean Implementer that has a passion for continuous learning. We discussed using the tool of A3 for their learning reports. Matt is the author of the popular blog “Beyond Lean,” which centers on evolving leadership and changing business.   Daniel Matthews learned what it takes to make a truly successful Lean transformation by comparing his 14 years of experience at Toyota with his observations of more than 20 different types of organizations. During his time with Toyota, Daniel was part of the original group of trainers at the Georgetown Kentucky Toyota plant charged with developing an A3 curriculum that would be used to educate team members at all levels of the organization. Dan is the author of The A3 Workbook: Unlock Your Problem-Solving Mind   I would regret not including a couple of other blogs posts that were actually videos on the A3 subject.   When using the Lean  A3 method of thinking we are told to make visual stories. I could not think of a better person to ask about condensing a visual story on one-page than Dan Roam. Dan has authored numerous books, and with Draw to Win: A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind the most recent. The Blog Post: Dan Roam on Lean A3s   Bob Petruska of Sustain Lean Consulting is a consultant, presenter, trainer and author of Gemba Walks for Service Excellence: The Step-by-Step Guide for Identifying Service Delighters. It is heavily illustrated and includes a CD of his innovative “placemats” designed to provide stepping stones on a development path for your team to achieve a competitive advantage. You can get a taste of Bob's A3s on my YouTube playlist: A3 Learning for Lean Thinkers.  

 Recognizing Your Own Opportunities | File Type: audio/mpeg | Duration: 28:05

First learning about Isaac Lidsky in his popular TED Talk “What reality are you creating for yourself?” the former Saved by the Bell teen star-turned-entrepreneur Isaac recalls how the clerk he waved to in the store was really a mannequin; how he reached down to wash his hands and realized it was a urinal and not a sink. Objects appeared, morphed, and disappeared in his reality, as he learned of his diagnosis at thirteen: Retinitis Piegmentosa, a degenerative eye disease that would lead to his blindness by age 25. I was very impressed by Isaac and enjoyed the interview; amazed by his presence of mind.     After initially believing his blindness was a death sentence that signaled the end of his independence and achievement, Isaac Lidsky found other pathways of perception, turning his life around with his own philosophy. In his new book EYES WIDE OPEN: Overcoming Obstacles and Recognizing Opportunities in a World That Can't See Clearly, Lidsky explores what it really means to see eyes wide open. Dispelling the notion of disability, Isaac found his true vision and courage to overcome adversity, and achieve a remarkable range of accomplishments. By reframing our fears as fiction, we too can channel our strengths, skills, and luck to achieve any goal.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Recognizing Your Own Opportunities | File Type: audio/mpeg | Duration: 00:28:05

First learning about Isaac Lidsky in his popular TED Talk “What reality are you creating for yourself?” the former Saved by the Bell teen star-turned-entrepreneur Isaacrecalls how the clerk he waved to in the store was really a mannequin; how he reached down to wash his hands and realized it was a urinal and not a sink. Objects appeared, morphed, and disappeared in his reality, as he learned of his diagnosis at thirteen: Retinitis Piegmentosa, a degenerative eye disease that would lead to his blindness by age 25. I was very impressed by Isaac and enjoyed the interview; amazed by his presence of mind.     After initially believing his blindness was a death sentence that signaled the end of his independence and achievement, Isaac Lidsky found other pathways of perception, turning his life around with his own philosophy. In his new book EYES WIDE OPEN: Overcoming Obstacles and Recognizing Opportunities in a World That Can't See Clearly, Lidsky explores what it really means to see eyes wide open. Dispelling the notion of disability, Isaac found his true vision and courage to overcome adversity, and achieve a remarkable range of accomplishments. By reframing our fears as fiction, we too can channel our strengths, skills, and luck to achieve any goal.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

 Lean Product Development Audio Book | File Type: audio/mpeg | Duration: 03:05:49

This is a collection of Business901 Podcast that has been grouped under the title of Lean Product Development. It includes the authors below in the order if appearance and totals around 3 hours in length. If you prefer a transcription most of them are available on the Business901 Issuu website: https://issuu.com/business901.   Ron Mascitelli, president of Technology Perspectives and author of five books, his most-recent publication, Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality.   Allan R Coletta is a chemical engineer with an extensive background in manufacturing operations, supply chain and engineering, gained while working in the chemical process and healthcare diagnostics industries. He recently authored a book, The Lean 3P Advantage: A Practitioner’s Guide to the Production Preparation Process.   Tim Schipper and Mark Swets are the co-authors of Innovative Lean Development: How to Create, Implement and Maintain a Learning Culture Using Fast Learning Cycles.   Dan McDonnell discussed on how to use Lean 3P within the organization not only for Lean Product Development but also for any type of change program. He co-authored the book, Unleashing the Power of 3P: The Key to Breakthrough Improvement.   Mike Dalton is the founder of Guided Innovation Group, whose simple mission is helping companies turn their new product innovation into bottom-line impact. The Guided Innovation System™, their unique TOC-based approach to rapid innovation improvement is helping companies slash time to market in half and nearly double new product profits. His book, Simplifying Innovation: Doubling speed to market and new product profits – with your existing resources, is the first to apply the Theory of Constraints for high-leverage innovation improvement.   Business901 iTunes Store   Mobile Version    New Accessibility for the Business901 Podcast

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