Fohr Ground
Summary: A podcast about personalities in the influencer space hosted by Fohr’s Marketing Director, Tim Jeffreys.
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Podcasts:
Jera Foster-Fell is a fitness and lifestyle influencer born and based in NYC. She’s especially cognizant of sharing her passion with others in hopes it will inspire them to get the most out of themselves. And for the first time in Fohr Ground history, our guest sings a show tune to close the episode out.
From swimming with jaguars in Honduras to partying with Rihanna in Barbados, Tanyka has come a long way from her small town in Connecticut. She shares how she had to get in touch with herself—through meditation and solo travels—before she got in touch with her Instagram family.
Essence Gant is the Beauty Director at BuzzFeed. As more people in the media industry are motivated to grow their social media and cultivate a personal brand, she sets an example of doing that while being true to yourself. In this episode, she shares the insights she's learned from her unconventional path: from breaking into the industry to leveraging internships to a career.
Matt Chu is a New York based art director and full-time fashion buyer. One glance at his Instagram and you can see clearly what he’s about: taking amazing photos and showcasing his unique, genderless style. In this episode, he talks about developing a vision, training his audience, and being intentional—whether it's with his account or the events he attends in real life.
On the podcast, we’ve talked to influencers with dreams to start their own collections and even a few who already have their own brands. Gigi is in the unique position of launching her first fashion line right. now. She talks us through the journey, what it’s like learning things along the way, and the importance of following your gut.
A year into being a full-time influencer, Olivia shares how she got to where she is today. From Florida to New York, pageants to content creation. Hear her open up about having anxiety, using her platform for good, and living in the moment.
Sabrina is a nurse, content creator, and lifelong New Yorker. While many influencers aspire to create content full-time, she balances both her passions and has no plans to stop. Hear how the contrast of the two helps her excel in both.
Before her flight from NYC to Dallas, Missy stopped by Fohr HQ to talk about how her military experience shapes her perspective and process. She also opens up about why it's okay to take a step back from content creation to deal with real life.
Tyla’s influencer career as we know it began with one big moment: her decision to document her natural hair journey. Since then, she’s been on a mission to help women embrace their natural selves and how to look their best for less.
Growing up, Leo read the pages of GQ and watched popular movies, never seeing anyone who looked like him. That set him off on wanting to be the representation he sought. Sure enough, he did just that. Hear how he made it work and why it’s so important that diverse, positive images exist for the next generation.
We’re back with a brand new season. Tim is joined by Sai De Silva, an influencer and blogger from New York City. She also happens to be the coolest mom we know. In this episode, she shares her insights on work-life balance and embracing her identity beyond motherhood.
And that's a wrap on season one! The past 22 episodes have been filled with memorable profiles of the industry's top personalities. We hope you enjoyed listening as much as we enjoyed recording.For the upcoming season, you can expect a brand new format. Tim will be sitting down with personalities and professionals you know and love, and taking a deeper dive into topics or causes they care deeply about. These episodes will focus on single topics like motherhood, natural hair journeys, and representation in the media (to name a few).
Christina Caradona is the content creator behind Trop Rouge, a blog centered on personal style, fashion, and travel. She's been running the site since the industry's infancy nine years ago. If you're familiar with her bubbly, charismatic personality, it shines through in this episode. She discusses everything from the importance of having your own site to staying humble and accepting opportunities you normally wouldn't seek.
Carly Hill is a Senior Account Executive by day, fashion and food blogger by night. She’s a true testament to following your passions no matter how busy your calendar.
Steffy is a Long Island based content creator. She talks about her affinity for the colors yellow and orange, her eclectic career path, and how she found her style.