Brands that Book with Davey Jones

Today's guest is Jamie Kutchman of Marigold and Grey, a company that provides artisan gifts for weddings, events and businesses. In today's episode, Jamie shares with us how her past work prepared her for her entrepreneurial journey, how a pivot early in her business led to huge growth, and tips for effective client gifting. The highlights: 02:15 How a background in internet and medical sales prepared Jamie for entrepreneurship. 09:39 The stress of starting a business vs. the stress of being an employee in a business. 11:33 The disastrous event that led to the gifting business idea. 16:43 An assumption didn’t play out, and a pivot that led to major growth. 24:27 The challenges of client gifting and how to get started. 27:57 Thinking through what to gift your clients. 30:45 How much to spend on client gifts 34:58 When to outsource your client gifting 37:11 Tips for DIY client gifting 41:24 Expanding to serve corporate clients and how they found Marigold & Grey 43:45 How Jamie’s new website will more effectively serve different segments of her customers. Jamie bid farewell to the corporate world to start M&G. This makes sense since gift giving has always been her love language. She lives with her golf-smitten husband, Jeff, in the DC area. After meeting in 2010 and marrying in 2012, thanks to eHarmony, Jamie affectionately refers to Jeff as the best thing she’s ever found online. Jamie is a stepmom of three and more recently, a mom to two rescue pups, Lewis & Clarkie. While she enjoys DC life, she's a true Virginia girl at heart. Aside from gift design, it's good bourbon and bbq, Redskins football, prop styling, encouraging other entrepreneurs, and long weekend getaways that make her world go round.

Videographer and podcaster Tyler Herrinton shares how to use video to elevate your brand. The highlights: 02:36 - How Tyler got into video. 07:48 - When Ashley, his wife, joined him in the business. 13:56 - Why there is suddenly such a demand for video from business owners. 19:08 - Why everyone should incorporate video into their marketing strategy on some level. 20:22 - Where to get started with video. 24:21 - How video can build trust with your audience. 26:31 - The opportunity available on YouTube (and why people can forgive video quality if it’s not 100%). 33:46 - The one thing that people CANNOT forgive when it comes to video. 36:27 - Where to get started with audio equipment. 44:15 - Why there’s value in hiring a professional to put together a promotional film. 50:46 - Video and social media Tyler is one half of the husband and wife videography duo, The Herrintons. Ty’s gift for storytelling began as just a young kid with a camcorder filming skits of his siblings in their day-to-day life. He can often be found browsing recent tech reviews, Apple products, or latest industry trends; he’s a sharp dresser, quick thinker, and an avid explorer. Ty is also the host of the podcast Ty's Tech Line. 

Christina Scalera, attorney and founder of The Contract Shop, joins Davey for a discussion on effective client contracts. We cover questions like who needs a contract, common contract mistakes, what needs to be in a contract, and how to work the contract into the client experience. The highlights: 3:06 - From law school to yoga teacher to attorney for creatives 13:16 - Who needs a contract? And why is it such an afterthought for people? 21:52 - Why a contract benefits both parties. 24:58 - How can we make client contracts work for us in the client experience? 28:48 - Dealing with people asking to add or take things out of a contract. 35:48 - Why Davey & Krista never change their contract for anyone. 38:46 - The most common mistakes Christina sees people make with contracts. 44:12 - Who should sign the contract? Is it okay for the mother of the bride to sign the contract? 47:59 - Why you shouldn't be scared of getting specific in your contract? Christina Scalera is the attorney and founder behind The Contract Shop, a contract template store for creative entrepreneurs, wedding professionals, and coaches. Three years ago, Christina found herself dreaming of pursuing a more creative path, and she started to look for alternatives to her in-house legal job. She explored everything from teaching yoga to becoming a freelance graphic designer to opening an Etsy shop. In the process, she ended up coming full circle by creating a business that brought the benefit of her legal training to help her fellow creatives. When she’s not staring at a computer or awkwardly standing on cafe chairs for the perfect overhead latte photo, you can find her in the woods doing things that are sometimes dangerous but always fun, like riding horses, skiing and reluctantly camping.

Reina Pomeroy is the Founder of Reina + Co, the Life + Biz Success Coaching® Practice for creatives who are right brained and heart centered. She helps clients stop spinning their wheels and take action on what’s most important so they can become the go-to expert in their industry. She is a Coach, Speaker, Educator, Author of the Big Plan for the Creative Mind, and Podcaster. Reina is a host of the Creative Empire Podcast and the Fueled with Heart Podcast to educate new entrepreneurs. Reina’s work has been featured on the Entrepreneur on Fire Podcast, Entrepreneur.com, Brit + Co, The Huffington Post, and the Rising Tide Society. Find out your secret sauce and where to put your focus at www.reinaandco.com.

Terri Baskin is a Virginia-based international wedding photographer whose style is authentic, romantic and fun. Terri genuinely approaches each client relationship seeking to understand their uniqueness and their love story. Terri connects with couples who value their authenticity yet trusts her creative process. Like many photographers, Terri started her photography business she was working full time. Terri has maintained a full-time job while effectively growing her business primarily though referrals.Terri has been fortunate enough to share experiences at the WeSpeak Conference, Black Bride Bridal Brunch, The Bridal Space Podcasts and Showit United 2017.

Tyler J. McCall is an Instagram and social media marketer, strategist, and coach for creatives. He teaches his students how to use Instagram with intention to grow their community online, grow their list, and grow their business. Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. Tyler is based in Chicago, where he lives with his partner Eric and their dog Douglass.

Elisa loves studying personality and exploring the ways it impacts our lives personally, relationally, and professionally. She and a fellow personality-loving friend chat about that and other things on their podcast, SiNes of Life. She also loves to write, and (when time allows) her usual topic on her blog is life as a mom of four boys. She co-owns the drag-and-drop website company Showit with her husband Todd, who she has been married to for nearly seventeen years. They call the warm but wonderful town of Gilbert, AZ home.

Jesse + Becky (yes, just like Full House!), owners of Idealust, help creative entrepreneurs build + scale businesses that produce profits, joy and time for more adventures. They are big believers in facing fears and creating your own opportunities. They met and fell in love in South Africa in 2008 and are in the process of adopting their daughter from China spring of 2018. When Jesse + Becky are not coaching others to make their business dreams come true, you'll find them backpacking, beach cruising, or eating tacos in the San Diego sunshine.

Shanna Skidmore is a business strategist and financial coach. Nicknamed the “dream-releaser” by her clients, she helps entrepreneurs make money doing what they love by building profitable & sustainable businesses. For the past 12 years she has been immersed in the world of small business development and finance. By studying patterns of success, she now coaches and consults with creative entrepreneurs on business principles she found to be key indicators of success. Her background in finance, psychology, and art have allowed her to marry the world of business and creativity. Her greatest joy is watching others transform their stories and build businesses & lives they love!

"Hi y'all! I’m Kat and I help creative boss ladies (boss ladies like you!) dream big & bold. I’m all about #realtalk & real results. I believe in that thinking "tiny, small but mighty" can push you even closer to those "go big or go home" dreams! I’m the owner, lead planner & florist behind Dear Sweetheart Events and the founder and visionary of Creative at Heart Conference. I’m an educator, speaker, activator & love watching those lightbulb moments go off!! My HS sweetie, Matt, and I live in a two stoplight town with our Brittany Spaniel, Knox. Matt recently left his full-time job to join me in small biz life & we're loving this new season!! Baby Schmo will arrive in May so right now our down-time consists of nursery prep & eating all the burgers & fries I can get my hands on!! My vices include buying all the pink things & sappy romance novels on my Kindle! I love connecting on IG Stories & would love to say "hi" over there!"

Jennifer is a Virginia-based graphic designer, visual storyteller, and type nerd. A lifelong fan of a good story - and shaping the words and letters that tell it - she specializes in creating uniquely-tailored brand experiences for creative entrepreneurs, and in building online spaces that people love to explore. In 2013, Jen and fellow designer Jeffrey Shipley founded TONIC SITE SHOP and launched their first collection of cocktail-inspired, "completely customizable websites for the modern, stylish creative." (Yep, there's a Martini, a Mojito, and Moscow Mule... her mother is still pretty sure she owns a bar.) Jen runs her business from her home outside Washington, D.C., where she lives with her handsome husband, their two little girls, a golden retriever, and a much-beloved espresso machine. She eats gluten so you don't have to, enjoys hosting and hospitality (with a cocktail in hand!), and her love language is witty banter.

Makayla Jade of The Harris Company shares how selling products and prints transformed her business, and she shares some tips for getting started with in-person sales in your own business. Makayla Jade, co-owner of The Harris Company, developed a brand distinguished by providing an elevated photo and cinema client experience, propelling the company to reaching multiple six-figures and beyond in less than 3 years by serving a niche clientele that places a high value on printed products & photographic art. With a background in business consulting and marketing, paired with a passion for the creative industries, Makayla Jade has been featured in Rangefinder, fstoppers, and Click Magazines, sharing techniques involving business systems, brand marketing, and unique approach to educating clients about the importance of print and investing in heirlooms. Her shining moment was the day she snatched her handsome husband David atop the peaks of the Berkshires and vowed to embark on a lifelong adventure of messy memories and worldwide travels. Her biggest accomplishments are her two adorable kids, Blake the builder and Princess Lia who are the foundation of her why and the reasons for her craziness.

Graham is an entrepreneur and business coach from Tampa, FL who helps people monetize their passions and ideas and get paid to do what they love. Graham is also the founder of The Recording Revolution.

Ashlyn writes well-appointed words for creative women as a copywriter & calligrapher. She left her job as a publicist to go full-time with her calligraphy biz for brides--and realized there were lots of creatives fumbling with their message and sales copy (you can take the girl out of the PR agency ... ). Trading clients like Delta Air Lines and Chick-fil-A to write website copy and launch copy for creative industry dreamies like Jenna Kutcher, Katelyn James, Heather Crabtree, Hilary Rushford and Justin & Mary Marantz is just the bee's knees. Her calligraphy has been featured in Southern Weddings and The Knot. When not writing about herself in third person, she’s usually trying to scratch the ink off her fingernails or grabbing margs and tacos with her husband.

Photographers & educators Amy & Jordan Demos share their tips for managing time, working as a husband and wife team, and growing a business. Amy and Jordan Demos are professional photographers and educators who help people take better photos and build profitable businesses that change lives. They started as elementary school teachers who didn’t know anything about photography, but turned their passion into one of the most successful photography businesses in America’s fifth largest city. They’ve photographed a million dollar wedding, had their work featured in People and were recognized by Rangefinder as a “Top 10” educator. But if you ask them, they’d tell you that achieving their own dreams doesn’t come close to helping other photographers reach theirs.