The Recipe For SEO Success Show

Tune in to learn: What is Domain Authority? How you can use it to measure performance? Whether Ross thinks DA is real? What is SEO Juice? Why do we need no follow links? What is Page rank? If DA is real, how do we build it? https://therecipeforseosuccess.com/domain-authority-big-fat-lie/

Does social media directly influence rankings? What do SEOs mean when they talk about causation and correlation? Do links from social media count as much as links from a regular website? Does the number of followers I have on Instagram, or Facebook influence how Google sees my website? How can I use Twitter to boost my SEO? Does posting on Google+ help improve my ranking? How do I optimise my social profiles for SEO? Is traffic a ranking factor? Does boosting posts help?

Tune in to learn: What is AMP? Why AMP might not be great for your website Why we need fast sites What’s the ideal loading time Advanced site speed improvement tips How to improve your site’s images How improving your site’s UX can help speed things up What is prefetch and how does it help What is Gzip and how does it help Jon’s favourite site speed testing tools

Today, I want to talk about my SEO predictions for 2018.     What’s going to happen in the world of Google? What should you as business owners, bloggers, entrepreneurs, word press developers, copywriters and marketeers. What should you be concentrating on? And what will I be focusing my efforts on for my six, or is it seven, websites in 2018?

Tune in to learn: What is the Google Knowledge Graph? What does ‘things not strings’ mean? Why the Knowledge Graph is important for your business How often do Knowledge Graph cards show up The anatomy of the Knowledge Graph card How to enhance your results Does the Knowledge Graph actually damage our site?

Tune in to learn: Anout’s definition of a landing page Does traffic from paid search perform the same way as traffic from organic search The 3 essential ingredients for a tasty landing page The best colour and copy for a Call to Action button Whether it’s a good idea to remove navigation from our landing pages How can we assess our landing page’s performance Common landing page mistakes Average conversion rates And much much more www.therecipeforseosuccess.com

How to get to grips with Google when you're going it alone. In this episode I talk to four small business owners who have decided to take control of their own SEO. - and find out whether it's a been a SEO success or a giant fail. What struggles each business were facing before they DIYed their SEO What key learnings they have had along the way What improvements they've seen so far There number one SEO tip www.therecipeforseosuccess.com

If there’s one thing I get asked by my SEO students at least once a week, it’s ‘Are Wix websites any good for SEO?’ In this episode I’m going to compare both platforms and give you my honest opinion about whether Wix is really SEO-friendly, and how it compares to my favourite platform: WordPress. Podcast episode: https://therecipeforseosuccess.com/wix-versus-wordpress-which-is-better/ Website: https://www.therecipeforseosuccess.com

The words “duplicate content penalty” strike fear in the hearts of business owners. And there are a lot of myths surrounding this topic so today we’re going to bust some. In this episode I’m going to take you through what duplicate content really means, how to find it, the different types of duplicate content and some easy fixes.

Facebook - it’s the social media platform we love to hate. Business page owners will know the struggle of trying to cut through the noise and get your posts seen. Some statistics say that even with the people who’ve taken the time to like your page, could only be seeing 2% of your content. So how does Facebook’s news algorithm really work and what do we need to understand to get our content seen by more potential customers - without having to pay for ads.

Create faster site that Google can't help but love We all know the feeling as we wait, and wait, (and sometimes wait some more) for the page to load. Do we hang around or do we click away and find a faster site? Well Google feels the same way, the school of thought is that while Google doesn't reward faster sites, it probably doesn't give slow sites a whole lot of love and this could see them slipping down the ranks.

So today we’re talking all about content marketing, how to use blogs, videos, graphics and other media to increase sales, improve customer loyalty, drive awareness and get a better return on your investment. it’s a pretty big subject and can sometimes feel a little overwhelming, but don’t worry we’ve got ten simple tactics you can start using today.

We all love Google, but sometimes as a business owner if can feel hard to actually talk to a real Google human! So I was delighted to get the opportunity to chat with John Mueller, Webmaster Trends Analyst at Google. Yes a real live Google human! John is someone I’ve been following for a long time, he provides excellent advice and answers to people all around the worlds so I’m super happy to have him here on the show.

Google Penalties, two words that strike fear into the hearts of Small business owners everywhere.  There are so many myths and so much misinformation about Google Penalties that I wanted to clear it up - and so I’m speaking today with Andre Weyher, a long time internet buddy and an ex Google person! So if you’re scared you’ll one day get a smack on the bottom from the Google gods, this is the episode for you.

In this week’s podcast we’re talking about links, but not just any old links. BAD LINKS and we’re going to explain – what to do when good links go bad. There are lots of reasons that you can find bad links pointing to your website, perhaps you paid for some cheap links on Fiverr, perhaps you used a dodgy SEO company or maybe they just showed up and you have no idea how.