The Kate Toon Podcast
Summary: Kate Toon – Copywriter, SEO lover, Hula hooper and Misfit Entrepreneur. #BEMORESHARK While most small business owners network before breakfast and hustle 24/7, Kate Toon took a different approach. She built her business empire from her back garden shed while wearing pyjamas, watching Netflix and eating crisps. Kate isn’t your stereotypical entrepreneur. But she created not one but three highly successful businesses without any master plan, rich investors, or input from smarmy sales gurus. In Confessions of a Misfit Entrepreneur, Kate shares how she went from business nobody to business success. Packed with tips, hints, stories and strategies, it’s a hilarious, honest and non-fluffy guide to being the kind of business owner YOU want to be. So if you’re sick of trying to do ALL THE THINGS, optimising the crap out of everything and wasting money on expensive six-figure-business schemes, this is the podcast for you.
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Today I’m talking about my new normal. And why it’s not really that new, and pretty much normal. And yet feels like a parallel universe. I also phone a friend - Shannon Morrison from Might Social Word and we natter about how we're coping with our new reality.
Daily nuggets of pod joy delivered to your ear holes, well, daily. The goal is to share my journey through this testing time. But not just my story, I’m going to be calling my business buddies too, to check on how they are going. And I’m going to be asking you to get involved too- if you fancy it?
How discovering what makes you special can transform your business Tune in to learn: In this episode we cover: What are superpowers? Why are they important? How do you find out what your superpowers are? Who would play Kate and Melanie in a movie? What are Kate’s superpowers? What are Melanie’s superpowers? Are superpowers part of our nature or does it come down to nurture? What to do if your superpowers are bad things?
How to let go of something you’ve invested time and money in Knowing the warning signs Techniques to test whether giving up is the right move How reliable is your gut? What is the Point of No Return? What are the positives of giving up? https://www.katetoon.com/e9-giving-nick-bolton/
Is a sense of humour an essential entrepreneurial attribute? Tune in to learn: What humour actually means How to deal with the offended folk Poe’s Law and how to prove you’re being funny How to find the funny in failure Is it better to be lighthearted than funny? Is there a time when it’s not a good idea to be funny?
What lessons can entrepreneurs learn from big businesses When you ran your own business, was there anything you regret wasting money, time or energy on? What Dad found was the most transferable skill in his career How do you think business has changed in the last 40 years? What’s the best piece of advice my Dad ever gave me What Dad would tell the young Derek Toon What Dad has learned from me about business https://www.katetoon.com/e7-experience-derek-toon/
How to become a healthy and happy Misfit Entrepreneur Tune in to learn: Why Kelly thinks many entrepreneurs struggle to stay health How the stories we tell ourselves are key to our success Does social media give us permission to drink more Kate’s personal health story and tips Kelly’s personal health story and tips Answers to questions from the Misfit Group
• What is a joint venture? • How Kate and Belinda started working together • What reservations Belinda has about working with Kate • What did she hope to gain? • What have been the challenges? • What tips Kate and Belinda have for working together • What to do when collaborators won’t pull their weight? • Why processes are so important Can you have a joint venture if one of you is a control freak With contributions from Maria Doyle, Amanda Van Elderen, Gavin Hodges and Katie Bel
In this week’s episode of the Confessions of a Misfit Entrepreneur podcast I have a very special guest: my husband Hichem Moussa. We’re going to be chatting about how we work together, support each other and sometimes drive each other crazy.
Tune in to learn: The definition of persistence What persistence means to Kate and Amanda The benefits of persistence The dark side of persistence Why defining success is so important How to deal with that annoying voice in your head Why showing up is the key Do you have bouncebackability With contributions from Nikki Weelan, Anne Alison, Charlotte Calder, Kylie Singh and Litsa Barberoglou. https://www.katetoon.com/e3-persistence-amanda-van-elderen/
Over the years I’ve been copycatted more times than I care to remember. So in this episode with Maria Doyle we chat about how to deal with Copycats without loosing your mind. Tune in to learn: How to spot trends When and when not to confront your copycat Whether public shaming is a good idea How to stop looking When to take legal action How to learn acceptance The name of Maria's crazy attention seeking rooster
In this episode I'll be chatting with Sharon Chisholm about our experiences, about our coping mechanisms. Tune in to learn: When Sharon and Kate are hit with imposter sydnrome Their coping strategies Thoughts from fellow misfitsIan Skellhorn, Sonia Cuff, Amy Clarke and Jenny De lacy https://www.katetoon.com/e1-imposter-syndrome-with-sharon-chisholm
In this intro to the show I talk about what being an entrepreneur really means. In each podcast I’ll take one of the traits ascribed to entrepreneurs, the ‘requirements’, and then poke it and pull it apart to see how relevant or necessary it really is. We'll tackle the challenges some entrepreneurs face too. You won’t find any get-rich-quick schemes in this pod. I won’t be selling you some impossible dream of working ten minutes a day from a hammock either.
A quick Mic test with Maria Doyle, chatting about the new podcast - Confessions of a Misfit Entrepreneur | How to succeed in business despite yourself.
