Yeah, That's Probably an Ad
Summary: Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology.
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If you're not already facing streaming subscription overload, you will be soon, with Disney's service on the way. So will free services gain ground in the months and years to come as consumers tire of monthly fees? This week's panel: • Sara Jerde, Adweek Digital Media Reporter • Jason Lynch, Adweek TV/Media Editor • David Griner, Adweek Creative and Innovation Editor Sponsor: This week's episode is brought to you by Facebook's new podcast — Three and a Half Degrees: The Power of Connection
The trend of consultancies buying agencies just went into overdrive as Accenture Interactive announced it will purchase Droga5. In this bonus episode, we talk about Droga5's history and creative work, along with the messages this purchase might send to the marketing world. On this bonus podcast panel: • David Griner, Adweek Creative and Innovation Editor • Lindsay Rittenhouse, Adweek Agencies Reporter • Doug Zanger, Adweek Senior Editor Our theme music is by Home.
This week, we look at Apple's recently announced plans for TV streaming, magazine subscriptions and more. We also dig into the factors behind the failed Kraft Heinz megamerger and what the rest of the brand marketing world can learn from it. This week's panel is: • Josh Rios, Adweek video producer/editor and guest host • Sara Jerde, Adweek digital media reporter • Patrick Coffee, Adweek Senior Editor • Diana Pearl, Adweek Brand Marketing Reporter
For Women's History Month, a panel of women from Adweek's news team discuss the obstacles and opportunities for women in today's marketing, media and tech worlds. On this week's panel are: • Aneya Fernando, podcast producer and digital projects editor • Kimeko McCoy, social editor • Ann-Marie Alcántara, tech reporter Sponsor: This week's episode is brought to you by Facebook, which has a new podcast — Three and a Half Degrees: The Power of Connection. Facebook.com/threeandahalfdegree
During a break from her judging of One Show film entries, Wieden + Kennedy London creative director Ray Shaughnessy joined us in the Dominican Republic to talk about the pros and cons of advertising awards. She also walks us through the process behind Formula 1's new sonic branding, created by compressing an entire Chemical Brothers track down to just 3 seconds. Our theme music is by Home. This week's episode was produced by David Griner and edited by Lane McGiboney.
Fresh back from SXSW, Adweek Brand Marketing Editor Kristina Monllos shares the panel she moderated with experiential marketing leader Giant Spoon. The agency created HBO's high-profile interactive SXSW experiences for Westworld in 2018 and Game of Thrones in 2019. In this week's episode, we hear Kristina's talk with Giant Spoon co-founders Trevor Guthrie and Marc Simons, who share the lessons learned in creating epic experiences.
Jeff Goodby and Rich Silverstein will be this year's lifetime achievement honorees at the Cannes Lions, so this week we're revisiting the legacy of Goodby Silverstein & Partners, from "Got Milk?" to three Super Bowl ads this year alone. Sponsor: This week's episode is brought to you by Facebook, which has a new podcast — Three and a Half Degrees: The Power of Connection. Listen and subscribe on any podcast platform or by visiting Facebook.com/threeandahalfdegrees
As the marketing and tech worlds descend on Austin, we caught up with Adweek's SXSW coverage crew to learn more about what they'll be looking for at this year's festival. We also look at YouTube's massive clampdown on comments in content featuring minors and what it says about the state of brand safety.
119 - Real Talk About Race and Advertising
118 - The Legacy of Lee Clow
117 - Lessons of Challenger Brands
116 - Super Bowl's Best and Worst
115 - Super Bowl Preview
114 - The Lessons of Gillette
113 - Tomorrow's Tech