The Small Business Big Marketing Show | Insanely Effective Marketing Ideas show

The Small Business Big Marketing Show | Insanely Effective Marketing Ideas

Summary: Welcome to the world’s best, certainly most practical, marketing show. Tim Reid here (you can call me Timbo) - I’m the founder and host. In its 7th year, The Small Business Big Marketing Show is laser-focussed on helping you, the motivated business owner, implement clever, effective marketing ideas that you can use to grow your business into the empire it deserves to be. Or maybe you’re a startup looking for mind-blowingly good marketing ideas that don’t cost a fortune. Well, you’re in the right place. I’ve been in the marketing game (and it is a game :) for 30 years. I also speak at business conferences globally and I know just how many business owners find marketing a dark art. So listen in as I ask successful business owners and entrepreneurs the questions we all want the answers to - How do I get more customers? What’s the best marketing to do? Where do I start with my marketing? How do I create a viral video? How do I use social media effectively? How do I scale my business? How do I make a million dollars!! So, if you're ready to take your business to the next level with some highly effective marketing, then you're in the right place. Enjoy!

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Podcasts:

 #101 Aquabumps – Sydney’s most popular retail attraction. And it’s a small business! | File Type: audio/mpeg | Duration: 00:43:05

Eugene Tan started Aquabumps in 1999, when as a frustrated Creative Director he combined his three passions: photography, surfing and the web. In the nineties blogs hadn’t evolved yet, but Eugene, better known as ::uge (yooj),

 #100 Anthill’s James Tuckerman – How he conquered the web (on $900!). | File Type: audio/mpeg | Duration: 00:46:47

James Tuckerman is best known for launching Anthill Magazine, in 2003, from the spare bedroom of his parent's home. He was 26 years old. In 2004 and 2005, he was named Best Small Publisher in Australia by Publishers Australia. Not a bad achievement!

 #99 How To Get Millions Of Dollars Of Free Exposure. | File Type: audio/mpeg | Duration: 00:45:52

Since starting the Messages On Hold business in 1988 from his bedroom in Perth, Kym Illman has generated tens of millions of dollars worth of free TV and press exposure at some of Australia's (and the world's) largest sporting events. -

 #98 Crazy product demos, a publicity conundrum and some Bullshi* Bingo! | File Type: audio/mpeg | Duration: 00:41:29

In this special episode (it's spesh 'cause it's the first of many), I hook up with Andrew Griffiths (Australia's #1 small business author) to have a good old fashioned yarn about business and marketing issues,

 #97 A Little Business Achieving Seriously Big Things (In Just 3-Years). | File Type: audio/mpeg | Duration: 00:50:36

Imagine, if in the space of 3 years, you had a thriving business with a major retail presence, a major online presence, the #1 selling book in your industry, were about to launch a second book, had a major joint venture with your city's biggest public ...

 #96 Flight Centre founder, Geoff Harris, openly shares his business insights. | File Type: audio/mpeg | Duration: 01:19:44

Geoff Harris is one of the original founders (and still current owners) of Flight Centre ... one of the world's largest travel agents. Certainly Australia's largest by a long shot. I shared a small part of this interview about 6-months ago.

 #95 How To Write A Book With #1 Small Business Author, Andrew Griffiths. | File Type: audio/mpeg | Duration: 01:04:12

It's between you and your major competitor. You're both submitting on a big tender that, if you win it, will set your business up for a good 12-months. You're both comparable on price and service delivery, so there's not much in it and the client is ha...

 #94 VinoMofo – An In Your Face Brand That’s Kicking A**! | File Type: audio/mpeg | Duration: 01:01:29

This is a story of how and why it's so damn important to build a brand and have the guts to stick to it through thick and thin. - In 2006, Andre Eikmeier started an online forum called Qwoff, a place where the average Joe could discuss wine without a...

 #93 Moneytribe Founder Talks About The Growth Of The Social Search Engine. | File Type: audio/mpeg | Duration: 00:50:29

Dr. David Urpani (a doctor of Artificial Intelligence) co-founded iSelect – Australia’s largest and most successful online insurance comparison portal … turning it in to a multi-million dollar powerhouse. He

 #92 Rip Curl founder, Bryan Singer on how to build a global surf brand. | File Type: audio/mpeg | Duration: 00:44:18

Bryan Singer co-founded Rip Curl in the 1960s and today it's one of the worlds most iconic surf brands. In this revealing interview Bryan takes us deep inside the Rip Curl tent where he shares how he started the business, where the name came from,

 #91 Beechworth Bakery founder, Tom O’Toole, shares his very personal business journey. | File Type: audio/mpeg | Duration: 01:12:19

Tom O'Toole  is the larger than life founder of the famous Beechworth Bakery chain. Not only is he the creator of some of the finest sweet and savory treats going around, he is also an incredibly inspiring small business owner who tells it like it is.

 #90 How To Create Killer Content With Small Business Author, Andrew Griffiths. | File Type: audio/mpeg | Duration: 00:55:05

Andrew Griffiths is Australia's #1 small business author, with 11 books published in over 50 countries. Yes, he's prolific! His ability to create relevant, easy to understand and implement content laser-targeted at growing any small business is unmatch...

 #89 ‘The Voice’ – A Runaway Marketing Success Story. | File Type: audio/mpeg | Duration: 00:40:45

In this week's episode I have a fireside chat with Adrian Swift, the Nine Network's Executive Producer of The Voice - one of the most successful TV shows Australia has ever seen. At the time of the interview they were getting 2.

 #88 A Million Dollar Business in 2.5 Years on $0 Marketing Budget. | File Type: audio/mpeg | Duration: 00:48:49

Three years ago BlackMilk Clothing didn't exist. Then one day in 2009, James Lillis sold a pair of leggings for $10 that he'd stitched together around his kitchen table. The dream was launched. - Two and half years later BlackMilk Clothing is a multi-...

 #87 How To Market A Business In Tough Times. | File Type: audio/mpeg | Duration: 00:54:38

Larry Bloch co-founded Netregistry in 1997 - right in the high diddle diddle of the dot com boom. Things were going swimmingly with the business doubling every couple of months ... until mid 2000 when the boom went bust. -

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