The Rocketship Podcast : Startups | Entrepreneurship | Growth

David Sherry, Founder of Death to the Stock Photo, talks about the importance of authenticity. He shared his techniques for keeping high-touch engagement at the forefront of all their community-building efforts and how they’re able to grow their list by 10,000 subscribers a month.

Nathan Gilmore, Co-Founder of TeamGantt, shares how they bootstrapped their way to thousands of monthly customers. He also talked to Michael about how this team at Brandisty could benefit from something like Gantt vs. other methodologies.

John Sheehan, Co-Founder and CEO of Runscope talks about how to market to developers. He shares how they've both aqcuired and built an arsenal of free tools, and how those tools have become the primary source of qualified lead generation for Runscope.

Mark Roberge, Chief Revenue Officer of HubSpot, talks about really easy ways to turn your company into a content machine and drive more inbound leads. He also dives deep into HubSpot’s sales process and the metrics-driven approach that worked so well for them, even in the early days.

Jason Cohen, Founder and CTO of WP Engine, talks about why you shouldn’t be afraid to make ambitious changes to your strategy or pricing, and what those enhancements may look like. He also talks about the differences between raising money to grow your company vs. self-funding all the way.

Drew Strojny, former NFL player and Founder of The Theme Foundry and Memberful, talks about how Memberful was built internally out of necessity and later opened to the public. He also talks about how to stay positive and hungry, despite moving slower than your competition when you have a tiny team.

Thomas Schranz, Co-Founder & CEO of Blossom.io talks about how he thinks differently about product management. He doesn’t blindly follow standard agile practices - he picks the right tool for the job and avoids unnecessary process. He also talked with us about Jobs-To-Be-Done and the concept of Minimum Marketable Features.

Danielle Morrill, Co-Founder and CEO of Mattermark, talks all about funding - when companies should consider seeking it, and the metrics you should be monitoring to know if/when the time is right. She also shares some incredible lessons learned along the way as a startup founder (she’s covered A LOT of ground in the past few years).

Hiten Shah, Founder of CrazyEgg and KISSmetrics, talked about the pros and cons of funding vs. self-funding, and the impact each can have on your focus and early-stage strategy. Hiten also talked about mistakes he sees early-stage companies making time and time again.

Cat Noone, Co-Founder and lead designer for Liberio, talks with us about leaving San Francisco to start a startup in Berlin. She shares some really interesting stories about the experience, both from the social perspective as well as the fundraising side.

Perri Blake Gorman, Founder of Archive.ly and one of the Co-Founders of Unroll.me, talks about how she went from being a head-hunter on Wall Street to a solo, non-technical startup founder. She also shares her process for creating meaningful relationships that pay off in the long-term.

Brendan Schwartz, Co-Founder and CTO of Wistia, shares some hilarious stories about his journey going from bootstrapped to raising a round of funding, to not making sale for months after raising that money. He touches on early product pivots, sales, pricing, and more.

Andrew Torba, co-founder and CEO of Kuhcoon, tells us about how he’s been able to grow a large audience just by writing on Medium, and what it is about his content that really resonates with people. He also talks about how he uses his own product to sell...his own product.

Steve Young, host of Mobile App Chat, talks with us about leaving his cush job in the Bay Area to build his own revenue streams through iOS applications, podcast sponsors, and a membership site. He shares how he booked his first sponsor before hitting viability, and how he’s able to release 3 episodes a week in his ‘spare’ time.

In this episode we talked with Brant Cooper, author of The Lean Entrepreneur. He talks about the common misconceptions around the Lean Startup and how to use early customer interviews to discover the emotional connection that people can have with your product.