Novel Marketing
Summary: Author Media presents Novel Marketing the longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews, publishers, indie authors and bestselling traditional authors about how to get published and sell more books.
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- Artist: Thomas Umstattd Jr. | Professor of Book Marketing
Podcasts:
In this episode we are going to talk about Facebook. And more specifically, how to get more Facebook fans. Why Facebook is still important: Still the biggest social network (after email) Publishers pay attention to Facebook, particularly your PTAT score. 12 Ways to Get More Fans: Create sharable content particularly photos. Put a Facebook like […]
In this episode we are going to talk about Facebook. And more specifically, how to get more Facebook fans. Why Facebook is still important: Still the biggest social network (after email) Publishers pay attention to Facebook, particularly your PTAT score. 12 Ways to Get More Fans: Create sharable content particularly photos. Put a Facebook like […]
Talking Points: Esther Story: Esther Had a Tough Marketing Position Not in favor with the King Had a big ask. What does she do? She offers value and invites the King to a banquet in his honor. At the banquet does she offer her big ask? No, she invites him to a second banquet. It […]
Talking Points: Esther Story: Esther Had a Tough Marketing Position Not in favor with the King Had a big ask. What does she do? She offers value and invites the King to a banquet in his honor. At the banquet does she offer her big ask? No, she invites him to a second banquet. It […]
I know, you’re wondering where we’re going with this. You’re probably saying, “Isn’t that the Novel Marketing podcast is all about?” Yes, it is, but in this episode, we’re going to tackle the age old question, should you promote yourself, or find someone else to do it for you?
I know, you’re wondering where we’re going with this. You’re probably saying, “Isn’t that the Novel Marketing podcast is all about?” Yes, it is, but in this episode, we’re going to tackle the age old question, should you promote yourself, or find someone else to do it for you?
Talking Points What is Design by Committee? Something that everyone likes is typically something no one loves. Compromise leads to bad design. A camel is a horse designed by a committee. Think of a recipe. If you try to accommodate everyone’s preference you end up with catsup and peanut butter on ice cream. How do […]
Talking Points What is Design by Committee? Something that everyone likes is typically something no one loves. Compromise leads to bad design. A camel is a horse designed by a committee. Think of a recipe. If you try to accommodate everyone’s preference you end up with catsup and peanut butter on ice cream. How do […]
Talking Points: Why do people buy books? Entertainment An substitute to boring evening Education Smart and Sophisticated Writing doesn’t matter. Some Assembly Required Make a Promise & Over Deliver Escape (Sci-Fi & Amish) One persons escape is not another person’s escape. Amish and SciFi are both escape but for different people. This is why Amish […]
Talking Points: Why do people buy books? Entertainment An substitute to boring evening Education Smart and Sophisticated Writing doesn’t matter. Some Assembly Required Make a Promise & Over Deliver Escape (Sci-Fi & Amish) One persons escape is not another person’s escape. Amish and SciFi are both escape but for different people. This is why Amish […]
During: Smile! Be ready early & show up on time. Crank up the energy. I have a hard time with energy and record these episodes standing up. Use the host’s name. Keep your comments brief. Be easily interruptible. Mention your book title but don’t go on and on about your book. Let the host guide […]
James & Thomas talk about how to ace your next podcast or radio interview.
Show Notes Resolve to be as entertaining and helpful as possible. The more value you offer the more in demand you will be. If you shoot for being helpful you will be both helpful and will sell books. If you shoot for selling books you will be neither help nor sell. If you are boring […]
Show Notes Resolve to be as entertaining and helpful as possible. The more value you offer the more in demand you will be. If you shoot for being helpful you will be both helpful and will sell books. If you shoot for selling books you will be neither help nor sell. If you are boring […]
So today Thomas is joined by SEO expert Tony Tovar, CEO of Inbound Mastery Questions Answered in this Episode: Why is it important to rank well on Google? How does Google work? So does the person with the most links win? So what is Pagerank? So how do I get more links pointed at my […]
