Bootstrapped Web | For Entrepreneurs Bootstrapping Web Startups | Interviews & Business Case Studies  show

Bootstrapped Web | For Entrepreneurs Bootstrapping Web Startups | Interviews & Business Case Studies

Summary: Brian Casel (@casjam) and Jordan Gal (@jordangal) share their raw and real behind-the-scenes of their entrepreneur journeys. From bootstrapping software startups to raising money to selling and exiting businesses, to growing teams and the emotional rollercoaster that is startup life. It's all here in Brian and Jordan's weekly(ish) updates.

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Podcasts:

 [45] To Build An Audience Or… | File Type: audio/mpeg | Duration: 1:19:32

Today’s episode is all about the right way to build an audience and the right reasons to do it. Brian gives his advice and perspective as someone who has built an audience over the past few years, while I’m in the very early stages. Whatever position you find yourself in, you’ll get a lot out … Continue reading [45] To Build An Audience Or…

 [44] How to Build a Productized Service Business w/ Nick Disabato (Draft Revise) | File Type: audio/mpeg | Duration: 1:18:49

Really great show for you this week all about Productized Services. We talk about examples of Productized Services and the first step to productizing. Then we have a great interview with Nick Disabato, founder of Draft Revise. Check it, check it out: and the interview with Nick: Updates Brian’s update: Announced the opening date of … Continue reading [44] How to Build a Productized Service Business w/ Nick Disabato (Draft Revise)

 [43] How to Raise Prices, Outsourcing, and Other Listener Questions | File Type: audio/mpeg | Duration: 1:15:55

In this week’s show we take listener questions about raising prices, validating product ideas, automating lead gen, and more. Check it out: Updates Brian’s update: It’s crunch time, and it’s getting a little stressful. I am planning to open my course, Productize, on October 21st. But I have A LOT to do in order to … Continue reading [43] How to Raise Prices, Outsourcing, and Other Listener Questions

 [42] Using Webinars as a Bootstrapper | File Type: audio/mpeg | Duration: 1:20:12

This episode is all about Webinars. We all hear about webinars and how effective they can be and we watch some people make an absolute killing using them. In this episode we talk about why to use them, how to use them, and how we plan on using them in the future. Updates Brian’s update: … Continue reading [42] Using Webinars as a Bootstrapper

 [41] Outsourcing: When, Why & How? | File Type: audio/mpeg | Duration: 1:15:32

This one is all about “Outsourcing.” Tricky word, that. In this episode, we talk about hiring and outsourcing different parts of our businesses and the associated struggles and lessons. You can’t do everything yourself, but that doesn’t mean it’s easy to figure out what you should outsource and how. Updates Brian’s update: Intensive writing these … Continue reading [41] Outsourcing: When, Why & How?

 [40] Doing Customer Research | File Type: audio/mpeg | Duration: 1:03:39

In this episode, Jordan and Brian do a deep dive into doing Customer Research.  You know, talking to customers, and putting in the time to truly understand who they are, what they value, and how you can leverage that “intel” to better position your product in the early days and beyond. Updates Brian’s update: I’m … Continue reading [40] Doing Customer Research

 [39] Doing Things Manually | File Type: audio/mpeg | Duration: 56:34

In this episode, we talk all about the things we do manually, which most might assume we have automated. Updates Brian’s update: September is a crazy hectic month… Pushing to launch my course, Productize, in October, so I’m hustling to write and shoot all the lesson videos in September. …And write 3+ guest articles on … Continue reading [39] Doing Things Manually

 [38] Building an Audience-Based Business with Justin Jackson | File Type: audio/mpeg | Duration: 1:19:35

Justin Jackson not only built a sizable audience built on the highly valuable content he shares on his blog, newsletter, and podcast… He successfully monetizes with premium courses and private community products.  Oh, and he also works a full-time job and has four kids (what?!).  We dig into all of it in this episode. Updates Brian’s … Continue reading [38] Building an Audience-Based Business with Justin Jackson

 [37] Thinking BIG | File Type: audio/mpeg | Duration: 53:02

This episode is all about thinking BIG.  Jordan and Brian cover a lot of ground on this topic.  From high-level life goals, to working smart on the ground-level. Updates Jordan’s update: Clearing my plate after weeks of moving across the country so I can start to think strategically. Making big decisions about which area of my … Continue reading [37] Thinking BIG

 [36] Building a Business From Your Passion w/ Sean McCabe (seanwes) | File Type: audio/mpeg | Duration: 58:36

Sean McCabe joins us today to tell us why, how, and what it means to build a business from your passion. That’s exactly what Sean has done time and time again, most recently with his explosive success with his course, Learn Lettering, which teaches you how to create (and sell) beautiful hand lettering work, just like … Continue reading [36] Building a Business From Your Passion w/ Sean McCabe (seanwes)

 [35] Why Do an Info Product? | File Type: audio/mpeg | Duration: 1:07:25

Info products (or educational products).  Why create them?  Why buy them?  In this episode, we bat around questions like these and much more. In this episode… What is an Info Product, really? Why create an Info Product? Why do people buy Info Products? The process (and lessons) both Jordan and Brian have learned / are learning … Continue reading [35] Why Do an Info Product?

 [34] Hacking Productivity by Leveraging Pressure | File Type: audio/mpeg | Duration: 38:24

Bootstrapped Web is now a 2-host podcast!  Welcome Jordan Gal, as the new co-host of the show. Jordan joined me on two previous episodes (31 and 21) and we hit off so well that I thought, hey, why not make it permanent? A lot will remain the same:  The show will continue to be focused around … Continue reading [34] Hacking Productivity by Leveraging Pressure

 [33] Launch Your Product Business… By Getting a Job? | File Type: audio/mpeg | Duration: 1:04:05

Want to launch a product but need a reliable, yet flexible runway while you make the switch? Most of us resort to freelancing (like I did). But what if you had the perfect job, designed for just that — to prepare you to launch your product? Brad Tousnard and I talk all about making the switch.

 [32] From The Verge to Niche Startups: Dann Berg talks Audience Focus | File Type: audio/mpeg | Duration: 52:14

How do you find the right audience for your startup? How about your niche blog? Or for a large news organization? Dann Berg did it in all three and shares his knowledge on the subject.

 [31] Mastermind Groups. What, Who, How, and Why? | File Type: audio/mpeg | Duration: 58:23

I'm in two mastermind groups. This is what I (and my fellow masterminder, Jordan Gal) get out of it, how it works, and how (and why) you should form one of your own.

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