Marketing Technology with Douglas Karr show

Marketing Technology with Douglas Karr

Summary: Dedicated interviews with marketing leaders and a combined show with Edge of the Web Radio, sponsored by the Marketing Technology Blog. We discuss online marketing, search engine optimization, pay per click, inbound marketing, conversion optimization, analytics, email marketing and social media marketing strategies.

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  • Artist: Marketing Technology
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Podcasts:

 Justin Kistner of Webtrends on MTB Radio | File Type: audio/mpeg | Duration: 01:16:00

As Director of Social Products at Webtrends, Justin drives the development of social products and acts as a social media thought leader for the company.  He was the key component behind the development of Webtrends' Facebook Analytics as well as the end to end Facebook campaign solutions – a market first for the industry. Kistner joined Webtrends from Voce Communications, where he helped architect social strategy for clients such as Intel and Oracle. He previously spent time as a Social Engagement Coordinator at Jive Software, and was the owner of Metafluence, Inc. , an independent web presence consultancy. In addition to his role at Webtrends, Kistner also writes for TrueSlant (acquired by Forbes), the Webtrends blog, and Social Fresh. He has been featured as a speaker at conferences such as OMMA Global, Web 2.0 Expo, eMetrics, and Social Fresh. In his free time, he founded Beer and Blog - a blogging meet up hosted in 18 cities from Portland to Tokyo. Kistner also holds a bachelor degree in advertising from the University of Oregon.

 Austin Craig & Jeffrey Harmon of Orabrush | File Type: audio/mpeg | Duration: 01:04:00

Jeffrey Harmon is the primary architect of the social network marketing strategy that made Orabrush a global online sensation.  In addition to being the first spokesman for Orabrush, Austin Craig has been part of the creative marketing team there since the company's launch over two years ago.

 Joe Chernov of Eloqua | File Type: audio/mpeg | Duration: 00:53:00

Joe Chernov is the VP of Content Marketing for revenue performance management company, Eloqua.  He is responsible for imagining, creating, distributing and measuring content that increases awareness and drives demand. Joe also oversees public relations and analyst relations.  He joined Eloqua from BzzAgent, a word-of-mouth and social media marketing agency, where he served as VP of Communications and Associate VP of Marketing.  Joe co-chairs the Word of Mouth Marketing Association’s ethics panel.  He speaks at universities and conferences around the world on social media ethics and content marketing.  

 New Sponsor Zoomerang - MTB Radio | File Type: audio/mpeg | Duration: 01:20:00

Zoomerang is a fast, easy-to-use and powerful tool to make and send your own online surveys and polls. Millions of people and thousands of businesses, non-profits and educational institutions trust Zoomerang online surveys and polls to gather feedback allowing them to make better decisions with minimal cost and effort. Zoomerang provides customizable survey templates for the most common questions including customer satisfaction, meeting feedback, product feedback, event planning, online voting and hundreds more. Zoomerang customers can take advantage of Zoomerang Sample, a panel of more than 2.5 million consumers ready to take surveys. Zoomerang is a product of MarketTools Inc. For more information, visit www.zoomerang.com.

 Sarah Smith-Robbins (Intellagirl) on MTB Radio | File Type: audio/mpeg | Duration: 01:24:00

Sarah “Intellagirl” Smith-Robbins, PhD is the Director of Emerging Technologies at Kelley Executive Partners as well as a member of the Marketing faculty at the Kelley School of Business where she teaches Digital and Social Media Marketing at the undergrad and MBA level. Her work has been featured in The New York Times, Christian Science Monitor, Educause Review, and Training and Development magazine. In addition to being a pink-haired mother of triplets, Sarah is also a writer and an instigator of various acts of geeky creativity. Find out more about Sarah at www.intellagirl.com or follow her on Twitter as @intellagirl.

 Kevin Eikenberry on MTB Radio | File Type: audio/mpeg | Duration: 01:12:00

  Kevin Eikenberry is a two-time bestselling author, speaker, consultant, trainer, coach, leader, learner, husband, and father (not necessarily in that order). Kevin is the Chief Potential Officer of The Kevin Eikenberry Group , a learning consulting company that has been helping organizations, teams, and individuals reach their potential since 1993. Emphasizing the power of learning, Kevin’s specialties include leadership, teams and teamwork, organizational culture, facilitating change, and more.

 Ranjith Kumaran of Punchtab | File Type: audio/mpeg | Duration: 01:21:00

Ranjith previously co-founded YouSendIt.com where he lead products, raised money and acquired a couple of companies. He plans to do more of the same at PunchTab.

 Bill Caskey & Bryan Neale of Caskey Training | File Type: audio/mpeg | Duration: 01:30:00

  Bill Caskey and Bryan Neale are partners in Caskey Training, a sales development and leadership coaching firm in Indianapolis. They and their team, work with B2B organizations helping their clients with modern strategies and tactics. Their underlying contention is that if you want to change your results in sales and business, you MUST change your thinking.....every sales problem you have, begins with a thinking problem.   

 Jason Falls & Erik Deckers on MTB Radio | File Type: audio/mpeg | Duration: 01:26:00

Jason Falls is a consultant, speaker, strategist, and thinker in the world of digital marketing and social media. He is the owner of Social Media Explorer, a social media consulting service, as well as Exploring Social Media, a learning community.  Erik Deckers is the co-owner and vice president of creative services of Professional Blog Service, a ghost blogging and social media agency. His company works with both small businesses and large corporations.

 Shel Israel of SI Associates on MTB Radio | File Type: audio/mpeg | Duration: 01:26:00

Shel Israel is CEO of SI Associates. He consults, writes and speaks about social media. He has worked with more than 150 startups during a 30-year career as well as many of the world’s largest enterprises including Dell Computer, SAP, CNET and Wells Fargo Bank.

 David Murdico of Super Cool Creative | File Type: audio/mpeg | Duration: 01:25:00

David Murdico is the Executive Creative Director and Managing Partner of Supercool Creative, a Los Angeles based creative agency specializing in online video creative, production, viral, social media and cross-brand marketing for brands including Atari, Pizza Hut, THQ, T-Mobile and IBM. David is also a contributing writer for MediaPost and ReelSEO. Interact with David @DavidMurdico.

 Michael Stelzner of Social Media Examiner | File Type: audio/mpeg | Duration: 01:07:00

Michael Stelzner has defied gravity with his “Elevation Principle” to become a self-made millionaire during the Great Recession. For example, in 2009 he launched Social Media Examiner: a free online magazine designed to help entrepreneurs and marketers use social media to generate more business. Within months, Technorati ranked Social Media Examiner as the world's #1 Small Business Blog. Today (less than two years later), Social Media Examiner has more than 80,000 subscribers.

 Anne Driscoll of Ning | File Type: audio/mpeg | Duration: 01:28:00

  Anne Driscoll is the Vice President of Business Operations at Ning, where she is responsible for Marketing, Communications, Creative Services and Human Resources. Prior to joining Ning, Anne led communications and brand initiatives at Google, creating programs to support culture, establish it as a great place to work and drive the global talent strategy. Anne led several cross-Google brand projects including the YouTube Symphony Orchestra, Google Code Jam and Innovate or Die. In addition, Anne worked closely with Google’s international offices developing go to market strategies and support the hiring of talent worldwide.

 Geek Out with Kevin Mullett | File Type: audio/mpeg | Duration: 01:31:00

Kevin Mullett leads the Cirrus ABS vertical market product development efforts and social media programs. Kevin is a proven and experienced web developer, marketer, and user interface designer with over 13 years experience in website and internet marketing experience. Kevin leverages his 15 years experience in sales and marketing along with a passion for social media, search engine marketing, great design and usability to help Cirrus ABS create web marketing solutions that make our clients successful.

 Frank Leonard of Leonard-McDowell | File Type: audio/mpeg | Duration: 01:25:00

Leonard-McDowell provides innovative and emerging technologies to fit your data storage and data recovery needs. We listen to your goals and objectives, and then we recommend the solution that best fits with your budget and operations. By working seamlessly with our partners, we are able to offer you the right data storage service that will save your company money and your IT staff valuable time.

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