Summary: Michael Stelzner has defied gravity with his “Elevation Principle” to become a self-made millionaire during the Great Recession. For example, in 2009 he launched Social Media Examiner: a free online magazine designed to help entrepreneurs and marketers use social media to generate more business. Within months, Technorati ranked Social Media Examiner as the world's #1 Small Business Blog. Today (less than two years later), Social Media Examiner has more than 80,000 subscribers.
