Social Media for Small Business show

Social Media for Small Business

Summary: Social media tips, news, interviews and how-tos for small business. Your hosts are Australian Businesswomen's Network Community Director, Suzi Dafnis and Cat Matson of catmatson.com.

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  • Artist: Australian Businesswomen's Network
  • Copyright: 2014 The Australian Businesswomen's Network

Podcasts:

 Linkedin for Small Business | File Type: audio/x-m4a | Duration: 30:31

Jo Saunders of Wildfire Social Marketing explains how to set up your LInkedIn profile to maximize its effectiveness and to ensure you're found in searches.

 Marketing on a Shoestring Budget with Social Media | File Type: audio/x-m4a | Duration: 31:55

Cameron Parker of successful online site explains how they've grown to over 400,000+ Facebook followers, 40 user groups and built a multi-million dollar online business with a zero dollar budget.

 New Years Social Media Resolutions | File Type: audio/x-m4a | Duration: 32:27

Louise of Foxy and Fabulous is a social media mentor for small-business owners. In this episode she suggests New Year Resolutions for small businesses that want to get more out of their social media.

 Social Media in 2 Hours a Week | File Type: audio/x-m4a | Duration: 30:56

Kirsten Trethowan of Chit Chat Media highlights where to focus to get the best results from your social media in the least amount of time. You can manage YOUR social media in just two hours a week. Plus 2013 social media trends.

 A Strategic Approach to Social Media | File Type: audio/x-m4a | Duration: 32:19

Troy Dean of Tonto Digital tells us the first thing you must do before wasting time on social media, the role that engagement should play in your social media and how he manages his social media in one hour a week.

 Building a Business Out of a Blog | File Type: audio/x-m4a | Duration: 32:20

Can you make an entire business out of blogging? Nikki Parkinson of stylingyou.com.au started her blog to support her styling business. Today, the blog has become popular and profitable enough to BE the business. Learn how she got started and her tips for business owners who want to monetize their blog.

 How to Use Twitter to Build Networks | File Type: audio/x-m4a | Duration: 38:22

Twitter has been said to be great for finding current affairs and real time information. But, can 140 character messages lead to lasting relationships. Guest: Alycia Edgar, Roaly Group.

 When Not to Use Social Media | File Type: audio/x-m4a | Duration: 28:02

Social media has it's place however, a lot of time and money can get wasted on social media with no return on investment. Should your business use social media? Four reasons not to use social media. With Cat Matson.

 Using Social Media to Build Credibility | File Type: audio/x-m4a | Duration: 32:10

Catriona Pollard of CP Communications explains how to use social media to build your authority and credibility using social media tools and platforms. Plus news and cool social media tools.

 Social Media Networking Strategies | File Type: audio/x-m4a | Duration: 33:45

Liz Lynch, author of Smart Networking explains how to leverage social media for networking and how to maximize your networking results and minimize effort. Plus news and cool social media tools.

 Social Media Networking Strategies | File Type: audio/x-m4a | Duration: 33:45

Liz Lynch, author of Smart Networking explains how to leverage social media for networking and how to maximize your networking results and minimize effort. Plus news and cool social media tools.

 Future Trends for Social Media and what it means for Small Business | File Type: audio/x-m4a | Duration: 35:16

Andrew La Porte of La Porte Creative tells us the top three social media trends and their impact on small business. Plus we look at the difference between trends and fads.

 QR Codes for Small Business | File Type: audio/x-m4a | Duration: 29:55

QR codes: What are they good for, and how do you use them to encourage engagement with clients and prospects. Great tips from Aliza Sherman, YourDigitalDiva.com. Plus great new apps and social media tools.

 Drive Bottom Line Results with Social Media | File Type: audio/x-m4a | Duration: 35:12

In the social media space we hear a lot about the benefits of social media but can it really impact the bottom line? Kate Vandervoot of Socialmediology explains what can (and should) be measured and how to cut costs using social media even if you’re time and money-poor.

 Gamification and Small Business | File Type: audio/x-m4a | Duration: 31:21

How to take what works in games to achieve business objectives such as engagement, loyalty and productivity at work. Why adding a badge and rewards alone to a program, doesn’t work. Dr Jason Fox, author of Game On - using games to execute ideas & Accelerate innovation.

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