SEO Rockstars show

SEO Rockstars

Summary: Join Frank Watson and Carolyn Shelby with their special guests live every week and have your eyes opened to the wide variety of search engine optimization tactics available to you. Covering the spectrum from low to high risk methods of online marketing, this show is guaranteed to make your head spin and keep you thinking.

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  • Artist: Frank Watson and Carolyn Shelby on WebmasterRadio.fm
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Podcasts:

 Google Search Algorithm Gets Smarter | File Type: audio/x-mp3 | Duration: 00:39:47

Google Search Algorithm Gets Smarter as Google released details of its artificial intelligence (AI) technology, RankBrain, in October -- but the practical implications of the algorithm on search were not realized until this year, according to a study. The original intention was to decipher and put into context about 15% of the queries Google had not seen in the past. The study by Stone Temple Consulting set out to determine whether the machine-learning algorithm used to process search queries really understands the meanings. Plus, why content marketing isnt SEO and why SEO isnt just content;Is modern SEO more than the sum of independent parts?How to amplify your already spectacular SEO to be super-crazy successful;

 Google Search Algorithm Gets Smarter | File Type: audio/x-mp3 | Duration: 00:39:47

Google Search Algorithm Gets Smarter as Google released details of its artificial intelligence (AI) technology, RankBrain, in October -- but the practical implications of the algorithm on search were not realized until this year, according to a study. The original intention was to decipher and put into context about 15% of the queries Google had not seen in the past. The study by Stone Temple Consulting set out to determine whether the machine-learning algorithm used to process search queries really understands the meanings. Plus, why content marketing isnt SEO and why SEO isnt just content;Is modern SEO more than the sum of independent parts?How to amplify your already spectacular SEO to be super-crazy successful;

 Google Agrees To Right To Be Forgotten | File Type: audio/x-mp3 | Duration: 00:36:54

Google Agrees To Right To Be Forgotten. Frank Watson and guest host Jason Duke discuss how Google Agrees To Complicated Worldwide Right To Be Forgotten Censorship Plan.Google will ensure those within a country where a RTBF request was granted cannot find censored content, regardless of what Google edition they use. Plus,Google has eliminated the sidebar ads that once appeared to the right of the results. They have also increased the number of ads allowed above the results, now showing up to four ads. Plus they discuss Linkbuilding tips including Finding guest blogs that are outdated and offer an updated version to build brand and links Importance of NAP and local directories for local SEO Mobile SEO - are links important or is AMP page speed etc

 Google Agrees To Right To Be Forgotten | File Type: audio/x-mp3 | Duration: 00:36:54

Google Agrees To Right To Be Forgotten. Frank Watson and guest host Jason Duke discuss how Google Agrees To Complicated Worldwide Right To Be Forgotten Censorship Plan.Google will ensure those within a country where a RTBF request was granted cannot find censored content, regardless of what Google edition they use. Plus,Google has eliminated the sidebar ads that once appeared to the right of the results. They have also increased the number of ads allowed above the results, now showing up to four ads. Plus they discuss Linkbuilding tips including Finding guest blogs that are outdated and offer an updated version to build brand and links Importance of NAP and local directories for local SEO Mobile SEO - are links important or is AMP page speed etc

 Small Business SEO Value; Dont be Sucked in by #SEO Lies | File Type: audio/x-mp3 | Duration: 00:42:51

Small Business SEO Value, plus Dont be Sucked in by #SEO Lies as Chris Boggs and Frank Watson make sure you're not getting swindled by SEO companies. Plus7 Google changes that will make or break your SEO;Six ways to improve your micro-targeted long-tail keyword strategy;Google: AMP Not Yet A Search Ranking Signal Also,How Important are Tags in 2016 for SEO?andare they still as important and as effective in 2016 as they have been in the past?The Need For Speed: 7 Observations On The Impact Of Page Speed To The Future Of Local Mobile Search;Bings Search Wave Showcases Search Volume For 2016 Presidential Candidates

 Small Business SEO Value; Dont be Sucked in by #SEO Lies | File Type: audio/x-mp3 | Duration: 00:42:51

Small Business SEO Value, plus Dont be Sucked in by #SEO Lies as Chris Boggs and Frank Watson make sure you're not getting swindled by SEO companies. Plus7 Google changes that will make or break your SEO;Six ways to improve your micro-targeted long-tail keyword strategy;Google: AMP Not Yet A Search Ranking Signal Also,How Important are Tags in 2016 for SEO?andare they still as important and as effective in 2016 as they have been in the past?The Need For Speed: 7 Observations On The Impact Of Page Speed To The Future Of Local Mobile Search;Bings Search Wave Showcases Search Volume For 2016 Presidential Candidates

 Google SERPs : Right Hand Side Ads Being Removed | File Type: audio/x-mp3 | Duration: 00:38:41

Google SERPS  is removing all Right Hand Side Ads on SERPs worldwide as ads will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search query is “highly commercial.” Plus, Which US sites gained the highest Google visibility in 2015? Google’s Review Stars Rich Snippets Continue to Drop in Search Results as Google began to drop the number of review stars in the search results significantly. The first day we saw a drop by 14.5%, with another 12% drop the next day. Every day since then, Google has continued to reduce the visibility of review stars. Also, App Indexing and The New Frontier Of SEO: App Packs and App Store Search as Chris Boggs and Frank Watson discuss how to rank apps in Google search results, as well as in Google Play and the iTunes App Store.

 Google SERPs : Right Hand Side Ads Being Removed | File Type: audio/x-mp3 | Duration: 00:38:41

Google SERPS  is removing all Right Hand Side Ads on SERPs worldwide as ads will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search query is “highly commercial.” Plus, Which US sites gained the highest Google visibility in 2015? Google’s Review Stars Rich Snippets Continue to Drop in Search Results as Google began to drop the number of review stars in the search results significantly. The first day we saw a drop by 14.5%, with another 12% drop the next day. Every day since then, Google has continued to reduce the visibility of review stars. Also, App Indexing and The New Frontier Of SEO: App Packs and App Store Search as Chris Boggs and Frank Watson discuss how to rank apps in Google search results, as well as in Google Play and the iTunes App Store.

 Google SERPs : Right Hand Side Ads Being Removed | File Type: audio/x-mp3 | Duration: 00:38:41

Google SERPS  is removing all Right Hand Side Ads on SERPs worldwide as ads will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search query is “highly commercial.” Plus, Which US sites gained the highest Google visibility in 2015? Google’s Review Stars Rich Snippets Continue to Drop in Search Results as Google began to drop the number of review stars in the search results significantly. The first day we saw a drop by 14.5%, with another 12% drop the next day. Every day since then, Google has continued to reduce the visibility of review stars. Also, App Indexing and The New Frontier Of SEO: App Packs and App Store Search as Chris Boggs and Frank Watson discuss how to rank apps in Google search results, as well as in Google Play and the iTunes App Store.

 Google SERPs : Right Hand Side Ads Being Removed | File Type: audio/x-mp3 | Duration: 00:38:41

Google SERPS  is removing all Right Hand Side Ads on SERPs worldwide as ads will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search query is “highly commercial.” Plus, Which US sites gained the highest Google visibility in 2015? Google’s Review Stars Rich Snippets Continue to Drop in Search Results as Google began to drop the number of review stars in the search results significantly. The first day we saw a drop by 14.5%, with another 12% drop the next day. Every day since then, Google has continued to reduce the visibility of review stars. Also, App Indexing and The New Frontier Of SEO: App Packs and App Store Search as Chris Boggs and Frank Watson discuss how to rank apps in Google search results, as well as in Google Play and the iTunes App Store.

 Google SERPs : Right Hand Side Ads Being Removed | File Type: audio/x-mp3 | Duration: 00:38:41

Google SERPS  is removing all Right Hand Side Ads on SERPs worldwide as ads will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search query is “highly commercial.” Plus, Which US sites gained the highest Google visibility in 2015? Google’s Review Stars Rich Snippets Continue to Drop in Search Results as Google began to drop the number of review stars in the search results significantly. The first day we saw a drop by 14.5%, with another 12% drop the next day. Every day since then, Google has continued to reduce the visibility of review stars. Also, App Indexing and The New Frontier Of SEO: App Packs and App Store Search as Chris Boggs and Frank Watson discuss how to rank apps in Google search results, as well as in Google Play and the iTunes App Store.

 Google SERPs : Right Hand Side Ads Being Removed | File Type: audio/x-mp3 | Duration: 00:38:41

Google SERPS  is removing all Right Hand Side Ads on SERPs worldwide as ads will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search query is “highly commercial.” Plus, Which US sites gained the highest Google visibility in 2015? Google’s Review Stars Rich Snippets Continue to Drop in Search Results as Google began to drop the number of review stars in the search results significantly. The first day we saw a drop by 14.5%, with another 12% drop the next day. Every day since then, Google has continued to reduce the visibility of review stars. Also, App Indexing and The New Frontier Of SEO: App Packs and App Store Search as Chris Boggs and Frank Watson discuss how to rank apps in Google search results, as well as in Google Play and the iTunes App Store.

 Googles Knowledge Graph Search API Examined | File Type: audio/x-mp3 | Duration: 00:38:32

Googles Knowledge Graph Search API Examined as Frank Watson and Chris Boggs discussthe recently released Knowledge Graph Search API and discusses how SEOs might use this data. Plus, a SEO Starter Guide that shows you how to Destroy Your New Website in 3 Actionable Steps;Google Wont Provide SEO Certifications To Webmasters Or SEO Companies as we learn whyGoogle will likely never provide SEO certification.How to capitalize on Voice Search and the death of the keyboard.What Will Change for SEOs With Real Time Penguin.Googles Classic Link Operator Showing Signs Of Being Turned Off For Good?  

 Googles Knowledge Graph Search API Examined | File Type: audio/x-mp3 | Duration: 00:38:32

Googles Knowledge Graph Search API Examined as Frank Watson and Chris Boggs discussthe recently released Knowledge Graph Search API and discusses how SEOs might use this data. Plus, a SEO Starter Guide that shows you how to Destroy Your New Website in 3 Actionable Steps;Google Wont Provide SEO Certifications To Webmasters Or SEO Companies as we learn whyGoogle will likely never provide SEO certification.How to capitalize on Voice Search and the death of the keyboard.What Will Change for SEOs With Real Time Penguin.Googles Classic Link Operator Showing Signs Of Being Turned Off For Good?  

 Predictive Analytics: Effective Forecasting of SEO? | File Type: audio/x-mp3 | Duration: 00:43:59

Predictive Analytics: Effective ROI Forecasting of SEO? Chris Boggs and Frank Watson tackle this debate withRob Laporte, Founder and Managing Partner of DISC, Inc. DISC is a search marketing firm that has been operating since 1997. Predictive analytics is the use of data, statistical algorithms and machine-learning techniques to identify the likelihood of future outcomes based on historical data.Predictive analytics is the branch of data mining concerned with the prediction of future probabilities and trends. The central element of predictive analytics is the predictor, a variable that can be measured for an individual or other entity to predict future behavior.

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